Chapter 69: Teaching Experience
Liangchen walked along with Hongyu, sometimes entering the store to see the goods, asking about the price, and sometimes asking her some of her own doubts.
It took nearly two hours for an avenue to come to an end, and the sky darkened, and the two began to walk back.
"Brother Ye, how do you feel?" Yan Zhuying saw Liangchen and the two coming back, and asked while instructing the guy to make tea.
"It feels good, you have a lot to do here. Liangchen said with a smile.
"Oh? I just walked around it roughly, and I just said that, I don't know what Brother Ye said is promising?" Yan Candle Shadow said strangely.
"Although this place is remote, not only is it a long way, but there are various risks along the way, but such a high risk must also be accompanied by high profits.
I looked at the goods in the store here, and they are generally two or three percent higher than those in Demon Dragon City. So Miss Yan also made a lot of profits this time. ”
Liangchen combined what he had just seen and heard.
"And here, there are 100,000 mountains in the Twilight Heights in the northwest, the Red Ridge Mountains in the east, and the Kuyin Forest in the south, and monsters are rampant on all sides.
There are all kinds of rare materials and spiritual grass and spiritual fruits, and after the monks hunt them, they often return here to sell them nearby, so it is also very profitable to collect and sell the materials here and sell them elsewhere. Liangchen continued.
"Brother Ye really has a unique vision, I always thought that the business of the Ye family's store was booming just because there were many people in Demon Dragon City and there was a large demand.
In addition, Brother Ye, your family has a little uniqueness in refining low-level magic weapons, it turns out that Brother Ye is also a master and knows the way of doing business!"
Yan Zhuying listened to Liangchen's words, and couldn't help but look at him with admiration.
Because when Yan Zhuying came here, it was also after several months of careful research that he decided on his own store opening strategy, and the two main points are the two aspects that Liangchen said.
"Hehe, Miss Yan said that it was okay, I just said it was okay. If you really want to do a good job here, it's not easy. Liangchen hurriedly waved his hand.
"In this case, I have to ask Brother Ye for more advice. Hongyu said to Liangchen with a smile.
"I don't dare to give advice, it's okay to discuss and discuss together. How can I, a halfway buddy guy, be on par with you guys who have learned the way of business since childhood. Liangchen said with a smile.
"Brother Ye should not be modest, my store can be operated like this now, and it is inseparable from Brother Ye's support.
If you hadn't provided me with so many high-quality swords, my popularity wouldn't have accumulated so quickly. Yan Candle Shadow said gratefully.
"It's not worth mentioning. Besides, we can help each other, so don't say such unconventional words. Liangchen said.
"Brother Ye, take a look around, what's wrong with my shop?" Yan Zhuying got up and said.
Liangchen got up and looked around, the Yan family's store was much larger than the Ye family's, about three big, and the furnishings were also dazzling, some of them were marked with prices, and some were not.
Liangchen got up and spun around and said:
"I've just looked at it, and the prices of many goods are not much lower than those of other stores, but I don't think that's enough.
You should put a few cheap goods at the entrance, even if it is not profitable.
For example, this bottle of Huiling Pill, you bid a bottle of 900 gold, although it is 100 gold lower than others, but you can't have an impact on customers!
If you choose a few commonly used pills, at the cost price or a slightly higher cost price, mark 600 gold, so that the effect is obvious!
As soon as customers enter the store, they see that the items that are so commonly used are so cheap, so that they have a feeling in their hearts that the store is very real and the price is very good.
Even if you look at the price of other goods a little higher, because of the preconceived mentality, you will not be too disgusted. ”
"If the price is about 500, it will never be marked as 500, but 49 or 408. ”
"I once combined my own habits with some of my customers, and found a pattern: customers will only stay in the store for one or two teas at most.
Therefore, as soon as I enter the store, the customer will first consider whether the store has what I want, so I should meet the basic requirements of a complete variety to retain customers.
In addition, it is important to grasp the principle of easy to see, because even if there are products in the store that customers want, it is difficult to find them, and business opportunities may be lost.
Although there are guys to help, there are still a lot of guests who are just ready to wander around, and they are also potential guests. ”
"Your shop is not like my sword shop, the variety of the sword shop is relatively simple, and it is easy to see. Your store is full of dazzling and complete categories, so you should classify and display them, and sort out the elixirs, materials, weapons, armor, etc. by type.
Let customers who enter the store see at a glance which piece of the item they need, and then walk in and choose. ”
"The counter should be filled with merchandise to show that there is plenty of supply. If there are fewer goods, on the one hand, it is a waste of the counter position, and on the other hand, it is equivalent to expressing to the customer that their ability to reserve goods is weak. ”
"The price of ordinary and common things must be as cheap as possible, and the prices of high-quality, rare weapons and materials can be assured to be high. Because the people who buy such items are either in urgent need or not short of money. ”
“.......”
Liangchen talked around the store and told some of his experience in opening a store.
Yan Zhuying and Hongyu also listened with eyes that lit up, and nodded frequently.
......
Day 2.
Liangchen, accompanied by Yan Zhuying and Hongyu, visited Fengsha Village again.
He found that there were several beast blood and ores unique to this place that were much cheaper than those of Demon Dragon City, so he purchased a batch of materials for refining swords.
"Shopkeeper Yan, I'm going to leave for you today. Liangchen bought a lot of materials and said with a full load.
"So soon, you're leaving, stay a few more days, and I'm going to show you around." Yan Candle said reluctantly.
"I can't help it, after all, there are still some things to deal with in the store over there, and I can't leave for too long. Liangchen explained.
"If so, I will not keep you. I will have a chance to see more in the future. Yan Zhuying said with a smile.
"Okay, I've been here once, and I know the way. If you want to come later, you will come and have a look. Liangchen agreed.
The master and servant of the Yan family sent Liangchen to the gate tower of the village and rented a griffin.
"Goodbye!" said goodbye to Liangchen as he rode his griffon.
The griffin flapped its wings and rushed up to the night and embarked on the return journey.