Chapter 117: MatePad Goes on Sale! (1st Update)
The time has entered March 07, the days of spring flowers.
The impact of the mobile phone war is very far-reaching, and even after the New Year, the mobile phone market is still very sluggish.
In this context.
The other two mobile phone manufacturers, Nokia and Motorola, also chose to reduce the price of old mobile phones.
They reduced the price by 200-500 yuan respectively.
The final entry of the head players basically announced that this battle royale game has entered the peak of industry integration, and it is also the most intense moment!
Basically all the old phones, compared to the same period last year, the price has been reduced by 10-20%.
However, in this game, except for the first few who are rapidly harvesting market share, other third- and fourth-rate mobile phone manufacturers have become the final losers of the game.
In the industry consolidation of nearly half a year, hundreds of mobile phone manufacturers, nearly 30%, have disappeared from the face of the earth forever, and they will never release new mobile phones in the future.
Among the remaining mobile phone manufacturers, 60% are still lingering, in a state of flickering candles.
The 9% of the sub-head players have also lost a lot of market share, and some of them can only shrink to the province where they are located, struggling to support and wait for the release of new mobile phones.
And only a few dozen or so manufacturers have benefited from it!
The competition in the Red Sea market of mobile phones is fierce, and the red (river crab) is displayed naked in front of consumers.
And there is a mobile phone manufacturer, which is very eye-catching, that is, an emerging enterprise - Hillhouse Technology!
After the subsequent slight adjustment of mobile phone prices, Hillhouse Technology still couldn't stop the decline in sales, but finally stabilized to 10,000 units/month sales level!
This can be regarded as barely withstanding the mobile phone war, the most dangerous wave.
If Mate1, as the core product of Hillhouse Technology, continues to sell sluggishly, Hillhouse Technology will either not reduce the price or finish the game!
You must know that even if it is a big head like Nokia, although its market share has expanded, the total sales volume has lost a lot.
Hillhouse Technology's Mate1 mobile phone has already passed the peak period of sales, and now it still has a strong long-tail effect, which is simply impressive.
However, Hillhouse Technology's actions are far more than that.
Many citizens in Chang Triangle suddenly found that it seemed that whether it was at the bus stop, or in the elevator building, or in the newspaper they read every day, an advertisement for Hillhouse Technology suddenly appeared!
This is a massive media storm.
Due to the limited cost of Hillhouse Technology, the budget cost this time is spent on offline Focus Media in the core consumer city of Mate1.
Moreover, the core propagation time of the advertisement here is only 3 days!
What you want is simple, direct, violent, and effective!
Their advertising slogan is very interesting: a handheld computer pulled out of a brown paper file bag - matepad.
This advertising slogan immediately aroused the interest of many people.
First of all, the product has aroused interest, and being able to pull it out of the kraft paper file bag shows that the product is very thin, after all, even a very small laptop now weighs about a few pounds, not to mention a behemoth-style desktop.
The second is that the form of advertising arouses interest, in this era, advertising is very direct and rude: XXX, give you a five-star home.
How vulgar is this!
And like this computer is different, pulled out of the kraft paper file bag, the small and light characteristics stand out, and I feel that the texture of the advertisement is very high-end.
Many people can't help but wonder what kind of thing this matepad is, and what kind of company is Hillhouse Technology.
When some users who have used the Mate 1 mobile phone introduced the situation of Hillhouse Technology, some passers-by looked at their Mate 1 and became more interested in this Hillhouse Technology company.
A company that focuses on high-tech is not much!
And this company is still growing up quietly in the local area of Chang Triangle, so there are even fewer!
And now, more people, especially those in the electronic technology circle, are paying attention to Hillhouse Technology, looking forward to their next product, what kind of black technology will be!
Many of them are discussing in the small circle forum of electronic technology, what is this matepad.
This matepad looks like a laptop too.
But with the addition of the keyboard inside, it would be so small?
They questioned it!
Moreover, the breadth and intensity of the mobile phone war are very exaggerated, Hillhouse Technology, are you sure that you have passed this crisis?
At this time, release a laptop product, which is more highly oligopolistic than a mobile phone, to determine whether the capital chain in the later stage can be tightened?
Under the complicated emotions of all kinds of people, both curious and suspicious, the matepad finally attracted its initial appearance!
。。。。。。
Pengcheng in March, which is completely different from other cities in the north of the mainland, has gradually entered summer.
At this time, the sea breeze of the summer night gently swept Bai Jie's beautiful face, and he sat on the steps alone, looking at the dark sea in the distance, Bai Jie's heart was in turmoil.
Looking at the stars in the night sky, she didn't know which one was her.
After she broke up with her prodigal son Hou Longtao some time ago, she came to Pengcheng and had a new boyfriend, Gao Yi.
Although Gao Yi is sometimes flowery, he is still relatively honest, in his early 30s, he served as the principal of a bilingual school in Pengcheng, which can be regarded as a young achievement.
His income is not bad, he can have close to 8,000 yuan per month, even in Pengcheng, he can definitely be regarded as a high-income group.
She knew that she didn't love Gao Yi, and she was still thinking about Hou Longtao, who had conquered her body and mind.
Hou Longtao is humorous, handsome, and wealthy, and can satisfy all her fantasies about men, so that she has to bow under his suit pants.
After all, how could a woman who had been pampered by a lion fall in love with a wild dog, even though she had only been chosen for a short time?
However, those who are there, 20 years older, will reach the age of 30 golden saints in a few years, and it is time to get married!
Ay!
But unwillingly!
It's really very unwilling!
"Xiaojie, what are you looking at, it's cold, we should go back." Gao Yi squatted beside her, smiled and said, and then habitually grabbed a handful of dirt, held it in the palm of his hand, and slowly rubbed it.
For a young man like him who has a successful career, the subsequent love and care is not an unspeakable thing.
Bai Jie didn't answer, but quietly looked at the ebb and flow in the distance, quiet and magnificent, like her ups and downs in life.
After being silent for nearly 5 minutes, Bai Jie suddenly spoke, "Gao Yi, can you buy me a gift?" It's my birthday in a few days! ”
(End of chapter)