Cunning.

Chen Yiwen has never heard this definition of himself for the first time since he grew up, if he was really cunning, he would not go out early in the morning and walk with a pain in the back of his head, "Bang!" With a sound, Qin Qing rode her road bike and sped over from the side road, her hand was still stretched out, and her fist pinched out her knuckles, obviously knocking him on the head just now, which was regarded as revenge for Chen Yiwen's mouth before.

Chen Yiwen covered the back of his head with tears that were about to be knocked out, looked at Qin Qing who was speeding away, and felt a damn in his heart, and shouted in her direction, "Don't poke the waist needle!"

Qin Qing, who got up and shook the car in the distance, made a mistake in his waist and almost fell.

……

Looking at the figure of the girl in the distance, eating and sleeping to provoke Qin Qing, it was another day full of vitality.

Chen Yiwen rubbed the back of his head, and was satisfied to step on the road to the library, sat down in the library, opened the tablet, and logged in to his cloud computer. Now the deadline set by the organizer is very close, the production of the short film has come to an end, and all parties are assaulting, and there is a rhythm of the final charge of the battle of a hundred regiments.

Although it is said to be a competition held in Qingshan City, this kind of competition is actually rare in China at this time, and it can be known that short video communication is called a kind of new media, and it is clear that this time and space is still in a stage where it is gradually opening up from the blockade and is relatively scarce.

The contest held in Qingshan City once attracted a lot of attention, and colleges and universities in other cities in China are paying attention, and the short video contest about this kind of college students' expression of creative technology and story connotation has also caused a wave of enthusiasm in the Internet industry because it represents the aesthetics of young people.

Chen Yiwen entered the discussion area on the official website, and what he saw was "'Visual Art Community' Sightseeing Group Came to Watch!" "Animated short films, come here, listen to what friends said, come and see the works of students from famous schools!"

"Come, come, onlookers!"

The organizers of the competition first revealed some tidbits of outstanding works submitted by each school and released them for discussion in the comment area. And from other communities, post it, and those who were attracted because of a promotional clip of a work, and those who followed this event were hotly discussed under the discussion.

"These students are very strong, and I always feel that college students are not as good as veterans after all, but I didn't expect the final effect to be so good. ”

"That's not it, these students have money! Just look at the engine, you can use the 'Moving Soul' tool at every turn, and the one-year license fee for the professional version of the moving soul is 39,000...... Can't afford to buy ......"

"I originally said that I would learn to make short films, but now it seems that it is impossible to get started......"

"Do you think it's just the software that students buy themselves? The school also supports it, I heard that some schools have opened their own accounts, and dozens of millions of tools have been used, so that these animations comparable to blockbuster effects will come out! Schools also have to compete, and they have to put gold on their faces! Willing to spend money to win awards!"

"And, see no, a lot of them are advertising animations made for merchants, what's the deal behind this...... Don't you understand......"

"From today on, who said that animation production does not need money to be done just by relying on free resource stations, you can stand up, a group of students' works, not tens of thousands of software tools can be done, people students use competitions, are professional!"

……

In the relevant forums, there has always been a dispute between the tool party and the hobbyist party.

The hobby party is simply like to create animated short films, like to experience the feeling of being a director and producer, and join the forum, they are more interested in exchanging animation ideas, stories, and shooting techniques.

The tool party refers to a group of people who use the new production tools released by various large companies for the first time, use professional counterpart software of different companies for different scenarios, pursue various rendering parameter details of the software, and cherish various data details.

But with the increasing number of people pretending to be forced in recent years, the current ethos of the tool party is that the more expensive the tool, the better. Professional tools start at 20,000, which is still contemptuous of the bottom of the chain, more than 100,000 are considered to be beginners, hundreds of thousands of tools can enter their eyes, can be tirelessly discussed by all parties, and millions of them are basically worshipping tones.

And ordinary enthusiasts, just because they like this, they join in, in the eyes of the tool party, just play with splicing and editing, just make some birthday videos and make some small children's animations, what heavyweight work do you want to make, what are you kidding?

Those great god works, the paid resources in the high-end resource station, you can see it when you open it, one by one with more special effects than the other, and the money behind it is burned.

Without the endorsement of large corporations, not receiving blockbuster advertisements, or making money from animation works built with a lot of money for the commercial market, these are not just lovers can afford.

Originally, this new media video contest for college students in Qingshan City would let the majority of enthusiasts see some light, after all, everyone is not those gods, and there is no way to buy or rely on the company to use expensive tools and resources.

Some people just want to make an animation, satisfy their desire to create, and realize the idea of heroes fighting monsters in animation.

But the student works released by the organizers can be said to have given them a ruthless blow.

The software watermarks used by these students under the beautiful videos are not extremely dazzling, and they are all high-end goods!

