Chapter 30: Game Thinking
The smallest monetary unit in Ye's monetary system is one penny, eight hundred wen is consistent money, two guan coins are one tael of silver, and ten taels of silver are one tael of gold.
Guan Chang roughly calculated based on his comprehensive purchasing power that a penny at this time was probably equivalent to eight dimes in later generations. If we only calculate the purchasing power of currency against grain, a penny can even be worth a dollar. A tael of silver is worth about 1,280 yuan or more.
According to the scale of the Invincible Sect's recruitment of disciples this time, the basic salary in the first year alone is as high as more than three hundred taels of silver. Combined with other benefits and the cost of food and lodging for supporters, the cost for the first year was close to five hundred taels of silver. In the second year, as the outer disciples turn regular, and a small number of disciples transfer to the inner gate, this cost will increase to nearly 1,000 taels of silver! And this does not count the new outer disciples who may be recruited in the second year.
This kind of handwriting is also quite fleshy for the largest Jinhuan Gate in Tan County. For example, the Xuanwu faction mentioned above bullied and dominated the market in the iron industry in Tan County, and the iron slag fee collected in a month was only more than 30 taels.
Guan Chang's strategy is welfare bombing, if it is not for the astronomical amount of money smashed so that the people of Tan County do not think, then what is it called "bombing"? If there is no such shocking effect, how can the follow-up viral marketing be spontaneously and widely disseminated?
And Guan Chang is not a fat man with a swollen face. He stayed in Tan County for many days, and he already had an objective understanding of the current situation of Ye and the consumption power of Tan County.
In his opinion, this era is really stupid and has a lot of money. Moreover, the 28 principle has even become the 19 principle, that is, one-tenth of the people control nine-tenths of the wealth! Guan Chang earns the money of these people, and there is no psychological burden at all, and there is even a kind of pleasure of robbing the rich and helping the poor.
Not to mention anything else, his foldable recliner has already made a small profit!
The cause of the incident was Yin Zhengyang's folding recliner.
Xu Zhan, the head of the Silver Spear Gate, and Yin Zhengyang had old acquaintances in the capital, and when he learned that Yin Zhengyang had come to Tan County, he invited him to have a small gathering.
Xu Zhan loves fishing, and the way he gathers with people is usually fishing.
On that day, he also invited others to introduce him to Yin Zhengyang. In addition to being well-known in Tan County, those people are also his fishing friends.
When Yin Zhengyang was late, he took down the folding recliner from the carriage. He and his chair immediately became the focal point of the gathering.
Other fishermen looked enviously at Yin Zhengyang, who was lying on the chair leisurely, and couldn't help muttering to themselves: This Yin Daxia didn't catch a fish in the morning, but it's a pity that this set of equipment is a pity. The chair must be very comfortable, and the rod can be inserted into the edge of the chair, which is wonderful.
Xu Zhan couldn't help but "invite" Yin Zhengyang off the recliner, and he lay on it and refused to come down.
After most of the day's work, Yin Zhengyang's fish basket only had a small fish as long as a finger and two aquatic plants, but he booked six lily and sandalwood deck chairs. He didn't know what the price should be, so he asked Xu Zhan and the others to make their own price.
Xu Zhanxin said that this kind of folding recliner may also appear for the first time in Ye Guo, and if he is cheaply appraised, it will not become a straw bag that does not know the goods. So he waved his hand and said: Fifty taels!
Yin Zhengyang looked at him like a fool, and said in his heart that the cost of this thing may not even be the usual money, right? Even if it is made with good materials, it will be about the same if there are five taels of silver.
Yin Daxia is so upright, how can he take advantage of this. So he took the initiative to bargain, and finally made the price of each chair around 30 taels, and the price will fluctuate according to different materials.
Before the shop of the Invincible Sect Construction Hall opened, seven chairs and a set of cabinets (including a chair and a set of cabinets ordered by Yin Shu) were ordered, and the income was nearly three hundred taels.
Guan Chang feels that this big brother is too worthy, not only can he support himself, but also attract big customers for himself!
It seems that as I said before, there is 40% of Brother Yin's profits...... Could it be that Brother Yin's attainments in business are as profound as martial arts?
The sales channel that Guan Chang is most worried about has been quietly opened by Yin Zhengyang, and he believes that with a building hall, the sect of fifty or sixty people can be self-financed and a virtuous circle.
......
The problem of money has been solved, but the problem of people has just begun.
Guan Chang was busy with the auditions at this time.
According to his plan, he wanted to see every applicant in person, but the signing up was far more than he expected.
On the first day, there were more than 50 people who were interested in signing up. There are two reasons for the lack of people on the first day, one is that it did not spread, and the other is that some people are still hesitant to wait and see.
