When everything returned to normal, everyone saw a mausoleum road at the end of the rocks that could accommodate two carriages passing side by side, Guo Ru and the two beside him quickly ran to the mausoleum to inspect it, and then nodded to each other before waving to Mulinser at the same time.

Seeing this, Mulinser shouted, "Everyone in two lines!"

At the sound of the order, everyone quickly assembled, and in less than half a minute, they were neatly lined up in two columns.

"Everyone's counting!"

“1、2、3......”

"20!" Mlinser finished the last count, and as he picked up the binoculars, he said to the scout beside him, "Send the signal that we have all found it safely." ”

The scout was instructed to fire one yellow flare, three seconds before the blue flare, and finally two green flares in succession.

After a few moments, Mlinser saw a green and yellow flare in his binoculars, and he put down his binoculars and shouted to the crowd, "Everyone turn left!"

Turning around, everyone followed Mulinther and trotted neatly into the mausoleum.

Everyone trotted about 500 meters and finally came to the end of the mausoleum, Guo Ru and the two came to the statue on the left side together, and the three of them took out a similar "five imperial plate" from the statue after checking and confirming, and then everyone saw that the mausoleum behind them gradually disappeared.

At this time, Mu Linser finally said with a relaxed expression: "This is the Imperial Beast Mausoleum, everyone have a good night's rest first, and tomorrow we will go down and disband." ”

When everyone heard this, they relaxed and dispersed in groups to prepare for camping.

"Mr. Qian, as the royal chief violinist of the Yuelong Empire, why do you have such an evaluation of him. At this time, Mu Lanyi and Qian Baimo chatted together while setting up a marching tent.

Indeed, if the violin is played alone, there should be no one on the continent today. ”

"That being the case, why does Mr. Qian think that it is difficult for Master Kerisia to improve?"

"This is a constraint of cultural forms and the logic of thinking. ”

"Oh, that's all there to talk about?"

"Well, let's take cats as an example, such as cats trained by royal breeding, although they can make a lot of elegant and gorgeous hunting actions, but in the real environment in the face of many prey, the hunting efficiency of royal cats is completely inferior to that of wild cats. ”

"Well, you mean that the master of Korisia is overly pursuing elegant and gorgeous playing skills and neglecting the essence and realm of music?"

"No, the elegance and ornate playing technique itself is also the basis for the elevation of the musical realm, just like the master of Die, although he is said to have the closest musical heart to nature, but the slight lack of playing skills makes him only a first-class composer and not a performer. ”

"That's it, what do you mean?"

After nailing the fixed pile, Qian Baimo got up to rearrange his thoughts, and said after organizing his language a little: "This is a state of mind." The problem, the superior upbringing and the honors of his youth are like a fine cage that traps Kerisia from continuing to pursue the true meaning of music, he just needs to remain elegant and gorgeous, and become a brilliant jewel in the cultural crown of the Yuelong Empire, without considering the true value of this gem. ”

"What do you mean by that the performance of Master Krisia is only superficial and gorgeous?"

"That's right, because of the educational and cultural environment since childhood, it is the master of Korisia who has formed a concept of elite culture, which I personally call for the time being diamond culture?"

"Diamond culture?" Hearing this, Mu Lanyi couldn't help but ask with more interest: "What is diamond culture?"

"Literally, it is a culture that is as transparent as a diamond and gives people a sense of nobility, but has no practical meaning in real life. ”

Hearing this, Mu Lanyi couldn't help but chuckle: "What do you mean is a culture that has nothing to show for itself?"

"Not really. ”

"Oh?"

"Diamond culture is the foundation on which a brand is built. ”

"Branding? What's that?"

"Well. Qian Baimo replied after combing the words slightly: "This is equivalent to a pan-civilian extension of a cultural school. For example, the Moxia school of Si Fang and the Xinjun school of Wenyuan, etc., and the schools that have been circulated in ancient and modern countries are just an elite cultural expression, which cannot effectively sink into the ordinary people, and naturally cannot form effective cultural cohesion, which leads to the inability of this continent to form an effective concept of state and nation for thousands of years, and only pins the ideal of peace and great harmony on the illusory true destiny. ”

"Country, nation?" Mu Lanyi's mind suddenly had a shock, as if he thought of something important but couldn't find a clue for a while.