Those dynamic water texture effects, those lifelike characters, those delicate hair processing technology, without high-end software and resource libraries, it seems to be dull, and it can't make people feel the impact visually!

Because the contrast is very obvious, the organizers have not released some student video samples produced by low-end software, but no matter in terms of clicks and views, it is obvious that those short films that seem to have enough visual effects at a glance have gained the highest popularity.

And those short films made by ordinary software that obviously have poor picture quality, only a very small number of clicks, it is not too much to say that no one cares!

This is the comparison effect. In the face of a short film with a higher tool level and outstanding effects, people's eyes will only become more critical, which makes ordinary works not enter their eyes at all.

No matter what your story is and what your creativity is, but when people don't even want to click in and take a look because you don't look good, what's the point of story and creativity?

This is the naked reality.

That's why large companies with monopolies are constantly developing their own more advanced and expensive tools.

This is competition, people are more and more pursuing the explosion of special effects, because everyone's time is becoming more and more limited, and they are more and more reluctant to experience entering a story, just need to be glamorous and beautiful, and give enough visual impact.

This is the era of the Big Bang of technology, and this is also the era of the content bubble.

It doesn't matter if the foundation is empty.

A visual explosion is enough.

It doesn't matter how the most remarkable flowers bloom through the frost.

Because it's not good-looking.

……

"Disperse, disperse...... I'm 30 years old, just an ordinary worker, I came into contact with this three years ago, I like to create my own animated stories, I can't afford high-end tools, I originally wanted to see what kind of story ideas college students have now...... But look at the current situation...... I've seen several videos, which are actually well conceived, but seventy-five hits.

And the one next to him doesn't have any creativity at all.,It's purely a video that shows a beautiful girl made with high-end tools dancing in a bizarre picture.,I don't know what he's trying to express at all.,Look.,170,000 hits! I'll ask how many people clicked in to see those girls' legs!?"

And then there's a follow-up post below, "Sorry, I'm here to see the legs!"

"Look at the ...... of the legs"

“+1”

“+1”

“+1+1……”

Some people also commented in the comments, "Who still writes scripts, draws storyboards, ponders compositions and tells stories? Nowadays, young people listen to your stories, just cool enough and sexy enough!"

"Concepts are about to change......

"It's time for big productions...... Big software companies are about to monopolize technology with high investment and high returns, and small software companies will basically become more and more unable to survive......"

……

……

The comment section is such content.

Chen Yiwen has also searched a lot before, and the reality revealed after summarizing this information is the reason why he has made up his mind that the current "The Adventures of Chen Da Hammer" is more suitable for him to compete in this environment.

First of all, although he now has more than 15,000 yuan on him, the software that can be bought with this money is simply not up or down, and it is not necessary to make a big production, and it is impossible to fight others on the screen.

In the time and space of the previous life, there is a similar work, in the visual storm, dazzling various animations, that is, with an expressionless poker face, saying the iconic "remember the running in the sunset that day, that is my lost youth" lines, with text effects, nonsensical conflicts to trigger the absurd satire of some events in reality, stand out.

The style and inspiration of this work are also referenced from a spoof anime that was also popular with Dongying.

And without exception, similar styles and spoofs have caused a sensation in Dongying and China in that time and space.

Although it was only a flash in the pan, it did not affect the semi-phenomenal effect caused by this style.

Even later, people believed that if this domestic work at that time did not pursue popularity monetization by the impact of the fast-paced Internet, but instead made the follow-up more solid and dug deeper into a more layered script, it would have been possible to create a phenomenal existence.

It was still the golden age of nonsensical movies in Hong Kong, and people had already experienced countless jokes after the baptism of laughter.

And in the current time and space, the benchmark of humor in the entertainment world is a mime similar to Chaplin, which is also a high-level humor.

But the subculture of nonsense has never existed.

Chen Yiwen's "The Adventures of Chen Da Hammer", of course, is not a copy of those works from the previous time and space, but it sticks to the nonsensical performance style and designs the plot with the core of the merciless mockery of reality in a comedic way, no matter how absurd the plot is, no matter how dull the characters are, it doesn't matter how miserable the special effects of the whole scene are.

These are just carriers, like homemade "conscienceless cannons", the most rudimentary launch vehicles, loaded and fired with extremely lethal ammunition.

And it is still unknown what kind of sound his cannon can explode.

===

Thanks to the leader of the alliance of "Little Monster 0 in the Pocket"!Thank you to the helmsman of "Ink Dyeing Jin Year WJC" and "Sansang Mountain Dugu", and thank you to "Xiao Cong Ah I", "Autumn mailbox is empty", "The moon is not bright", "Luo Shenyin" and other book friends for their rewards!

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