"What's the matter?" An Rong thought it was an assistant and asked without raising her head.

It wasn't until Yu Guang saw the person in front of him sit down that he looked up a little strangely.

"You..." An Rong was stunned when she saw that it was Lin Xia, as if she didn't expect Lin Xia to come, "How is the family?" ”

After the last meeting, An Rong never saw Lin Xia again, and she didn't expect Lin Xia to take the initiative to come to the door.

The cooperation method was set before, and Lin Xia didn't have to come to the door in person, it was all connected by others.

Now seeing Lin Xia taking the initiative to come to the factory, An Rong suddenly thought crookedly, and was a little worried about whether there was something at home.

"The family is very good, I came today to talk about business." Lin Xia replied with a smile, Lin Xia was also a little embarrassed about the real relationship between the two.

It's just that if the daily chemical factory doesn't change, Lin Xia will be affected, so even if she is embarrassed, she has to come.

"What's the matter?" An Rong wanted to talk about Lu Yuxiu, but when she heard Lin Xia say that she wanted to talk about business, she was suddenly a little curious.

She wouldn't have decided to cancel the cooperation because of the relationship between her and Lu Yuxiu, right?

"I heard you're in the mall?"

An Rong was stunned for a moment and then said with a smile, with an arrogance that could not be concealed in her tone: "You saw it?" Our Anmei Investment Promotion Department is not virtual, and now the shopping mall in Guangcheng is only the first step, and the later development goal is to enter the national market. ”

It seems that there is something in the investment promotion department to be able to settle in the shopping mall, but Lin Xia thinks that they are in such a small corner of the shopping mall, and always feels that there is a problem with the development direction set by Anmei Daily Chemical Factory.

At this time, the shopping mall was still state-run, and due to such institutional reasons, it could not quickly adapt to the needs of the market for a while, and maintained the old concepts and ideas.

However, it will not be long before private shopping malls will appear, and such operating mechanisms and operation methods are more suitable for the development of daily chemical plants.

"I wonder if Mr. An has noticed the new brands emerging in the market?"

"Isn't this normal? But their development is not as good as ours, so what is there to worry about? An Rong was a little puzzled why Lin Xia said this.

"Yes, then the brand is indeed inferior to yours, but the mall has also introduced a lot of international brands, and they have a longer history in fashion, I believe you know better than me."

An Rong came back from abroad, otherwise she wouldn't have thought of doing daily cosmetics.

"Of course I know, but their sales are mediocre."

An Rong frowned, of course she knew about the changes in the mall, but the Chinese people were wary of these foreign brands, and the prices were expensive, so she felt that those brands were not their competitors.

"It's average now, but sooner or later it will get better, and the people will accept them." Lin Xia said straight to the point: "I think Anmei needs to innovate, and when the momentum is at its best, we should let everyone keep their freshness about Anmei." ”

"Innovation? Could it be that there is something wrong with Anmei's products? An Rong was a little puzzled, she was very confident in Anmei's products, and in China, she felt that there was no opponent at all.

Lin Xia also saw that An Rong was not aware of the crisis at all, and she also knew in her heart that she would not understand if she talked too much, "There is no problem with Anmei's products, but if it remains the same, there will inevitably be big problems." ”

"Nowadays, everyone is pursuing individuality and trends, when a new thing is owned by a few people, it is a trend, and when everyone has it, it is a trend." Only those who are at the forefront of the trend can be the big winners in the end.

Lin Xia could see that An Rong disagreed with this statement in her eyes, and when she saw this, she understood that she was afraid that she would not change.

"But I want to make Anmei a classic, a "cream" that everyone wants to have. An Rong thought of the development of the factory and said confidently.

She is confident that Anmei's products are better than alabaster, and according to the current pace of entering the mall, sooner or later there will be a day when alabaster will be replaced.

"Then have you ever thought that when you become "alabaster", there will be a new "Anmei" to replace you. ”

Lin Xia stood up and said with a clear look in his eyes: "I suggest that Mr. An pay more attention to the market, otherwise I am worried about the future cooperation, and the cooperation with Anmei is still very pleasant, but we all have to follow the market, don't we?" ”

If Anmei is eliminated by the market, she will not be dragged to death by Anmei because of that relationship, and when the day comes, she will definitely find another cooperation.

But she still got out of this relationship and said some more things that she shouldn't have said, and now it's up to An Rong to see if she can understand it.

In this way, even if she finds another place later, she will be counted as having fulfilled that little affection.

An Rong looked at the back of Lin Xia leaving, although she disagreed with Lin Xia's words very much, but thinking that there are many people and great power, she has a lot of pressure to make this kind of key decision alone.

I called the marketing department for a meeting, after all, they know the market best.

After Lin Xia finished chatting with An Rong, she waited for news from An Rong's side, but she never heard that they would have a new research and development direction, so she knew that she didn't listen to those words.

"Hongmei, pay more attention to the beauty brands on the market during this time." Lin Xia has the heart to take Yang Hongmei with her to train her out, and she will be able to let go of this aspect in the future.

Yang Hongmei was a little strange when she heard this, "Haven't we always cooperated well with Anmei?" Why a new brand? ”

"You've seen the new brands coming out of the market, right?" Lin Xia named the brands they saw when they visited the mall.

Yang Hongmei nodded: "There are a lot, do you want to..."

"Look at Anmei's products again, although there are no major problems, but have you seen the sales of cosmetics recently?"

Recently, the sales of cosmetics in the store have fallen very seriously, and there are more repeat customers in clothing, but cosmetics are consumed slowly, and repurchase is slow.

Yang Hongmei frowned, "It's really dropped a lot, is it because the product is not easy to use?" ”

After saying that, Yang Hongmei touched her face, she has been using it, and she thinks the effect is still good, how can it not be used.

"How long have you been using this set?"

Yang Hongmei counted her fingers and calculated that a set of cosmetics is more expensive than alabaster cream, and she is sometimes reluctant to use too much, so a set of skin care products has been used for more than half a year, and there is still half of it left.

Cosmetics are used every day, and the only one that consumes more is lipstick, but there are still a lot of them, and she feels that she can use them for another two years without any problem.

"I've been using it for half a year, and I'm going to buy it again when I run out."

"You see you've been using it for so long, are the customers like you, and won't buy these products again for half a year?"

The clothes are different, different occasions will need different clothes, and you need to buy new ones all year round.

But cosmetics are different, Anmei is still those products, and customers can't pay for exactly the same set to go back and put it away.