Back in the company, I began to analyze the next specific work, that is, how to go about the new operating plan? How to do it well?

Although this matter is favored by many people, it is really more difficult to do than landing on the moon, but I believe that devoting myself to doing this thing is definitely not as difficult as imagined, at least it will not be incredible!

After much thought, I finally realized that there is only one thing I need to do, in short, to promote the company or the company's own products comprehensively.

I also need to write a piece of copy, whether to use long or short copy, emotional copy or rational copy, depending on the content of the presentation.

Here's the problem, and that's the crux of the matter!

To use a very simple analogy, there are many people in the Academy of Fine Arts who can draw, and many of them are very good.

However, if we compare their paintings with those of famous painters, not to mention Leonardo da Vinci's "Mona Lisa Smile", let's talk about Cézanne's Italian landscape paintings, how can it be a grade?

Calligraphy is also a truth, which modern calligrapher dares to claim that his words can be comparable to Wang Xizhi's words? That's right!

This means that the copy I want to write, it is not a very ordinary kind of plan, it should definitely be a high-level copy, very creative, and can touch the hearts of consumer friends!

The first two difficulties are that I do not have a deeper understanding of the company's culture, brand connotation and product characteristics;

Second, I don't have a comprehensive understanding of the company's consumer groups, the company has always been in the high-end market, in fact, not every household has used smart devices, at least in the young market.

In the face of both difficulties, I lost to time!

Whether it is to understand the product or do market research, it takes time.

This is something that cannot be easily done in three to five days!

The former is okay to say, I can temporarily cling to the Buddha's feet, and I can completely return to the state of preparation for the exam in college, but market research is not an overnight thing!

When I got home from work, I sat in front of my computer and thought about it, and my heart fell into the trough again.

The ashtray is already stuffed with cigarette butts! However, I still seem to be in a dark room, and I can't see a ray of light!

When I raised my eyes, my eyes fell on three sentences on the computer wallpaper:

1. Don't waste your energy on worries and negative thoughts.

2. Unless a person is discouraged, he cannot be defeated.

3. It doesn't matter what happens in life, what matters is how we respond to what happens.

That's right! This is the motto of my idol Bruce Lee, which he said in his letters to his friends, and he lived it according to what he said.

I watched the TV series "The Legend of Bruce Lee", he had a very difficult life when he first arrived in the United States, but the hardship did not break the fighting spirit in his chest, he had to go to class, he had to go to a restaurant to wash dishes part-time, he rode his bicycle everywhere to deliver newspapers, and at the same time he had to train his body, he was fighting against fate!

And in the end he apparently succeeded, he took charge of his own destiny, and he trained himself to be the strongest man in the world, not only physically, but also mentally!

He went on to become a famous martial artist, showcasing his unrivalled skills and mesmerizing demeanor at the National Karate Championships, and later became a sought-after kung fu movie star, starring in the movie "Jing Wumen", which became the highest-grossing kung fu film of all time in Hong Kong!

It was also he who wrote the new term "Kung Fu" into the world's dictionary, and he was also the first Chinese superstar in Asia to engrave his name on the Hollywood Walk of Fame!

His spirit has inspired countless young people to abandon cowardice and move towards bravery!

And I, Gao Chang, am one of these young people!

Bruce Lee, he's a myth, he's a miracle, he's a king-like man! He is a legend forever!

However, he is still an ordinary Chinese man!

What made him brilliant life, what made him create so many miracles in his short thirty-three years?

I think it's his belief in victory, and his tenacity and perseverance that others can't match.

He once said, "The price of success is constant endurance!" All his achievements come from his down-to-earth, step-by-step firm step!

Looking at these three sentences on the computer screen, I pondered for a long time.

This is the computer wallpaper that I have been using since graduating from college, and I remember that it was really hot enough at that time, but my blood has been consumed over the years.

Forget everything and start over.

I opened the browser and browsed while taking excerpts at any time.

I created a new wo

d documents, and collect the words that I think might inspire me!

I have always been good at collecting, collecting, analyzing, and summarizing, which is my personal way of learning!

At one o'clock in the morning, I lay down in bed, but I didn't feel sleepy, like a soldier about to go to the front, I couldn't tell if it was fear, or excitement, maybe both!

I knew that I would either die a heroic death in this battle or, like de Gaulle, drive an open-top car through the Arc de Triomphe to the Eiffel Tower to the cheers of the citizens of Paris with flowers in hand......

Crisis and vitality coexist, and the fear of failure is as strong as the desire to succeed.

I was lying in bed and the lights were out.

In the dark, my body lay motionless on my back on the bed, but I was awake, in fact, I was irritable and my head was buzzing and I couldn't calm down......

I'm no stranger to this feeling.

Especially in the more than half a year when He Huan just left, I did this almost every day.

This familiar feeling is back, but it's different because I have a clear goal in mind, and the whole person is confused.

I slept intermittently that I woke up in the morning with a splitting headache, sneezing one after another, and snot coming out.

I think I have a cold, my body's resistance is getting worse and worse, and I can't work in this state.

Thinking that I had paid so much social security every year, I didn't have to use it in vain, so I simply washed up and went directly to the hospital.

A lot of medicines were prescribed, and I walked dizzily at the entrance of the hospital.

The early autumn sun is shining on the body, warm.

Suddenly, I saw a familiar figure in a white dress outside the door, walked quickly to me, and finally recognized that it was Xie Qingqing, Tang Jian's girlfriend, but her ex.

"Gao Chang?" She was a little surprised to see me, and a hint of embarrassment flashed across her delicate face.