Chapter 21 The shock brought by the launch of the first episode of the tip of the tongue!
"A porridge and a meal are not easy to come by!"
It's already being played.
It's not just the neighborhood at the door of Su's house.
The previous publicity of Capital TV also interested many people.
And this time it has been specifically emphasized that this is a food show.
During this time, Su Yi's popularity has not decreased, because of the official announcement.
Cigarette sales reduced by 10%!
What is this concept?
Tobacco is arguably the fattest sector because taxes are high.
And some people joke that if you don't smoke it, I won't smoke it, who will repair the aircraft cannons.
It's an exaggeration, but it also shows how powerful the tobacco tax is.
So people's expectations for Su Yi are also very high.
Because he shoots commercials, it is more intuitive, especially visual.
A stick of incense is lit in the picture, burning slowly with the wind.
It soothes people's nerves.
In fact, this so-called delicious food on the tip of the tongue is only a reference to the documentary in the previous life.
Borrowed creative and photographic means.
Shooting things is not exactly the same at all.
But full of magnetic dubbing and high-definition cameras, it is still a must.
"Dragon Country is a country with a long history, and in this magical land, it also has its unique food culture."
The introduction is simple, but the sound is magnetic and engaging, and you can tell at first glance that it is the kind of well-made documentary.
"This is my son's dubbing, and he is also the chief director and chief planner!"
Although some people don't understand the relationship, it doesn't matter, it sounds powerful.
"That's amazing!"
This time, the three masters really didn't dare to speak casually, for fear of saying something wrong.
Even if the TV had already begun to show the footage of the hot pot, he only swallowed his saliva and did not speak.
What if it's torture?
I heard that the torture in the Shang Dynasty was very severe, and it was normal to cook people's heads or something.
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"Lao Wang, haven't gone back yet?"
Director Wang saw Lao Wang, who was in the data department, and asked curiously.
"No, isn't this the show on today, look at the data."
Lao Wang didn't even look back.
This is not in line with his usual life and work.
"I remember, it's that food show, Xiangjiang's JDB Group also gave 100,000 yuan in sponsorship fees, and has done public welfare, I said Lao Wang, I know you think Su Yi has a great future, but how to say it, you have to leave yourself a decent ending, Su Yi also came to me and said that you should become the chief director."
Director Wang sighed that these two people did not have any intrigue, but they both thought about each other.
He had a hunch that the ratings would be high this time.
"I've been stubborn all my life, why do I take advantage of a newcomer when I'm old? People respect me and call me a teacher, and I still know what I can do. Besides, if there is no Chunni's girl to help pull the strings, there will be no sponsorship. ”
This old king is still living so seriously.
Su Yi is also lucky... A documentary in the capital and a TV series on CCTV.
Promising!
"The ratings are already 5%?"
Wang Taichang was taken aback.
It's a documentary, and it's not prime-time.
The TV series I bought before had an audience rating of only 4.5%.
This is already a relatively good rating in recent times.
"Can't put it? This is not a TV series, but it is coming to an end, and there are many people watching it. And it's in line with the main theme. ”
Wang Taichang muttered.
The meaning of these words is obvious, it may be that someone mistakenly thought that there would be a TV series, so they stayed at the Capital TV station and waited.
"Director... In fact, it was only after the TV series was about to end that it reached 4.5%, and even rose for a time. ”
The staff on the side thought twice and told the truth.
It's a bit of a slap in the face.
However, Director Wang didn't say anything, but looked at the TV.
"Hot pot, according to historical records, was called 'Tongding' during the Three Kingdoms period, and the 'bucket' in the cultural relics of the Eastern Han Dynasty was the predecessor of hot pot."
Wang Taichang's body was shocked.
Remembered what had happened before.
······
"What do you do in museums when you're filming food shows? Still going to the Historical Museum? Although I can open a letter of introduction in these places, it is very troublesome. ”
When Su Yi found him at that time, Director Wang was very surprised.
This time, though, it was noticeably more cautious.
If the food show goes to medical school and dissection room, it will be a bit excessive.
But this time, I'm going to a museum, a library, or something.
He wondered greatly.
But luckily, it's not like that scary place.
All for these shots?
It's not just a food show!
Wang Taichang's heart suddenly trembled.
Such an idea, it is obvious that Lao Wang is not enough... No wonder he willingly gave up the position of chief director.
A director who can shoot such a documentary will definitely have a lot to do in the future.
"Hot pot generally refers to the pot as a utensil, boiling with a heat source to cook the ingredients, which does not require a complicated process, but you can eat a lot of delicious food."
Looking at the bubbling pot above the TV, many people swallowed and spitted.
It is estimated that at this time, the people in the Sichuan and Shu regions should have begun to prepare.
"Fresh and tender mutton, from the upper brain of the grassland lamb, fresh and tender, fat but not greasy."
A large slice of lamb was clamped up, steaming hot, and the texture on it was clearly visible.
Director Wang didn't eat dinner in the first place, and now his stomach is even more screaming.
But there's no shame in anyone, because it's all the same.
"Ahem..."
Director Wang coughed embarrassedly, and the subordinates next to him immediately understood and relieved the embarrassment of the leader.
"The director is not the director, and the voice of the stomach is louder than others!"
The scene seemed even more awkward.
This kid, sooner or later, let him go to the logistics to move things!
Director Wang was a little helpless.
But it soon turned his attention away.
"This is a copper pot shabu from the old capital people, whether it is a cold winter or a hot summer, it is a satisfying diet."
"The people of Beijing have a lot of demand for sesame sauce, the famous writer Mr. Lao She once said."
As soon as the picture turned, a pair of chopsticks sank the soaked mutton into the bottom of the sesame sauce bowl.
Then an old man swallowed it in one gulp.
There is no embellishment, just the sound of chewing.
The background music is lighthearted, upbeat and slow-paced.
It makes people feel very comfortable.
Su Yi's body itself also has directing skills.
All this was inherited by Su Yi, who was pierced by his soul.
The vision of later generations is coupled with solid basic skills, and each picture is modulated very beautifully.
Both the lighting and the angle are impeccable.
"Mr. Lao She once said that the combination of sesame sauce and mutton shabu is the essence of the combination of animals and plants!"
"It is the great harmony of life!"
The first phase of funding is insufficient, and 100,000 yuan has been donated to public welfare, so naturally I didn't go too far.
It was filmed locally in the capital.
"That's right!"
Director Wang couldn't help but applaud.
"Most of the speeches of the people in the capital are made with a sonor, such as donkey rolling and bean juice, but every person in the capital is in awe of the sesame sauce and does not make a sound behind it."
This idea.... What this means!
History, archaeology, gastronomy, humanities, geography....
Director Wang even burst into tears when he heard it.
I'd like to call it, the No. 1 food documentary in Dragon Country!