Although Maroney denied the idea, Donde's expression didn't seem to be hit at all, and before he could speak, his good brother Jimmy took the lead.

"But I think it's Donde's creativity that is more direct and can hit the audience better." He pointed to himself: "I usually eat ketchup, why don't I buy those seasoned ketchups because they give me the impression that they are fake, they are not made of tomatoes at all, and that's why I chose Heinz." ”

"But you can only represent Heinz loyalists, right?" Maroney retorted: "We're now dealing with brand new buyers who don't know what Heinz really has but only his ketchup. We're going to reach out to these new buyers, aren't we? ”

"But if it were me, I would definitely want the ad to give me exactly what I wanted." Jimmy spread his hands and was speechless.

Apollion was also a little embarrassed: "I feel that what Jimmy said also has some point. ”

Seeing that Apollion was shaken, Maroni could only raise his fist: "Okay, let's vote!" I think I can raise my hand with this idea. ”

Apollion and himself raised their hands, and Donde and Jimmy just watched.

"Hell, I should have called one more person."

That's the downside of the Council of Four, and Maroni is a little helpless about it.

"So why not let the customer make a choice?" Tang De stretched out his hands, speechless.

"What do you mean? Do you want customers to see two ideas? Maroney wondered.

"Why not?" Tang De was noncommittal: "Let's just say that we attach great importance to customers and give two sets of plans, can't we?" ”

"Okay, but that makes us passive in front of customers." Maroney's expression was a little reluctant.

"Let's do it." Tang De didn't bother to entangle with him, and directly decided: "Let the customer decide!" ”

Half an hour later, Don and Jimmy were sitting in the dining room eating.

Jimmy couldn't help but complain: "Look at that, a new buyer in one bite, come on, who doesn't eat ketchup in the United States." ”

He picked up the ketchup from the restaurant and squeezed a big lump of his fries, then reached out and took the fries and stuffed them into his mouth: "This taste, it's definitely not Heinz, there is no tomato flavor at all, only sweetness!" ”

"So Heinz must have a headache right now, and its market share is constantly being encroached upon by these seasoned ketchups." Don raised his eyebrows: "That's why they tendered, but it's a pity that Maroni didn't realize this." ”

"Look, he's going to be out in front of his customers!"

After eating, Donde rushed back to the Bronx and met with Jogio, the vice president of Republic Records, in a café.

He had a blue shirt on his body, but he was still ironed properly.

It's just that his expression is not as relaxed as the first time he met, and it seems that after chatting with Bardman about SBK, he is also worried about Raymond's new song promotion strategy.

After meeting Donde, he said hello and asked, "Hear Badman say you have an idea for publicity?" ”

"That's right." Tang De picked up the coffee and took a sip, then frowned, bitter, but I have to say that only in this way can he have a more realistic sense of the current life.

"If you can't get used to it, you can add sugar." Giorgio raised his cup and whispered, "Actually, I also added three packs." ”

"Hahaha." Tang De laughed with him, and then went straight to the point.

"I had an idea, but the truth is, whether this single is successful or not has nothing to do with me, I only came to you because I thought you were more eye-catching than that Edmund."

Giorgio nodded slightly, he could feel that Tang De was communicating with him with an equal attitude, rather than asking for others. But I have to say that in the face of a MV director who is quite accomplished in color and can make the quality of the song to the next level, Giorgio can accept this attitude.

"I also hate that Edmund, who has always been known for his arrogance in the industry, but he is right to say that the idea of a fake name is no longer appropriate."

Giorgio stirred up the coffee and continued: "If we continue this promotional strategy, then the next thing you will see is that the major radio stations will expose Raymond's real name and the star of the beast he once released, and the fans will not buy it." ”

"So we're going to do it the other way around." Tang De's seemingly simple words made Giorgio frown in an instant.

"What do you mean? The other way around? ”

"Let's talk about ...... specific ideas later" Tang De deliberately sold a pass: "Let's talk about the remuneration first." ”

"Oh ~ please!" Giorgio's entire facial features were uncomfortably gathered together, and it was obvious that Tang De's indentation made him a little empty. However, out of professionalism, he still seriously thought about how much to pay Tang De.

Finally, before Tang De was about to finish his coffee, he finally made up his mind and said, "Four percent." ”

"What?"

"I mean, four percent of the song sales." Giorgio did not continue to sell the lawsuit, and directly stated his bottom line: "This is the maximum scope after I discussed it with Badman." ”

Giving Tang De four percent means that both sides have to take two percent each, which is not much, but it is not a small number once the sales are up.

The best way to get a person to work hard is to tie him to a small boat of interests, and people in a boat naturally spare no effort for the same goal.

And Donde is also very satisfied with the "reward" in Giorgio's mouth, and he likes Giorgio's directness and cheerfulness.

"Then it's decided, let me talk about this propaganda method first......

After Tang De finished speaking, Giorgio looked surprised, he didn't expect Tang De to have such ideas in publicity.

"It's amazing! Donde, you should do publicity, how did such a genius idea pop out of your head? ”

Giorgio picked up the cup and touched it with him, and said with a smile: "I feel that those people in our company should learn from you, God, it's wonderful, I just listen to it and start looking forward to it." ”

"Only then will Edmund's calculations fail."

"Yes, he thought we'd follow the script? No, we're going to do it the other way around, that's how it should be. ”

The two hit it off, then went to Kirk's office, and after Kirk drew up the contract, they signed the agreement.

It didn't take long for Donde to also receive news that Giorgio and Bardeman had signed the music rights.

They have confirmed that they will release a new single this Thursday, because the Billboard will change charts on Tuesday, so five days can be used to accumulate sales and on-demand, and then directly parachute to the front of the Billboard, which also has better publicity significance for the song.

But the most urgent thing at the moment is not this matter, but the creative campaign of the Heinz advertisement.

Jimmy was already helping Donde prepare the commercial, after all, he was looking forward to Donde defeating Maroney and several other companies in his speech tomorrow and convincing Heinz.