Chapter 071: Rapid Development!
Gao Huaijun didn't expect the M3 MP4 to be so popular!
Ten days after their senior management meeting, all M3 stocks were sold out.
Gao Huaijun can only personally supervise the battle, let Zhu Yun command the OEM manufacturers, and seize the time to produce more M3s, so as to absorb this wave of consumption potential energy that has not yet subsided!
M3 is hot, it can be said that the overall situation has been decided!
The rest depends on the sound space opened in the first month, the continuation of the sales period, and how many remaining customers will be.
You must know that the price range of more than 2000 yuan is the most lucrative range for all MP3 manufacturers, basically the world of full-time foreign brands, and this is also the most lucrative price segment.
Those who can afford to sell at a price and can sell a large amount are basically internationally renowned large manufacturers.
This is also the most important watershed in the MP3 market in terms of strength.
In China, this is the field where China Cool Federation can be stained, but there is no one who really stands firm!
Many manufacturers seem to sell a large amount, but the profit may not be much, not even as good as Hillhouse Technology, a core factor is that they sell too cheaply!
An MP3 only sells for more than 600 yuan, and the profit is only a few dozen or even more than ten yuan.
At this level, what kind of money do you make?
If there is a little bit of wind and grass in the price, you may lose money, what kind of research and development?
After this war, Gao Huaijun firmly believes that R&D and his golden finger information is a strong backing for the success of Hillhouse Technology, so he intends to continue to invest heavily in the field of R&D!
After all, with the honing of the three products from M1 to M3, Hillhouse Technology's R&D team has initially carried out effective running-in.
He plans to expand the R&D team members of Hillhouse Technology to 500 within half a year, and will start the next stage of research and development of heavyweight products in the near future!
That's a lot of money!
You must know that a R&D team of 500 people is not 500 workers, and their wages are amazingly high!
The salary alone will cost 40 million to 50 million, not including the cost of R&D materials.
At present, the ratio of R&D expenses to sales revenue alone has exceeded 50%, which is very stressful for Hillhouse Technology.
You must know that in the future in 2023, Zhongwei's R&D investment will account for 25.1% of the annual revenue, while Pingguo, another company that has been lying flat, will only account for 6.6% of its revenue in R&D investment.
And now Hillhouse Technology actually plans to invest twice as much as Zhongwei and seven times as much as Pingguo in 06.
That's definitely a shocking number!
After Ning Yuan, Min Weiguo and others learned about Gao Huaijun's plan, they even wondered if Gao Huaijun was carried away by victory.
The R&D team of 500 people, in China, in 06 years, is definitely the top ten in electronic information technology!
And the channel sector.
In addition to the two points in the magic capital and the imperial capital, Gao Huaijun instructed Zhang Yunshen's team to mainly expand in the South China area, so as to stabilize the scale of the current Huaguo area.
After the initial construction some time ago, Hillhouse Technology has established a total of 8 self-operated stores in 5 cities in the Pearl River Delta.
These 8 self-operated stores, due to the hot sales of M3, have now initially achieved breakeven!
And Gao Huaijun is far from satisfied with this.
He believes that the time has come to greatly expand the self-operated store!
Now there are three MP3s, as well as two electric fans, power banks and small USB flash drives and other products, which can basically afford a small self-operated store of 50-200 square meters, reserve a certain amount of expansion space, and add other products one after another in the later stage.
In other words, Hillhouse Technology's product ecological matrix has preliminarily completed the layout.
In order to prevent the recurrence of this kind of incident, and at the same time to speed up the speed of payment, he needs to boil frogs in warm water, and constantly strengthen the sales proportion of self-operated stores, so as to gradually get rid of the influence of channel dealers!
At the same time, the hot sale of M3, an MP4, has naturally aroused the attention of some technology enthusiasts, and it can even be said that it is a sensation!
Prior to this, there had never been a Chinese MP3 product that attracted so much attention in the market.
At the beginning, everyone thought that Hillhouse Technology was just a grandstanding clown, just to win attention, and when his products came out, everyone could laugh at them for not being able to do anything!
These are the old business of Chinese enterprises.
Most of the electronic technology companies started as copycats.
A bunch of electronic technology companies that started as cottages basically disappeared from the world forever after making a few splashes.
These companies, in the impression of everyone, have extremely meager profits, how can they come up with any products that shock the world?
Being alive is the biggest difficulty!
Have these companies ever thought about engaging in R&D?
Some!
But they just think about it, and they don't have the money to do anything about R&D.
People also have reasons to say that what is the situation of Western enterprises, people started early, their strength is strong, their brains are more flexible than those of Chinese people, and what is more excessive is that even the air is full of a sweet smell.
What is their company, it is Nokia, Sony, Pingguo, Micro Hard, these super large enterprises, and these people are engaged in R&D is the real R&D.
And what is the level of your Huaguo enterprise? Don't say it, it's all a bunch of knockoffs, casually playing behind the butts of foreign companies!
What does this kind of Chinese enterprise have, and can it be engaged in research and development? Can't get it!
Don't have this ability, do you know?
If you do a good job of that knockoff, you can just engage in knockoffs in this life, and there is no need to risk other things!
If Chinese enterprises take the risk of doing any R&D, not to mention losing to European and American companies, a large number of them will go bankrupt at that time, and even the country will lose a lot of money!
You may even lose to some pheasant countries that you have never heard of, and then there will be no country to lose.
This is the status quo of Huaguo electronic technology enterprises in 06 years.
Even China Cool Union is at the low end of the industrial chain and can't make a few silvers.
However, there is a but, and when the M3 hits the market, everything is turned upside down!
The new Huaguo-style design, the novel resistive screen touch structure, the hand-held video playback system, and the radio function storage, these things, single one, are worthy of other Huaguo enterprises.
And now, this M3 actually has four innovative points!
It's incredible!
Soon, a link to the Tianya Forum that slowly cooled and sank to the bottom was dug up, and was soon put on the homepage of Tianya by everyone!
This kind of event that a post is on the front page twice, and it is an event that goes to the front page twice a month apart.
It's the first time in the world!