Chapter 139: The ratings continue to explode, Jiang Wen: I'll be an assistant director for you!
Dongfang Satellite TV.
"Rest assured, we won't have any data errors."
"Yes, today is three episodes. I did make a mistake before. Rest assured! ”
After the audience found the right direction, the phone calls to Dongfang Satellite TV were about to burst.
Dongfang Satellite TV is also cautious this time.
Because when he signed a contract with Su Yi before, Su Yi once said that they didn't care how much the advertisements broadcast between TV series were, after all, the copyright was directly given to them.
But it must not be an inferior enterprise.
Because this is a propaganda TV series for the army.
No one expected to sell for so much money.
Even Dongfang Satellite TV felt that it was too bold.
Within a day, you have to sign advertisements, screen advertisements, and be scolded by the audience.
It's really busy.
But fortunately, it was successfully completed, and today's advertising fee for one day is almost 15 million.
Since Su Yi came to this world, he has created two feats.
The first is that advertising saves businesses.
This is the case with JDB Group, which has now become the best-selling herbal tea.
The second is the sky-high TV series.
Now the combination of the two has made Dongfang Satellite TV explode directly.
The director is busy every day, and he is secretly glad in his heart, glad that he was good friends with Su Yi at the beginning.
Otherwise, this wave is enough to reduce the ratings of Dongfang Satellite TV, and even in a short period of time, there is no way to relieve it.
This also caused the eyes of other TV stations to blush.
Capital TV didn't talk about it, and it couldn't cooperate before because the money was almost spent.
Not to mention Mango Channel, the money basically buys stick dramas and invites stars.
This is not to blame them, this era is like this, CCTV is buying Korean dramas because of the high ratings.
There is only Dongfang Satellite TV, which gritted its teeth and 'loaned' and bought a soldier assault.
Now it beats all Korean dramas, ranking first in the ratings.
No matter what age you are, you'll find something you like to see in the Soldier Assault.
"Director, even if there is a power outage today, we have a backup way!"
The program director swore a promise.
Only then did the director rest assured.
Then he glanced at the data.
While still in the advertising period, there were already 18% ratings.
Ratings increased by 10%!
This hasn't started playing yet.
Majestic music sounded.
Seeing the words Soldier Assault in the second episode appear, the audience who had been waiting for a day even had a feeling of excitement.
The older man felt as if he was sending his son to join the army.
Younger people have a sense of substitution.
It is now 2005, the Internet has just begun to develop, and the standard of living is definitely not very high, with a per capita monthly income of less than 1,200 yuan.
In some big cities, it's an exaggeration to say that you can't afford to go to school.
But for some mountain villages, it is still the mainstream to graduate from junior high school and high school to become a soldier or work part-time.
Where people work, there are people everywhere, people who stick to their hearts may live well, and there are also some young people with weak psychological defense, who have embarked on the road of no return.
Especially some confused young people.
They have fewer options, but they can't turn back.
A couple of young men who used to swear before and had colorful hair.
Once again, they sat in front of the TV, neither of them spoke, and kept glued to the TV.
Some of them have shaved their hair and replaced it with a crisp hair, and the color has changed to black.
This is the power of television propaganda to bring them the right values and aesthetics!
TV feature films have begun.
After Shi Jin heard this scream, his hands trembled slightly.
Because he seems to see who he used to be.
The environment at home is different, but this failure and treatment are so similar.
Shi Jin drank a big bowl of wine, and his eyes turned red.
"This is the need of the army - there is no time!"
"It's the army that doesn't have time for him to adapt and learn!"
"He may be a good soldier, but he has to die! If he really played with his life, why couldn't he do it? ”
At the beginning, many people didn't understand this conversation.
But there are also many people with life experience who shed tears.
····
"Is it okay for the army to drink in this situation?"
"You don't understand, Shi Jin doesn't want him because he is not suitable for the army. But the kindness in his heart was unbearable, so he couldn't bear to leave. Xu Sanduo is not the best choice! Shi Jin made a mistake, and he drank to make up his mind. He knew that Xu Sanduo in front of him had no dignity and no goal, and he was moved by compassion. ”
Some film critics have already begun to interpret it.
There have been too many posts lately about soldier assaults.
Although it was only one short episode, it was shocked by countless people.
"The special effects of the first episode made me feel Su Yi's sincerity and Su Yi's ambition, but recruiting soldiers here is more down-to-earth, and it also sublimates the word army."
"Xu Sanduo is a fusion of most people's shortcomings, he is short and thin, the whole person is cowardly and has no idea, such a person, if he does not become a soldier, what will he do? Everywhere you go, you will be looked down upon! ”
The posts on the post bar have already started to be discussed.
Ratings skyrocketed, and online discussions began to gain momentum.
In the first five minutes of broadcasting, there have been more than 400 posts discussed!
···
"I want him!"
Shi Jin suddenly made up his mind.
"In a year's time, I will turn him into an upright soldier!"
That touch of green military uniform, a dignified 'oath'.
It's all a relief in people's hearts.
Xu Sanduo's father, who has always been very tough in the village, couldn't help crying with a sigh.
Of course, even on the day of becoming a soldier, although Xu Sanduo put on a military uniform, he still did not have the temperament of a soldier.
has a cowardly face, and the same is true for his father and the gangsters.
Li Xuejian's acting skills here are also very exquisite, and he interprets his father's tough and worried mood very wonderfully, as well as the 'cunning' of the little person.
When I saw the scene of two thugs coming to find fault.
The boys with colorful hair before looked at each other.
Why does it look so annoying?
They always thought it was very handsome behavior and didn't expect it. So annoying!
Especially the yellow hair.
