253 An unprecedented marketing strategy in the Chinese music industry

Let's not talk about it.

Scoundrels go online.

Wang Shi, an album with dismal sales during the day, was robbed by Hong Kong fans at night.

Battle of the Heavenly Kings.

It is a pity that Xu Chen was sniped by public opinion, and he was quite victorious and could not really compete with Xu Chen.

Flip in hand.

The album of Wang Shi, which is beautifully made and can even be called a work of art, was stunned for a moment, with a subtle expression.

I'm going to lie down and win, and at the critical moment of settling the MVP, Xu Chen, who was off the Internet, went online??? Six god costumes, full level, red and blue buffs, and you're about to kill the Highland Tower???

Aaron Kwok was in a complicated mood to the extreme, twisted his brows, rubbed his temples, shook his head and said: "If I win Xu Chen so simply, why should I prepare carefully for half a year, as if I am facing a great enemy, the current situation is what I want." ”

"Ami, tell me about Xu Chen's latest situation."

Four Heavenly Kings.

The true gods who rule the Chinese music scene have their own pride, since they can't win by lying down, then they can't kill Xu Chen!

Ten years of accumulation in the entertainment industry!

Half a year's hard work!

A masterpiece by the HK Phil masters!

Why did you lose to Xu Chen, a newcomer in the music industry who has been practicing for a year and a half!

Is it ......

Chen, you are so beautiful!!

Manager Leung Mei Wai, a famous lyricist in Hong Kong.

He has composed many popular classic songs for Chinese music superstars such as Leslie Cheung, Andy Lau, Wang Jie, and Beyond.

The sound is flowing with the new songs of Xu Chen's album.

The scoundrel made Liang Meihui's temples beat wildly, and she was terrified!

Judging by her professionalism.

Xu Chen, a scoundrel, was able to leave his own glorious notes in the HK Phil's 100-year history.

Second song: Shall We Talk.

One song and the rogue style are very different.

But it is also refreshing and touching.

Liang Meihui's heart sank to the bottom.

Even if Aaron Kwok's new album is almost enough for the peak masters of the HK Phil, it can even be said that Aaron Kwok's new album represents the peak level of the HK Phil.

But.

Before Xu Chen's new album, Liang Meihui had a ridiculous idea, perhaps, Xu Chen's album is the album that represents the peak level of the HK Phil.

The heart is frightened and afraid.

Liang Meihui's expression was calm and indifferent, and she said steadily: "Ah Wang, Xu Chen's new album landed on Hong Kong No. 2 and Metro Radio, and so far, the number of song orders has accounted for the first place in the same period. ”

"With this momentum, Xu Chen will be able to reach the top ten of the double list tomorrow morning."

"I hit the top ten in 16 hours, and it's still the coldest night to order songs." Aaron Kwok looked surprised, then shrugged his shoulders and said with a smile: "I have been in contact with Xu Chen in Japan, and I am not surprised that he has this kind of record." ”

"It's just Xiaomei, it looks like our easy days are coming to an end, and we're going to be busy."

Aaron Kwok's album will be released in May.

killed the Chinese singers on their backs, and beat Zhang Huimei, Coco Li, and Xu Huaiyu to quit gloomily with a devastating attitude.

Such a blind record.

In Aaron Kwok's eyes, it was a relaxed and leisurely day, he wasn't even "busy", just with the album, he called the most amazing Mesozoic in the Chinese music scene to bow down.

Right now.

Xu Chen's album has just been online for 3 hours.

Aaron Kwok had to be busy, participating in the promotion of the album, and competing with Xu Chen for popularity in the June music scene.

Aaron Kwok is like a great enemy.

The degree of alarm in Liang Meihui's heart has reached an unprecedented height, but her expression seems calm, purses her lips, and said with a smile: "Although the new song of Xu Chen's album is strong, his trouble is also not small, and he has offended the frame, and he has risen strongly in the Hong Kong music scene, in my opinion, the Hong Kong music scene will never be indifferent." ”

"The attack of the Hong Kong media during the day is just the first wave of disintegration, presumably after tonight, tomorrow's Hong Kong media will be more sinister and dangerous."

"Ah Wang, the right time, place and people are all in us, Xu Chen has no reason to win!" Liang Meihui looked resolute.

Aaron Kwok was silent for a moment.

Xiaomei is in the Hong Kong circle, but she is an iron lady who calls for wind and rain and is not chaotic.

Right now.

But under Xu Chen's attack, he was restless.

