A few days later, the promotion of the Mate 1 has gradually begun.

Considering that this is Hillhouse Technology's first moat product, it is very unique in the patent of touch mobile phone screen.

So Gao Huaijun decided to spend 8 million yuan to bombard targeted advertisements in the Yangtze River Delta for the Mate 1 product in a week!

According to the characteristics of underdeveloped online advertising in 06, Hillhouse Technology bought the front-page advertisements of all mainstream newspapers in Modu, Jiankang, Hangzhou, Gusu, Xicheng and other places in one go!

There is only one sentence on the front page of this advertisement - Hillhouse Technology, which will be held at 9 o'clock on September 1, at the epoch-making mobile phone conference at the Magic City Exhibition Center.

The color used in this advertisement is the bright yellow of some bright oranges, and with simple and direct words, it can be described as very (river crab) yellow and violent.

At the same time, Gao Huaijun is also not stingy with money, and has released product information on the big names in these mainstream cities.

Again, the time is only one week, and the local blasting of strong exposure is carried out.

Seeing this advertisement, it can be said that it quickly caused a shock among the people in the area.

Hillhouse Technology, many people don't know!

How dare such an unknown junior say such a word as an epoch-making mobile phone conference, not afraid of being ridiculed?

Many people are lamenting that now it is not as simple as it was in the seventies and eighties, and any cat or dog can bark casually.

is also an epoch-making mobile phone conference, and I am not afraid to laugh off other people's big teeth!

Although there are many people who have used Hillhouse Technology's MP3 and MP4, they also believe that Hillhouse Technology is impossible to make any good mobile phones.

As the saying goes, dog bites people is not news, people bite dogs is news.

In order to make advertising not sink into the sea and have topicality, it should not just be plain water, but should use very provocative words to arouse the interest of the public.

If there is heat, the information will be spread under the influence of the tap water.

This is the so-called information barrier, which is an abstract pilot top-level design, reaching a tipping point through a combination of punches and influence.

This is the charm of communication!

Gao Huaijun only used a few pages of advertisements to let this information spread at an extremely terrifying speed.

[Hillhouse Technology, a small company, is about to release a new mobile phone, which they believe is an epoch-making product that will knock Nokia off the horse. The war-provoking news headlines went straight to the headlines of the Internet.

Although Gao Huaijun only advertised in Chang Triangle, young and active netizens in other regions joined in, and there was a heated discussion on the Maopu and Tianyadu forums.

"! There is actually a mobile phone brand of Huaguo, dare to say such dick words, it is really cowhide cowhide! ”

"I've seen reports about this company on the Internet before, they have made MP3 and MP4 products, and they have done well, and I think they are quite modest, but I didn't expect to be so arrogant, and I dared to go directly to mobile phone products, and it is also an epoch-making work. I don't know if their company has entered the water. ”

"Wouldn't it be nice for them to be down-to-earth and do it seriously on MP4 and MP3? If you have to engage in this so-called mobile phone, mobile phone is not something that ordinary electronic technology companies can do! ”

"Ridiculous! They don't understand mobile phones at all, thinking that if you make a button, make a screen, and put a speaker, it will be a mobile phone! ”

"This is not a mobile phone, this should be a hand-held mine!"

However, in the midst of the opposition, there are some supporters.

"I'm on the side of Hillhouse Technology, now China's electronics manufacturing industry is poor and backward, what's wrong with a company standing up now, it's better than being a lackey of the Western world, right?"

"Indeed, if you lose, you lose, it's just a small company, if there are more such small companies, wouldn't it be a blessing!"

For a while, netizens who were still in the early stage of the development of the Internet actually started to fight against each other and quarreled with each other.

In response to this matter, netizens were actually divided into two factions.

One faction is in favor of Hillhouse.

The other faction, represented by the public posture, believes that Hillhouse Technology is sensationalizing, and it is impossible for Huaguo enterprises to make any epoch-making mobile phone products.

Huaguo's enterprises, as long as they do a low-end product line for ten or twenty years, is the king of development.

However, it is precisely because of the alignment between these two sides that the online controversy has also led to the offline, making many people curious, what is the situation of this so-called Hillhouse Technology's mobile phone, why are so many people discussing it!

With such a posture, basically, Hillhouse Technology's mobile phone conference will not be like some small companies, no one cares.

You must know that if you are not the top ones at the brand conference of some companies, even if you give a red envelope to the reporter, no one will go.

And at the press conference where you finally got up, the people sitting below were indifferent to what you were talking about, they all wanted to touch the fish, and then mix a red envelope, clap their hands and finish the work.

Sad, you say, is it not sad?

In any case, Hillhouse Technology's mobile phone conference this time is a good start!

。。。。。。

On September 1, the magic capital became the object of attention of the entire electronic technology community and related media circles.

A large number of invited, or uninvited, reporters rushed from all over the world to flock to the Magic City Exhibition Center to participate in the epoch-making mobile phone product launch conference held by Hillhouse Technology.

The reason why this epoch-making mobile phone product launch conference has attracted the attention of various media is mainly because there are too many eye-catching points at this conference.

On the one hand, Hillhouse Technology's advertising is so controversial and very arrogant that many people are deeply impressed by it.

On the other hand, everyone wants to see what kind of great thing this Hillhouse technology has come up with.

So, regardless of the product, the launch itself is full of anticipation!

Moreover, because of this press conference, Hillhouse Technology has been criticized by many netizens on the Internet for several days, and there have been many highly targeted remarks on the Internet, such as swords, and even to the level of personal attacks, pointing directly at Gao Huaijun, the boss of Hillhouse Technology.

But Gao Huaijun not only came out to clarify, but he didn't even post a blog or a clarification manuscript, and he didn't show up in front of the media.

Gao Huaijun is so mysterious that there is not even a single photo on the Internet.

Everyone expressed a strong interest in the boss of this company.

Today, Gao Huaijun is confirmed to attend, and he will be the speaker of the product launch, so all the reporters want to ask Gao Huaijun some questions to express their concern for him.

In addition, a small easter egg was attached to the invitation to the press conference, which mentioned that all invitees present will have the opportunity to draw 5 Mate 1 mobile phones for free, and other customers will each give a small gift!

(End of chapter)