Chapter 290: Short Video Creation Plan

"Brother, this is my mobile phone number, you must save it!"

"I found out that I really don't like Dad, I like you, you are so special, different from other boys, when can you come to see me here, I really want you to come and ......"

"Brother, do you want to reply to my message......

These contents were all sent to him by Li Meiying after converting them into Chinese.

It has also been sent intermittently in the past two days.

Li Meiying's sister-in-law seems to have taken a fancy to herself?

Su Yu subconsciously shook his head.

No way, he's indeed a girl killer.

Otherwise, there wouldn't be so many peach blossom debts before rebirth.

Su Yu thought about it, and still sent it to the other party: "The college entrance examination is coming soon, study hard to get into college, don't think too much, I have a girlfriend!" ”

After finishing speaking, Su Yu didn't care about the other party's affairs anymore.

He doesn't have much energy to maintain a relationship with a foreign girl, there's no need for that.

The most important thing now is not investment, but short videos.

Investing is just a shortcut to making money in the short term.

The only thing that can make a lot of money for a long time is short videos.

Of course, it is not only brainless investment, but also the core technology in the follow-up.

This technology is naturally big data technology.

Everyone knows that the information cocoon is not good, and the information cocoon will weaken people's cognition, and will make people only like to watch what they like to watch, and slowly people's eyes will be narrow.

But then again, with the formation of such a thing as an information cocoon, it is in itself a process that allows a person to constantly eliminate boredom.

Relied on by many ordinary people.

Because it saves time and effort.

The future society, Su Yu has experienced.

That is to let more people enjoy cheap solitude with a sense of technology, indulge in it, and reject the ineffective social interaction of the vast majority of going out.

There is no point in socializing, and with the emergence of smarter, more ambitious and more sensory games, in fact, staying at home to enjoy the services brought by technology, more and more people will be harvested by capital, and the corresponding regulatory issues, technical issues, and ethical issues will naturally develop exponentially......

Of course, this question is too far away.

So far, Su Yu only needs to look for big data technology in the promotion process of the Coke APP.

It is best to cooperate with Baidu, because the core of big data itself depends on search.

BIDU is also one of the earliest companies in China to do big data and artificial intelligence.

Although it lasted for a long time at a low point.

But it has to be said that the future direction of BIDU is right.

In the case of this, it is absolutely impossible to completely languish......

Also one day in the future, the technology of intelligent recognition and recommendation of this big data application will enter strict supervision, and there will even be an option on every software in the future, that is, 'mouth yes/mouth no', such an option.

For apps that are almost entirely involved in the field of big data recommendations, users can actively select to agree to big data recommendations or reject big data recommendations.

After agreeing, we will only recommend the type you like, such as "beauty", "car", "technology", etc.

Of course, it can also be set to automatically check a specific time period, and then automatically end and so on.

Then, if the user does not check the box to agree to the big data recommendation, the 'No' option will be selected by default.

Everything after this is a jumble of recommendations.

If you want to get the corresponding content, you can only get it by searching.

In this way, it also gives users the right to choose big data independently, and so on.

Su Yu naturally remembers the development of all this clearly.

So now, with the successful internal testing of APP's R&D.

This is the time for a new mission: promotion!

Promotion is everything.

There is no user-generated video, let alone big data, even super data is useless, big data application is very important, but it is also in the case that there is a certain video that can meet the user's pastime, it will be easy to use......

Soon, the first phase of the "Coke Video Creation Project" officially started!

"Coke Video Creator Program":

Implementation time: now - December 01, 2014.

Rule description: During the event, registered users can post interesting videos around them through the video APP, and users who get the top likes will receive cash rewards for cola videos, which will decrease from the first place.

Incentives:

1st place: 10,000 RMB

2nd place: 9,000 RMB

3rd place: 8,000 RMB

4th place: 7,000 RMB

……

10th place: 1,000 RMB

11th-50th place: 800 RMB

51st-100th: 500 RMB

101st-1000th: 100 RMB

The total number of people covered by the reward is 1,000!

Of course, in this process, technical testing will also be carried out, so that those illegal accounts will not use technical means to cheat in order to obtain rewards.

It's November 25th,

From now until the end of November, the duration is almost a week.

Before that, the publicity team responsible for the short video project had already contacted the student unions and clubs of major universities in Yanjing City, and started a combination of offline, online, and class group forwarding to promote short videos!

The manpower and material resources invested are only a lot more.

For places outside the city, there are also special personnel who are responsible for contacting the corresponding universities and carrying out activities.

Of course, there are also people who are responsible for promoting at the top of places such as college post bars.

Here, it is natural to contact the bar owner and others for an exchange of interests, and you can post it at the top of the corresponding university.

If you post all this kind of advertising, the cost is a bit large, and there is no contact for the time being, and it needs to be connected to the Baidu official, and the necessity is not too high.

For the time being, the focus is on university campuses.

Under such vigorous publicity, there is no student who does not like the RMB.

The seven-day short video creator event paid a full reward amount of 200,000 yuan, plus an initial promotion amount of 500,000 yuan.

The promotion amount of 500,000 sounds very high.

But on average, to more than 100 colleges and universities, hundreds of stickers, online and offline and other places combined.

Actually, it's not that high.

Students are cheap labor, and it is here that the most profound testimony is given.

Of course, for the promotion of Coke videos, in fact, students didn't work much, nothing more than a call to download and participate in activities, send a copy of @ all members, etc., make some money, and the cost is almost zero, so it doesn't matter if it's cheap or not.

Student unions and clubs are more than happy to accept this kind of list.

In short, in a word: both parties are satisfied.

The first time I paid 700,000 yuan.

Su Yu also went into battle in person,

The first stop I chose was at the Yenching Film Academy.

I chose one of the places with the most beautiful women and handsome guys.

The school is full of people, and at random glances, there are really a lot of good-looking girls.

Su Yu also felt a little emotional, worthy of being an art college.