"Xiaomei, I am the Four Heavenly Kings Aaron Kwok, the Asian Dance King Aaron Kwok, and the ever-popular Aaron Kwok, will I lose!" Aaron Kwok said.

The appearance of a stinky fart.

Liang Meihui couldn't help but breathe a sigh of relief and smiled easily: "Come on, how old are you, and you're still as stinky as Xu Chen, Ah Wang, you rest early, I'll go back to the company, I'll pick you up tomorrow morning, I contacted TVB today, and Lao Chen promised to give me eight programs." ”

"Eight programs, I'm not a cow or a horse!" Aaron Kwok complained, thought about it, and said: "Xiaomei, let's not meddle in the Hong Kong circle against Xu Chen's affairs, Xu Chen, this kid doesn't respect his predecessors, is arrogant, and abusive, it's enough for him to drink two cups, and now young people, I can't understand it." ”

Liang Meihui was stunned for a moment, and couldn't help laughing: "I rarely hear you say bad things about other people in private, Ah Wang, you have a good relationship with Xu Chen?" ”

"It's good, I can't say it." Aaron Kwok thought that in Japan, he and Xu Chen fought against each other.

rubbing his chin, he said, "Barely a friend." ”

…………

The HK Phil Afterglow.

But after all, it hasn't really collapsed.

Hong Kong No. 2 and Metro Radio.

It covers the whole of Hong Kong, and even radiates Southeast Asia, treasure islands, South Korea and other places.

Xu Chen's new song is a scoundrel.

As soon as he appeared on Hong Kong's No. 2 and Metro Radio to play songs, he completely dominated, or rather, dominated the two major music radio stations.

It was the second half of the night.

The host of Hong Kong Radio No. 2 vomited, there was nothing to love, nervous to answer the call to order songs, and the business was skillful and distressing: "A little scoundrel, let's say, who is that woman?" ”

"Hui Zhen, it's a word different from Hui Ming."

"Okay, hang up, a Hong Kong woman called Hui Zhen, Ajie wants to use this scoundrel to say sorry to you, he was ignorant back then, he didn't cherish you well, this time he came back and saw that you had a cub, he was relieved, I hope you can be happy."

Cut to the scoundrels.

The host covers his ears and can hum along with the rhythm.

Squinting and dozing off, the next call to order a song, the woman cried and laughed: "Ajie, I'm Huizhen, bastard, I'm waiting for you at the No. 8 pawnshop, come back, the child is yours." ”

June 2, Hong Kong in the early hours of the morning.

It was said.

The last conscience of Hong Kong men was left on that night, on the day when the scoundrels resounded in Hong Kong!

…………

On June 2nd, the first rays of sunshine in the early morning woke up Hong Kong sleeping in the dark night.

Hong Kong is small and densely populated.

From the endless stream of newspapers and periodicals, to the indirect use of various emotional particles, such as hitting the streets, eating and eating, Hong Kong has completely come to life.

Overwhelming.

The newspapers that are full of eyeballs all publish two big characters [Xu Chen].

Of course.

The XXX followed by the big characters, with the lack of morality in the Hong Kong newspaper language that is not scary, it is naturally impossible to have good words: [The ancient confused boy bewitches the jade girl, and the woman wants to get wet. 】

[Chen Tsai Hui Min, obsessed with Canada, shook the wall, and shook Hong Kong for love. 】

[The mainland singer is drunk, domestic violence, scoundrels play five wives, and the main palace is flying. 】

[On the first day of Xu Chen's massacre of the city, Aaron Kwok's new college dived and penetrated Hong Kong City. 】

Messy scandals and black material.

It spread almost all over Hong Kong.

Even the Hong Kong people who are deeply poisoned have no way to discern Xu Chen's character and morality from the chaotic news, and only from an extremely limited understanding.

Xu Chen seduced the princess's best friend, and even the princess's concubine......

These two things.

It is enough for Hong Kong citizens to smack a silver worm at Xu Chen.

In this case.

His new album naturally can't have good popularity, or in other words, the album can never really get out of the circle.

Online chat rooms.

Mr. Xu's comments were similarly polarizing.

The song of scoundrel is a double-edged sword, which has won the popularity of some passers-by, and also made some passers-by hate Xu Chen.

Equally.