"Let's get a haircut tomorrow, like me, the boss said it was quite handsome."
The boy, who had already cut his hair in advance, subconsciously touched his hair.
It's like a feeling of rebirth.
And when he saw Shi Jin holding the hands of the two thugs and giving him a serious warning, he was stunned.
"I tell you both, don't let me see you two again until you drive."
The voice is not loud, calm and calm, and there is a threatening gaze.
In this scene, Shi Jin's figure looks very tall.
The two thugs hurriedly left in a trembling state.
Handsome!
The audience was very relieved to see this scene.
Shi Jin didn't make a move from beginning to end.
But he used his momentum to deter the gangsters.
····
"Director Su Yi is very good at capturing the hearts of the audience, he knows what the audience wants to see. It's a story about growing up, and if it's the same scene from the beginning, it won't attract the audience. I just used this special effect for military confrontation. Talent! I'm looking forward to his films. ”
After the last gathering in the Beijing circle, Jiang Wen watched an episode of Soldier Assault.
To be honest, not in line with his dish.
But it drew him to look down.
It's not the story itself, but Su Yi's ingenious technique.
He knew a little bit of the inside story, and he also knew that Su Yi insisted on an additional investment of 10 million at the beginning.
Now it has sold 150 million, which makes them, people in the film industry, very shocked.
What is the height of this young man's new film?
Jiang Wen couldn't sit still.
Before, he asked Xiao Lu to contact Su Yi.
Unexpectedly, now that Xiao Lu has gone in, he didn't let him see Su Yi alone.
This time, maybe I'm going to let go of this old face.
·····
"Get ready to board!"
"Now roll call!"
Seeing the soldiers getting into the car one by one, Xu Sanduo's father, played by Li Xuejian, also had tears on his face.
Such a son must be worried in his heart.
"Ren Ling beats and scolds you, be kind to him."
Li Xuejian was originally a very tough character, but when he said this moment, it was sad.
Shi Jin saluted a military salute and didn't say anything more.
This look is very resolute.
The image of the soldiers of the Dragon Kingdom made Zhang Yi interpret it very vividly.
Kind and brave.
At this moment, Zhang Yi gained countless fans.
The charm of the actor can only be fully displayed under the arrangement of the director.
Many people began to search for Zhang Yi.
When Su Yi saw this, he was also happy in his heart.
I robbed Zhang Yi of a role, but his acting skills are not so good, the TV series exploded, but his starring role did not have any nominations, it doesn't matter, he is the director anyway.
But when Zhang Yi played the soldier assault, he filmed more than ten times in this paragraph.
Teacher Wang Fulin and himself are not satisfied.
I think that the tallness of the military was not filmed.
So after continuous shooting, Zhang Yi finally adjusted his state.
This drama may be the last play directed by Wang Fulin.
So the requirements are more stringent.
Zhang Yi didn't have any complaints, and adjusted his state if it wasn't suitable.
This is a TV series about the Propaganda Department, there is political propaganda, and the audience should like to watch it.
It must be strict.
Otherwise, I'm sorry for the 30 million investment.
"Director Su Yi, the ratings have reached 31%!"
The leader of Dongfang Satellite TV called, and there was joy in his tone.
Advertisers are not stupid, there are no ratings, and it is useless to rely on Su Yi's name alone.
You have to get real benefits.
Many people think that advertising is useless.
But in fact, on the contrary, brain platinum, Wangzi milk, stomach Kangling, dermatitis and other perennial products dominate the list, even if you don't usually use them, suddenly one day when you buy them, these products will subconsciously appear in your mind.
Moreover, the resurrection of JDB Group has made manufacturers understand that advertising is very effective.
5 million single advertisements, but also accepted.
"It's good, but it's not only my credit, but also my teachers, those old actors, and the cooperation of the army."
Su Yi smiled with satisfaction.
Originally, the impact of this soldier assault was very large, but now with many bonuses, the effect is definitely stronger.
"Thank you Director Su Yi for giving us the opportunity, and I apologize again for the Magnolia Award. I also hope to cooperate more in the future. I also wish you a great success this time - I hope that when your new work is removed from theaters, we will be able to buy the broadcast rights. ”
The director's tone was very polite.
He can be rude to a director, and even the editor-in-chief office of CCTV has nothing to do with him.
But those who can be in this position have a keen sense of politics.
Now Su Yi is working as a director in the editor-in-chief office, and he is still the director of the China Film Department, which represents a lot of things.
The leaders of Bayi Factory also took a fancy to Su Yi.
These are all political resources!
"Look at the box office, or you're going to lose money?"
Su Yi smiled, and knew that the other party was showing favor to him.
Now that he is famous, a lot of good things have come to him.
"It's okay, it's impossible to cooperate with Director Su Yi, it's impossible to lose money. If there's anything you need help with, just say it! ”
Su Yi, who had just hung up the phone, received another call from an unfamiliar number.
"Director Su, hello. I'm Ginger. ”
This legendary director has wanted to work with him several times.
But it was all destroyed by the yin and yang man.
When Liu Yifei had a coming-of-age ceremony before, Jiang Wen also brought gifts, and she spoke very politely.
However, when he was about to talk deeply, he was interrupted by Chen Kaige.
At that time, Chen Kaige wanted to use Su Yi to increase the box office.
After being rejected by Su Yi, there was also a contradiction.
Until today, Jiang Wen contacted him for the first time.
"Director Jiang Wen, hello."
To be honest, although the grades are older than me, the seniority is not as big as my own, and I am polite to speak, but you don't need to add that sentence anymore.
"New movie, I want to join, I can be an assistant director for you. On the other side of the country, I have a company I know, and I can help when the time comes, if it's okay, you can talk. ”
(End of chapter)