Chapter 60: Minister Fang: This kid is so despicable!

"Ratings 5.9%! Slightly elevated. There has been progress. โ€

Minister Fang looked at the ratings and was quite satisfied.

After all, the Hundred Pulpits have been a program for four years.

Four years, how many programs have been cut in half during this period?

"It's a bit of a small innovation. But I thought I could get over 6%. โ€

The director of the ten sets said with a smile.

"You are a historical science and education variety show, not the kind of hurricane, and the ratings cannot be compared."

Minister Fang is still reminding the other party.

"He's a rookie director who shoots public service announcements and documentaries, can't he be all-rounder, right? Moreover, this kind of program should be rigorous, after all, it has scientific and educational significance. โ€

The director of the ten sets said casually.

Didn't even pay much attention to it.

After all, it's not an order from above, and I don't think that the Capital Channel will surpass them in variety shows.

Especially historical performances.

Don't look at the cost they pay, just get some history experts and professors.

It's as if a historical university is integrated.

But this is CCTV's unique resource.

Other TV stations really can't invite these celebrities.

After all, there is no live broadcast with goods in 05, and there is no small online video, and many experts and professors feel that the salary is enough, and there is no shocking speech of quick success.

"Indeed, young man... It is enough to teach a lesson. โ€

Minister Fang laughed.

However, I still followed CCTV ten sets and came to the data department.

"Is there any new news on Capital TV recently?"

The show has been on the air for a few days, and the second half of the episode about Lu Yu will be broadcast tomorrow.

If there is no response from the other party, the matter will be over.

When the time comes, it will have nothing to do with the other minister.

Soft knives kill.

At the beginning, Director Li was too impulsive and underestimated Su Yi too much, so he had such consequences.

Your own means are the most clever!

However, Director Hu has not come back from a business trip, and if he comes back, he will have to explain it.

"It's the latest episode of today's update. I heard that they got exclusive sponsorship for this issue, and the advertising cost alone was 2 million. โ€

Sponsor an episode exclusively?

That's high enough.

After all, this is a food show, a real documentary.

It's not a movie or a TV series, it's usually their food show, that is, hundreds of thousands of advertisements.

"Take a look... After all, this is a program supported by our CCTV, and although young people are a little arrogant, they are also talented. โ€

There's so much knowledge in this tongue and it's very fascinating.

Although Minister Fang was a little disgusted with Su Yi, he didn't delay his liking to look at the tip of his tongue.

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"The Hui are one of the 56 ethnic groups in China, and they are also the second largest ethnic group after the Han and Zhuang ethnic groups in terms of numbers, and they have a long history and unique living habits."

The magnetic sound makes people feel mellow.

Sounds like a no-brainer.

Liu Shishi's mother pulled her husband in front of the TV excitedly.

This guy is really fast.

Liu Shishi was filming in the morning and was catching up on sleep in the afternoon, when he was also woken up by his mother.

A state of forced boot in a daze.

Half-squinted, lying on the couch.

If it weren't for Director Su Yi's production, she wouldn't have gotten up if she was killed.

"Halal food does not only refer to a certain ethnic minority, but integrates the eating habits of more than ten ethnic groups, and Grandma Wang's daughter-in-law and son run such an ordinary halal noodle restaurant."

"High-end ingredients often just need to be cooked in the simplest way."

As soon as this classic sentence appeared, it was as if the audience was surrounded by fragrance.

Tip of the Tongue has been on the air for several episodes, and almost every one of them has been well received.

Despite not being broadcast in prime time, the ratings have been around 10% all the time.

It doesn't sound like the results are explosive enough.

But you must know that the replay ratings on the tip of the tongue are also at 10%!

This achievement can basically kill all food programs in seconds.

Relaxing drum music plays.

This episode is recorded in Liu Shishi's mother's hometown, an ordinary small county town.

Wearing a small hat with ethnic characteristics, an old woman who speaks the local dialect.

She eats peanuts and helps with chores from time to time.

"I have to get up every morning and prepare noodles and side dishes."

The son has a simple face and is cutting beef.

The beef is marinated in advance with a secret ingredient, and after marinating, the top is crystal clear, and the angle of the shot is very good and tempting.

"Beef is very expensive now, but the price of beef noodles does not dare to rise, so I can only tell the guests that there is less beef."

Crash!

An omelette, a few slices of beef, sprinkled with side dishes, were poured over the hot noodle soup, and Minister Fang swallowed.

It's not that he doesn't know it, but because the picture is beautifully shot, it seems to be about to be fed to his mouth.

"Old Fang, it's time to eat!"

Someone came to call Minister Fang for dinner.

But it was rejected by Minister Fang.

Every time the broadcast starts at the tip of the tongue, it is at noon.

That's why there is such an amazing advertising cost.

"You go first... I'll go out for some food in a moment. โ€

The playing time on the tip of the tongue was supposed to be at night.

But the TV station has been adjusted to noon.

Because it's more in the interest of advertisers, it also increases viewership a lot.

The food filmed by the high-definition camera, and the classics and stories that many people don't know.

A bowl of beef noodles, people shoot so well?

What magic?

Although Minister Fang is not a director or actor graduate, he often sees him at work after all.

The previous review department was managed by him, and although he didn't watch it every day, he also saw a lot of works.

If you talk about food variety shows, this is really the first.

"A bowl of beef noodles at noon every day is what Master Zhang looks forward to when he is working, there are not so many luxurious delicacies in life, but simple and delicious delicacies are all around us."

The customers in the store ate the beef noodles, and the high-definition camera perfectly showed the temptation of the food.

"Halal beef noodles... Why are there so many people today? Find a spot, there are other delicacies today! โ€

The store that knows how to do business broadcasts the content on the hotel's large-screen TV.

The previous broadcast on the tip of the tongue will cause the hotel to be full.

For example, the hot pot in the first issue.

People in many places are buying sesame sauce.

The price of sesame sauce in the capital has risen.

Fortunately, it also encountered the impact of the hurricane, the market's 100-day action.

Otherwise, there will be malicious price increases.

Today's issue is about halal food, and many stores have already begun to prepare.

"Don't have a place to eat noodles?"

Minister Fang changed three families.

What kind of noodle restaurant like Mr. Li, not to mention empty, at least the business is not hot.

But the halal business suddenly exploded.

Even some cities are starting to queue up.

"Because of a bowl of noodles in line.... Forget it, wait a minute, I still want to eat this bite today! โ€

Halal noodle restaurants are tired.

The narrator's restaurant is also very greedy.

The next food is even more, a large plate of chicken, mutton steamed buns....

"This young man's power is really great. Looks like... Wife, you can only go home and make noodles for me today. โ€

Liu Shishi's father smiled bitterly, and he was also aroused.

However, many noodle restaurants are already full.

"A cup of tea after a meal is also a necessity after every meal, with a mellow and sweet taste that gives people a sense of satisfaction."

"Tea culture is also a very important part of our dragon culture, and the reason why it can be famous in the world is also because of the emergence of a book!"

"Lu Yu Tea Sutra!"

At the end of the show, many people were very curious.

Lu Yu?

Didn't the Hundred Pulpits just say it?

Minister Fang's noodles had just been served, but after hearing this, he didn't have the heart to look at the food.

And advertise yourself?

It shouldn't be.

"The bumpy life of the tea saint Lu Yu, please enjoy "Dragon Country in the Classics" at two o'clock in the afternoon!"

This kid....

How despicable!

Actually use the tip of the tongue to drain?

Eight poles can't beat the relationship!