At this time, I listened to Qian Baimo and continued: "So on how to better sink and popularize these elite cultures, I designed a set of brand effect methods. ”

"Oh. Mu Lanyi, who came back to his senses, asked curiously: "Then what is the specific brand effect?"

To put it simply, it is to take advantage of the psychology that something is good at the top and something must be important at the bottom, such as Queen Gao likes Lingmei candied fruit, so countless dignitaries and nobles have followed suit to show their loyalty to Queen Gao. However, this method is not only easy to hurt the people and destroy prices, but also affects the reputation of the government. So my idea is to make Lingmei a cultural brand rather than a physical object, so that Queen Gao can establish a cultural example instead of a physical object. ”

With Mu Lanyi's intelligence, he quickly understood that there was a reason, so he hurriedly asked: "According to your meaning, it is to give the idea of a school, such as the New Army School, to Lingmei, then when you buy Lingmei, you don't just like to eat Lingmei, but also support the New Army School!"

"Exactly. ”

Mu Lanyi, who suddenly opened up a new field in his mind, asked again: "Then what is the relationship between this diamond culture and brand effect?"

"It's primarily a question of universalization. Qian Baimo replied after organizing the language a little: "The reason why elite culture is difficult to popularize is mainly because the threshold and learning cost are too high. Just like Lingmei, if it is simply attached to the school of thought, it will only increase the cost of Lingmei in the end, and it will not solve the actual problem at all. ”

"What Mr. Qian said is reasonable. So how can this diamond culture solve this problem of popularization?"

"Well, this should be similar to the principle of projection. ”

"Projection?"

"It's like the moon, we can only see the light from afar, but if it is projected on the surface of the lake, we can see it closer. ”

"The moon is projected onto the surface of the lake. Hearing this, Mu Lanyi pondered for a moment and suddenly said: "The moon in the sky is equivalent to the elite culture, and the Lingmei is equivalent to the lake, let the elite culture project on it to form a cultural projection, and this cultural projection is what you call diamond culture!"

"Exactly. ”

At this time, Mu Lanyi, who couldn't hide his excitement, said: "In this way, for the public, they don't need to know the moon, and they don't need to buy Lingmei, they only need to see the Lingmei brand to know what the moon is!

That's pretty much what it means. ”

"Mr. Qian is really a strange person, if this diamond culture and brand effect can be implemented, it will be able to solve the problem that the elite culture from ancient times can sink to the people!"

Hearing this, Qian Baimo couldn't help but smile bitterly and said: "How can it be so simple, the reason why it is called diamond culture is because it is just a projection and not the truth of elite culture, just to give ordinary people the opportunity to take a look at this piece of sky, but diamond culture is just a phantom after all, just like the moon in a lake." ”

Mu Lanyi's eyebrows furrowed slightly, and he said after a while: "According to what you said, you just set up a virtual image at the mouth of the well to lure the frogs at the bottom of the well, but when this group of well frogs desperately jumped out, it turned out that the beautiful virtual images outside the well were all fake, and the truth was that there were more fierce beasts waiting for them." ”

"Huh. Qian Baimo chuckled and took a deep breath and said: "Whether it is the foolish people who keep the well safely, or the people who open their wisdom to face the cruelty of reality, we must give the people a chance to choose after all." ”

"Having said that, it's just that if Mr. Qian thinks that you are the minister of a country, I am afraid that he will only leave the name of a powerful minister and a traitor in the history. ”

"Maybe, but that's why we can meet in this world. Ha ha. ”

"Haha, this is the case, the importance of the court and society will be solved by those who are striving for fame and profit, and we are waiting for such a prosperous year, just when we are proud of the rivers and lakes. ”

"Haha, I didn't expect Mr. Mulan to have such a chivalrous heart, admire and admire. ”

"There, there. ”......