Deeply oppressed by Xu Chen, other complaining fans from all walks of life poured into the chat room and surrounded Xu Chen's fans: [I haven't let down a few women Don't say that you understand scoundrels, of course, scoundrels can only be scoundrels. 】

[Always support Xiao Xie, Xiao Xie abides by the law, and his moral level is by no means comparable to that of some scoundrels. 】

[Xu Chen's song is good, his character is indeed sparse, Ren Xianqi of the Mesozoic Era is famous for his cleanliness and self-care, and the new metabolism Ting Feng and Wang Leehom are also obsessed with music, only Xu Chen talks to women every day. 】

[How unserious a person is, how affectionate he is. 】

[Xu Chen, the public enemy of the Chinese music scene, how bad it is to be so annoying by so many fans. 】

Xu Chen's fans are under siege and suppression.

Hard-working!

…………

The earthquake is indeed insidious and vicious enough.

Xu Chen's impression of Hong Kong is almost tied to the princess.

June music competition.

At the critical moment when Xu Chen's album was launched, he sniped accurately and slandered him for hooking up with the princess's best friend.

And.

Xu Chen's strong and domineering rise in the Hong Kong music scene was also boycotted by local music labels in the Hong Kong music scene.

To put it simply.

The cake of the Hong Kong music scene is limited, Xu Chen eats young singers, and it is not only Nicholas Tse, Eason Chan, Zheng Zhongji, Gu Juji, Xu Zian, etc.

Want to rise.

First of all, you have to fight with Xu Chen, not to mention the rest, just by music, a few people are tied up, it is not enough for Xu Chen to divide five by two, chop melons and vegetables.

Seriously.

Xu Chen was prepared.

The mouse slid down, pointed to the chat room, slandered and abused.

looked at Zhou Jianbin beside him, and smiled at the corner of his mouth: "Lao Zhou, it seems that this time we have really poked at the weakness of the Hong Kong music scene, and the group is attacking, the blessings and misfortunes depend on them, and the blessings and misfortunes come, Lao Zhou, be happy, our opportunity has come." ”

A mainland singer.

wants to dominate the Hong Kong music scene.

Xu Chen was not naΓ―ve, his album was launched, and then he was invincible, and the album sales beat Hong Kong local singers.

How can it be!

If you want to get meat from the mouth of the Hong Kong music scene, the Hong Kong music scene is at your disposal, don't say that the album songs are good, Wang Jie's lessons from the past, Xu Chen knows it.

"Mr. Xu, do you have a way?" Zhou Jianbin was in a hurry, and his mouth was full of fire bubbles.

Warner has average power in the Hong Kong music scene.

If you want to break through the blockade and targeting of the Hong Kong music scene, you have to spend money.

It's just that.

The headquarters of Oumei Warner has long been dissatisfied with Zhou Jianbin betting on Xu Chen, so it is naturally impossible to open up funds for Xu Chen's use.

Xu Chen wants to be a god.

Zhou Jianbin also wants to be ashamed and completely take charge of Warner in Greater China.

"Lao Zhou, I have an idea, the Hong Kong music scene wants to block me, then I won't let them block it."

The corner of Xu Chen's mouth sneered: "Old Zhou, let's do it at the Hung Hom Gymnasium this time, and we will do a hundred responses!" ”

"One call?" Zhou Jianbin looked puzzled: 'Mr. Xu, will we disperse the funds if we hold a concert in this situation?'

"It's a concert, but it doesn't take money."

Respond to every call.

A pop star popularity challenge variety show.

The program is very simple, the singer has to recruit as many audiences as possible within four hours and invite them to participate in the concert for free.

this show.

can be regarded as the touchstone of singers, Zhang Yunjing and Li sewing machines have failed.

Xu Chen's response is the same as a variety show.

He was at the Hung Hom Sports Centre.

Hold a concert.

At the same time, Hong Kong fans were recruited on the streets, and the program was broadcast live on the TV station.

The Hong Kong music scene wants to block him.

But.

The Hong Kong music scene can't block the Hong Kong people, as long as Xu Chen's Hung Hom Stadium has more than 10,000 concerts, then his album can't have an opponent in Hong Kong!

Aaron Kwok can't do it!

The more Zhou Jianbin listened, the more frightened he became.

Xu Chen's marketing paths, without exception, are all gamblers' behaviors like madmen.

Other words.

If Hui Chen's concert in Hung Hom fails, then he will be a complete failure in Hong Kong.

I thought about it.

Zhou Jianbin gritted his teeth and said: "Mr. Xu, apart from this method, we have no other way now, I will contact Hung Hom Stadium now, the specifications of our fan meeting this time ......"

"Thirty thousand." Xu Chen thought for a while: "30,000 people is just right, Lao Zhou, please leave this matter to you, I have an appointment with TVB's Li Jiaxin, and our concert will be broadcast live by TVB." ”

(End of chapter)