There were more than a dozen exquisite breakfasts on the dining table, Jiang Liang and Zheng Jiayu sat side by side, Li Siwen and Zhou Wenjing sat opposite, the four of them didn't talk much during the meal, Zhou Wenjing gave Li Siwen vegetables one by one, Jiang Liang seemed to be smiling, Zheng Jiayu lowered his head, and the atmosphere was really a little weird.

However, Li Siwen didn't think too much, and when he was halfway through eating, he suddenly said, "Sister Jiang, do you know why I called you from Qizhou this time?" ”

"I heard Wen Jing say that you have a big business." Jiang Liang said.

"That's right, the group of incense merchants holds tens of billions of retail markets in several major cities, which can be said to be invincible, especially in January this year, the policy of fully opening up the retail market has been implemented, which will make foreign investment even more crazy.

In head-to-head competition, we certainly don't have a chance, and we don't have enough money to throw into it, so we have to go off the rails. Li Siwen said.

"The sword goes off the rails?" Jiang Li was slightly curious.

"Now the incense merchants want to change the department stores they control into shopping malls and hit the high-end market, no matter whether their reform will succeed or not, it will definitely cause market turmoil, and what you have to do is to take advantage of the opportunity of the incense merchants' reform to seize the low-end market." Li Siwen explained.

Hearing this, Zheng Jiayu slowly raised his head and said, "Do I remember when you criticized the department store at the auction as a tattered market?" Wouldn't it be just for the incense merchants to take this step? ”

"That's right, let's not talk about the difficulties of transformation, let's just say that the Chinese market is so easy to go to the high-end, this is like a quagmire, it is not easy to get out, but we take advantage of the fire to rob, if we can clamp the incense merchants in the low-end market, we will definitely make a profit, and it is not impossible to acquire the market in the hands of the incense merchants in the future." After Li Siwen finished speaking, Zheng Jiayu whispered: "That is to say, use department stores and incense merchants to grab the low-end market, and use specialty stores to grab the high-end market, so that the incense merchants will definitely have a hard time." ”

"That's right, we need to let those incense merchants know whose home is here." After Li Siwen finished speaking, he put down his chopsticks, and then said with a smile: "The specific strategy and method will be explained to you in detail tomorrow, today is thirty, we will pick up the children in a while, and then go out for a walk, and go back to the factory at night to accompany the workers for the New Year, such a grand festival, how can we not make dumplings together." ”

The Chinese New Year is actually just a fun, Li Siwen once again took the whole family and workers to spend a reunion night, watching the Spring Festival Gala replayed on TV, he still laughs, and decades later he rarely watches this kind of thing.

"Chang Hai, how much money have we invested in CCTV advertising this year?" Li Siwen looked at Chang Hai on the side and asked.

"It's less than 300 million, more than in previous years, but the location is good." Chang Hai paused slightly, and suddenly said, "Brother Wen, I remembered something." ”

"What's the matter?" Li Siwen asked curiously.

"I heard,TV manufacturers led by Changhong are ready to continue to reduce prices after the year,It seems that they are ready to fight the final battle with the Japanese brand,The price war in the past two years has been really powerful,The market has changed greatly,Changhong's market has occupied more than 50%,Spirited。 As for the Japanese brand, which once occupied the vast majority of the Chinese market, it has even retreated to the second line. After Chang Hai finished speaking, he sighed and said: "Our color TV has been in the red, even if it is sold out this time, the income will not come up, and even the advertising fee will not be earned, let alone our R&D investment." ”

After Chang Hai finished speaking, Zhao Zilong also followed: "It is rumored outside that our Datang color TV is thunder and rain." ”

"Brother Wen, do you want to change your strategy?" Chang Hai followed.

"A successful enterprise,It's impossible to make money on every project,The market for color TV is not as simple as you think,When this project makes money,You will know how terrifying it is。 Li Siwen smiled slightly: "Maybe Datang color TV has not yet entered thousands of households, but there will always be a day when it will come, and it won't be too long, okay, let's watch the party!" This year, there is not only Yang Yuying, but also her artists. ”

On the morning of March 1, 1996, Li Siwen, Sparrow, and Xu Weiwei appeared at Pengcheng Airport, and only Zhou Wenjing's mother and daughter were seen off.

"Sister Jiang and Jiayu are both running business outside, the market has been busy these days, and the troubles are one after another, I finally understand why you let Sister Jiang come over, if it weren't for her, I wouldn't be able to handle many things." Zhou Wenjing said while helping Li Siwen sort out his suit.

"Impacting the low-end market, it is inevitable to deal with some idle people, and even local ruffians, if there is no Sister Jiang, it will definitely not work, although you have opened a supermarket for a few years, but the experience in society still has to learn more from Sister Jiang." Li Siwen said softly.

"Don't worry, I'll do a good job." Zhou Wenjing paused slightly, and advised: "You are going to serve in a state unit this time, and your previous temper must be changed, I heard that these cadres are difficult to deal with, and you must be tactful." ”

Listening to Zhou Wenjing educating herself, Li Siwen laughed and said, "You don't have to worry about me, on the contrary, you must pay attention to safety in Pengcheng, and if Sister Jiang can't solve the trouble, let her go to Han Jiaren." ”

"I know, you've said this several times." Zhou Wenjing said and suddenly added: "By the way, Jiayu asked me to convey to you, pay attention to safety." ”

Li Siwen raised his eyebrows slightly, thinking that this Zheng Jiayu was becoming more and more indulgent, although he felt a little messy in his heart, but he didn't know what to say, after all, even his daughter recognized the other party as a godmother.

"Okay, let's stop talking, let's board the plane right away." After Li Siwen finished speaking, he hugged his daughter, kissed him fiercely, and then said: "Baby, you must listen to your mother, this place is different from Qizhou, you can't run around, do you hear it." ”

"Got my father, when are you coming back?" Li Xiaoni's eyes were full of reluctance.

"It won't be long."

"How many days will it take? One day? Three days? Or five days? Li Xiaoni asked innocently.

Li Siwen was a little overwhelmed by the question, Zhou Wenjing saw this scene and hurriedly grabbed Li Xiaoni and said with a smile: "Okay, don't pester Dad, otherwise you won't be able to catch the plane." ”

Looking at the empathetic Zhou Wenjing, Li Siwen stepped forward and kissed the other party on the cheek, and left without looking back.

On the afternoon of March 1, 1996, Li Siwen arrived in Hujiang with Xu Weiwei and Sparrow, but what they didn't expect was that the guy who picked up the airport didn't even drive the car.

"I said little brother, it said that this is a big project of tens of billions, and it won't even have a trolley, right?" Xu Weiwei was wearing high heels, so she was naturally a little unhappy.

"I'm sorry, we have always been diligent and frugal when we travel, and we are no bigger than private companies like you." The guy smiled contemptuously: "If you want a car, you can take a taxi at your own expense, or you can take the bus with me." ”