Chapter 759: All Grown

Du Dong and his son waited quietly beside him, while Dong Jiacheng chatted on the phone.

"Okay, I'll be in HK tomorrow, and we'll talk about it in detail." A few minutes later, Dong Jiacheng hung up the phone.

"Mr. Dong, who is this Boss Bi?" Du Dong poured a glass of water for him and asked cautiously.

"Mr. Bi Tianchuan, the CEO of HK Gangxia Electronics Group." Dong Jiacheng reminded: "You have met. ”

"I think of it, it is the Japanese Chinese, who is engaged in the electronic investment business, and it is said that Toshiba, Sharp, Murata and other high-end electronics companies in the Japanese country have his shares." Du Dong said.

"Yes, and in recent years, he has set his sights on the Chinese market, Gangxia Group is his springboard, and two years ago in the name of Gangxia Group and Guangdong Overseas Chinese Electronics Co., Ltd. reached a strategic cooperation to establish a joint venture company, which is the current Konka." Dong Jiacheng explained.

"It turns out that there is still this relationship." Du Dong pondered for a few seconds and said, "I understand, you want to hand over this mess to Konka." ”

"That's right, why Lin Tianyue lost in this war, in addition to the tactical level, there is another important reason, that is, he did not get official support, but Li Siwen, and the relationship with the office is ambiguous.

However, it is easy to hand over the matter to Konka, although Konka is a joint venture, but it is controlled by a state-owned group, which is actually half a state-owned enterprise, and this relationship is beyond our comparison. Dong Jiacheng paused slightly: "Li Siwen has made the local color TV company into a miasma, just to finally integrate the market and dominate the market." In this case, it is better to let Konka integrate. ”

After listening to this, Du Dong secretly sighed at Dong Jiacheng's methods: "Boss, your idea is too shrewd. ”

"Since we can't get it, how can we let Li Siwen get it." Dong Jiacheng said, reached out and took a cigar, and then ordered: "Go and book a plane ticket, and go back to HK tomorrow." ”

If you can't get it, you will destroy it, not only to curb Li Siwen, but also to sell Konka's favors, such a method is completely Dong Jiacheng's style.

On April 15, 1993, half a month after Huang Mingquan's death, Li Siwen sat in the main seat in the Datang Electronic Conference Room, listening to the heads of various departments report on the recent situation.

Although the core members of Datang Electronics are still Zhao Zilong, Chang Hai and others, other departments also have a perfect system, such as Xu Jinhai, director of the equipment department, Lv Dongliang, director of the personnel department, and Shi Xingguo of the production department have become the main force of the company.

As for people like Gao Jun and Du Yunxi in the technical department and Xie Zhengyu in the sales department, they are the main force in the main force.

"Mr. Li, according to the shipment records during this period of time, as well as the feedback from the market, we can say that we have achieved a phased victory, and the Eight King Kongs are now too busy to take care of themselves, and the Lotus Color Factory has even been shut down." Xie Zhengyu looked at the report in his hand and continued: "It is conservatively estimated that our sales this year can reach at least six or seven hundred thousand units. ”

"If this is the sales volume, we must already have excess capacity, right?" Li Siwen looked at Shi Xingguo.

"Yes, if the saturation production, the annual production capacity of our factory can reach more than one million units, and the additional production line and the acquisition of the Shencai Electronics Factory have played a key role." After Shi Xingguo answered, he reminded: "So we have to control the inventory as much as possible." ”

"You're right,The Spring Festival has passed,Next is the off-season for sales,And Foxconn's OEM's 100,000 Qitian color TVs have also entered the market,If you continue saturation production, there will be a backlog of inventory,So in the next month,To compress production,Let employees breathe a sigh of relief。 Li Siwen arranged.

"Brother Wen, can I give an opinion?" Zhao Zilong suddenly raised his hand.

"Say it." Li Siwen nodded.

"Last year, the factory was small, and production capacity has always been an important problem, but this year the problem has been completely solved, and there is even overcapacity, which is a good thing, but at the same time, excess capacity will increase our operating costs, which I think is a hidden danger." Zhao Zilong said.

At this time, Chang Hai also spoke: "I agree with Zilong's words, and now various expenditures have indeed become hidden dangers.

To put it simply, our book performance is still good, if we can sell 600,000 units by the end of the year, the annual revenue can reach about 1.8 billion, but this is just a good book, because our net profit may not even reach 3% of the revenue.

In addition to taxes,Advertising,Operation,R&D and investment in colleges and universities, etc.,It is also necessary to subsidize the loss of Qitian color TV,Especially now that the sales of Qitian in the market are better than Datang color TVs,We have to lose nearly two hundred for each one sold。

But Brother Wen said that Qi Tian is used to fight opponents and compete for the market, and it must not save money from the brand. ”

Li Siwen heard the report of the two, and unconsciously applauded: "Yes, it is a bit of a corporate executive's posture and role, which is worthy of praise, at least from the perspective of making money, you two are right."

However, I have also said that if the electronics industry wants to win in the future, it must not be limited to the present. In fact, if you want to make money, it is very simple, cut a few production lines, carry out a large number of layoffs, especially the R&D department with the largest investment directly cut off for assembly production, and make three or five billion yuan a year.

But if we do, is there a difference between us and Lendlease? Is there a difference with the Eight King Kongs? The main reason for the current difficulty in making profits is that we have invested too much, but at some point in the future, we will definitely rely on investment to soar. ”

Li Siwen smiled slightly: "As for overcapacity, don't worry,After all, our goal is not just to sell six or seven hundred thousand units a year,I can tell you clearly,What seems to be excess capacity now,It's actually not as much as I expected,That is to say,In the future, we must at least have the strength to produce tens of millions of TVs a year。

Only in this way can we make efforts in the fields of computers and chips, and can we benchmark other first-line brands.

Now don't talk about making money, if you can not lose money, you will already overcomplete the task, if you really plan to take you to make money, go back to the west to sell ham, it is much more stable than this. ”

Hearing Li Siwen's final ridicule, everyone laughed, Chang Hai and Zhao Zilong also erased the worries in their hearts when they saw Li Siwen being so optimistic, and their opinions were mainly for Li Siwen's consideration, and Li Siwen also cast a trusting gaze on the two.

And just when the atmosphere was very harmonious, Li Siwen's mobile phone rang, he waved his hand to signal the meeting to end, and then picked up the phone, and Xu Gaoming's voice came from the other end.

"Mr. Li, do you have time at night?"