The next day, more than 200 people were interested in applying.
On the third day, the number of people continued to increase, and the news had spread to the surrounding villages and counties!
Guan Chang conservatively estimated that at least 1,000 people would come to apply on the day of the audition!
Will there be more onlookers?
With so many people gathered in Majia Village, how chaotic the audition site will be. The audition is small, and the safety is big!
If someone takes the opportunity to make trouble and causes a stampede at the audition site, the consequences will be unimaginable. In case of a human life that alarms the government, the Invincible Sect will not want to gain a foothold in Tan County!
Guan Chang now has an illusion that the early stage of the game's launch was excessively publicized, and the user groups brought in were too large. Not to mention how much retention there is, the key is that his "server" load can't bear it!
He knows that the most taboo thing to do when doing game CB and OB is server crashes, and the first project he did was to die on several CB server crashes. (CB is a closed test, and the number of participating users is small and the quality is fine.) Generally speaking, there are conditions to enter CB, such as activation codes or invitation codes. Most of the CB in the early stage was deleted, and the last few CBs were not deleted or even paid. The OB is an open test, which is commonly known as an open beta. C is Close, O is Open, B is Beta, in fact, there is a Test after it, which is usually omitted. )
Guan Chang thought of the game and immediately came up with several plans.
The first is throttling. This method is not only used in gaming and internet technology, but is also commonly used in transportation. The most common is the subway station in the morning and evening rush hour in big cities - the waiting time of passengers (players) is exchanged for order.
There were nearly 1,000 people on the day of the audition, and waiting in line for this matter must be indispensable. At that time, it is necessary to arrange manpower to organize order, and also erect guardrails to prevent cutting in line!
The second, shunt. This method is very common in both web downloads and traffic command, and is also quite common in some games - split.
Some servers or scenarios with higher loads are usually split into several lines, which are later implemented through mirroring or other technologies.
If thousands of people only lined up in one line, they would definitely have to wait desperately, Guan Chang decided to set up a few more entrances at the audition site, and several people entered the audition at the same time.
The third, churn. Churn rate is one of the most important stats for a game. For a game, the less churn the better. And the essence of churn is more like a two-way screening between the game and the user.
For example, the first time a player enters the game, the picture is stuck, but he likes the realistic style and can't accept the stuck. So he lost at level 1 or even when he built the number. This is the user screening game.
Another example is that the main function of a game needs to be paid to open, or it is simply a game that costs a fee. Then non-paying users are directly blocked out. That's where the game screens users.
As for Guan Chang, he is not going to reduce the churn now, but to increase the churn rate through the screening mechanism, speed up the process of churn, and screen out those disciple candidates who "never get tired of seeing each other" in the shortest possible time!
Guan Chang was shocked when he thought of this, he had done many versions of novice tasks before, and the churn rate just couldn't get down. Now you can use the negative experience that caused player churn!
The character is too ugly - +1 churn points!Well, this is not needed, because there is no way to reincarnate again......
The scene is too ugly - loss point +1! This is ready-made, the sect is still a construction site, and there should be many superficial people who will go away directly when they see this unreliable scene.
The NPC is too ugly - loss point +1! Forget it, after all, the head of the Invincible Sect is young and promising, and the jade tree is in the wind.
The operation is too tiring - loss point +1! Martial arts training is to be tired, and hardship is a must. Be sure to add elements that make everyone feel tired in the audition!
The quest is too difficult - +1 loss point! It is not uncommon for the planner to make some moth sub-quests and force players to pay the IQ tax. Guan Chang himself is also very good at this, and the audition must screen out all the applicants with IQ arrears!
This is not just a problem of individual player churn, which almost blocks a certain type of user group from a specific game type! For example, Moba, fighting, and the "Black Soul" and "Bloodsource" that have been very popular and sadistic in recent years, these games not only require high-frequency operations, but also require players' quick reaction and rich experience.
Guan Chang decided to design some difficult audition projects to keep out those applicants who were too "vegetable"!
Unhappy Combat - +1 Loss Points!Players lose weapons, equipment, skill effects, and combat effects when they first see them, mostly because they don't meet their expectations. Guan Chang felt that it was necessary for him to tell everyone at the beginning of the audition that the Invincible Zhongzong was not good at weapons - if you want to learn swords, welcome everyone from the Splendid Gate next door!
It's too dark to pay—just kidding? My Invincible Sect is a sect of conscience, and apprentices can make money, so how can I pit disciples' money! This is the bottom line of the Invincible Sect, and the turnover rate is zero!
......
He even wondered with misfortune whether to introduce level and experience settings now.