377 Plans change quickly

"Huh! Iron also needs to be hard. ”

"If the taste or quality of your burger is not good, no matter how much I help, you will not be able to make it popular."

Brother Jiu said to Xu Xin with a smile.

The food and drinks were quickly served, and the two of them drank each other.

After three rounds of drinking, the two also slowed down.

Xu Xin had just taken a bite of the dish here, and saw that the ninth brother on the opposite side was a little twisted and stopped.

"Brother Jiu, what's the matter?"

Xu Xin put down his chopsticks and asked.

Brother Jiu scratched his head slightly embarrassed: "That's the case." ”

"Xiao Xu, I see that your burger restaurant is also very popular, what are your plans for the future?"

Xu Xin looked at his attitude, how could he not know what he was thinking.

He smiled.

"The next step is to expand."

"I've already thought about it, and I'll set up a department right away and start selecting sites across the country."

"We must take advantage of this boom and first open branches in first- and second-tier cities across the country."

When Brother Jiu heard him say this, his eyes lit up.

"That'...... Do we have enough money? ”

"If it's not enough, I can ......"

Xu Xin smiled and waved his hand: "Don't worry about this, Brother Jiu, we are not short of money now." ”

"Oh! That's it! ”

When Brother Jiu heard this, he couldn't help but sit back with a disappointed face.

But Xu Xin smiled again: "But it's ......"

Brother Jiu suddenly came to his senses again, and sat up straight suddenly.

"But what?"

"But...... We will soon be open to join and attract foreign investment. ”

"Brother Jiu, if you are interested, you can become our first batch of franchisees."

"And you have made such a great contribution to the promotion of our store, it must be our first-class agent."

"When the time comes, you can choose any good locations in major cities, and you can come first when we open a store."

"You treat your brother well, and your brother can't let you suffer."

Xu Xin said with a smile.

In fact, when Brother Jiu asked just now, he knew what Brother Nine meant.

It's nothing more than wanting to take a stake in their family.

But this Dr. Turkey, a fast food restaurant, he wants to make a closed loop with Dongxing Ranch.

In this closed loop, Xu Xin and his father didn't plan to take it out and let others join the shares.

Because there are too many secrets in this company, such as the technical secrets of turkey farming.

There is also the refining of allulose, which they don't plan to take out and share.

And once outsiders are allowed to take shares, then these technologies are likely to be unable to be kept.

Therefore, they did not plan to let others become shareholders in this area.

But what if it makes other people angry?

Then there is only an open franchise, anyway, their burger restaurant, how profitable it is, everyone has seen.

Unlike those fried chicken burger restaurants in China, their burger restaurants are not lower than those foreign brands in terms of positioning in the first place.

And the left fast food chain knows that a chain wants to do well.

The most important thing is your brand positioning, the higher the brand positioning, the higher the premium.

But the positioning of this fast food chain brand is not what level you want to set.

You have to come up with competitive products, to put it bluntly, the core technology.

It's like a domestic mobile phone.

Chrysanthemum Factory can be on an equal footing with Sansang and fruits, and become a high-end brand recognized by everyone.

That's because people really have that strength and can independently develop, design, and produce chips by themselves.

Having its own independent system, and it really works smoothly, is quite a blast.

Unlike other mobile phone manufacturers, they all rely on the supplier behind the father.

I'm just an integrator, so I just pile up hardware parameters and play word games every day.

The machine that was cobbled together is known as the high-end, and the price of buying the high-end is high-end.

Consumers are not stupid, people will not pay for such products.

It's the same with hamburgers.

For example, a certain tower and a certain hamburger have a foreign name.

It is also a fried chicken burger that can be sold, and the quality has not been substantially improved compared to other domestic brands.

The taste is not very good.

As a result, the price was fixed, but it was staring at Kaifeng Cai and Golden Arches.

It's useless to work marketing every day.

You don't excel in everything, and other consumers are not stupid, why do you want to eat your burger at a high price?

Dr. Turkey is different.

First of all, let's talk about meat, which is made with ground turkey meat, which is healthier than fried chicken.

And in recent times, with the crazy science popularization of various food bloggers, fitness bloggers.

The majority of netizens also know that this turkey meat is not inferior to beef's high nutrition and high protein.

And it's white meat, which is healthier to eat.

Secondly, Dr. Turkey didn't know what the concoction process was.

In the past, everyone's impression of turkey meat was that it tasted chai, had a peculiar smell, and was not delicious.

But Dr. Turkey's turkey patties don't have the above shortcomings at all.

The meat tastes tender and tender, just like regular chicken, and it doesn't smell bad.

The most important thing is that there is also a fruity aroma.

It tastes delicious and healthy.

The second is other people's drinks, and people also say that they use their own unique ingredients.

After everyone eats it, not only do you not have to worry about growing meat, but it even has the effect of losing weight.

Just add up these points, that is, Wang Bang.

So this Dr. Turkey, don't look at the more than twenty now.

In the future, once it is open to joining, it will quickly become popular all over the country.

And since Xu Xin can't agree to let Brother Jiu become a shareholder, he naturally has to open up to Brother Jiu to join.

Sure enough, as soon as Brother Jiu heard that Xu Xin was going to make himself a first-class agent, his eyes suddenly brightened.

"Okay! How much does it cost to join? What are the requirements for joining? ”

Xu Xin laughed.

"Brother Jiu, our relationship, don't worry about the franchise fee, it's definitely not much."

"As for the requirements for joining, our company's strategic planning department is also working intensively to formulate strategies."

"It will be pushed out soon, don't worry, with the news, I will definitely inform you as soon as possible."

Xu Xin flickered casually.

In fact, what are the joining conditions, what is the strategic planning department, it is all his nonsense.

Because he never expected that Dr. Turkey would be so popular when he first opened.

Originally, he planned that it would take two to three years to make a name for himself in China and gain a firm foothold.

At that time, he and his father's plan was to spend two to three years.

Dr. Turkey is opened all over the first-tier cities in China and major provincial capitals.

By then, Dr. Turkey would be famous.

Only then can the franchise be opened.

But how can the plan change quickly?

No one expected that after only a few days of opening, this store would become like this.

Now Dr. Turkey has a tendency to become an internet celebrity store.

Although it has only opened a branch in the province, its fame has spread throughout the country.

Then their expansion must be accelerated.

The opening of the franchise or something has to be speeded up, but this is the joining condition or something, he hasn't thought about it at all.

But how did Brother Jiu know this, when he heard him say this, he also nodded frequently.

"Okay, that's good, when there's news, you have to let me know as soon as possible."

"Besides, there's one more thing."

Xu Xin raised his head: "What's the matter?" ”

"Hehe, good thing, Brother Jack wants to invite you to dinner......"