Yue Guan's words made Zhang Jianwei excited.

Yue Guan's play, and it is also the Xianqin series, it is said that the investment volume is comparable to the "Fengshen series" of large-budget movies, and a screenwriter will be interested.

But Zhang Jianwei restrained his excitement.

"Teacher Yue......"

As soon as Zhang Jianwei's "Teacher Yue" exited, he was interrupted by Yue Guan: "I am the youngest among these people, just call me by my name, don't Teacher Yue or anything, I listen awkwardly, and you will call me that after twenty years." ”

In fact, not only Yueguan is awkward, but they are also awkward.

A table of people, Yue Guan is the smallest.

But Yue Guan has the highest status and the richest.

Yue Guan didn't speak, and they didn't dare to call Yue Guan's name.

Hearing Yue Guan say this, the others also breathed a sigh of relief.

"Okay, then I'm welcome, Yue Guan, I'm definitely interested, but I'm still busy writing "The Great Qin Empire", and I'm going to continue filming this series later. ”

"Lao Zhang, are you stupid? Can Da Qin and Xian Qin be compared? A movie, a TV series. "Some people who hate iron do not make steel.

Commentary, the first screenwriter of "No Man's Land".

One more thing to complain, there are really many screenwriters in "No Man's Land", more than the screenwriters of the other four dramas combined.

Today, except for Ning Hao, the other screenwriters of "No Man's Land" are here.

Ning Hao had other things to do, and he couldn't catch up, otherwise he would have wanted to come.

can have a relationship with Yue Guan, and now all the directors in the Dragon Kingdom will not refuse.

Of course, Ning Hao has no shortage of filming, but he also lacks Yue Guan's scenes.

Zhang Jianwei shook his head helplessly: "You can't go back on what you have promised, right?"

"Mr. Zhang, I didn't ask you to give up the side of "Great Qin Empire", the Xianqin series is behind the Fengshen series, and it is only preliminary preparations at present, and there is still a lot of time. If you're interested, the Great Qin Empire is almost done, so you can come to us. ”

Yue Guan's words paused, and then said, "Teacher Zhang, how is the income of the Great Qin Empire?"

Zhang Jianwei shook his head: "Generally, fortunately, the popularity of "Game of Thrones" has made many viewers follow and watch "The Great Qin Empire" with the same theme, otherwise it is estimated that fewer people will watch it." Today's audiences don't seem to like watching such serious historical blockbusters anymore, and we are all helpless. ”

"Who said the audience doesn't like it?" Xing Aina Chongyue nodded and pouted: "Is there a TV series that is more popular than "Game of Thrones" this year? "Game of Thrones" is not a historical blockbuster? Not a drama? In the final analysis, "The Great Qin Empire" is too high and low. ”

"But if I don't shoot like this, "The Great Qin Empire" will be vulgar, and I have tried my best to take care of the audience in the script. Zhang Jianwei said helplessly.

He glanced at Yue Guan, took the initiative to toast Yue Guan with a glass of wine, and then humbly asked: "Yue Guan, how did you manage to make the drama so that the audience can watch it with relish?"

Hearing Zhang Jianwei ask this, other screenwriters also looked at Yue Guan expectantly.

There is no shortage of screenwriter talents who can appear at this table, but not all of their plays can be liked by the audience.

As for how to make money standing still, this group of people all wanted Yue Guan's guidance.

Yue Guan and Zhang Jianwei clinked glasses, and then chuckled: "I'm talking nonsense, you just listen to it, the words of the family, don't take it as a golden rule, if there is something wrong, you can also point it out." ”

"Of course. ”

"I've long wanted to hear His Majesty's advice in person. ”

"In terms of the control of the market, Yue Guan, you dare to call the second now, and absolutely no one dares to call the first. ”

Yue Guan's current prestige has indeed been established, and what he said, this group of people believe it.

In that case, Yue Guan didn't mind saying a few more words.

In terms of talent, he is not better than this group of people.

But when it comes to vision, he doesn't have to be modest.

He has seen the answer, and if he is not confident in the market prediction, he will not have to live.

"In my heart, in fact, whether it is a drama or an idol drama, whether it is a literary film or a commercial film, the first pursuit should be to let the audience understand it first, and the second pursuit is to let the audience empathize, the best state of empathy is to let the audience laugh and cool together, and secondly, let the audience be moved, sad or nervous together, don't let the audience be disgusted. As long as the audience understands and empathizes, the results of a drama are destined to be bad.

There is no problem with the quality of "The Vertical and Horizontal of the Great Qin Empire", the character portrayal is impartial, the whitewashing point stops, and it is never mythical; the group portrait has a strong sense, and the sense of the world of the great controversy jumps on the screen; the emotions are delicate, the rhythm is compact, the lines are fine, the text is mixed, the ancient meaning is full, and the BGM is full of atmosphere, which completely captures the feeling of the world of the great controversy that I want to watch. ”

Yue Guan's praise for "The Vertical and Horizontal of the Great Qin Empire" surprised others.

Zhang Jianwei was puzzled: "But the results of "The Vertical and Horizontal of the Great Qin Empire" are still average. ”

"It's normal, I like it, it doesn't mean that the audience will like it. Mr. Zhang, a big problem for us literary and art workers now is that we always shoot our own favorite plays, rather than the ones that the audience likes. We're in this business, and we've seen too much, so it's hard to be on the same level as the tastes of ordinary audiences.

Take "The Vertical and Horizontal of the Great Qin Empire" as an example, the first thing you consider is to restore the historical facts, so the lines are deliberately set up in ancient style. But from the audience's point of view, they don't actually watch TV to see historical facts, they first want to understand, and secondly, they want to watch cool. If they want to read historical facts, they will prefer to read history books. ”

Zhang Jianwei somewhat understood Yue Guan's words.

"In addition to respecting historical facts, artistic creation should also respect the tastes of the audience?"

"To be precise, it is to put the audience's taste before respecting historical facts. If the two do not conflict, nature is the best. If the two were in conflict, it would be me, and I would choose to be on the side of the audience. ”

"Langya Bang" is actually a very typical example.

If you talk about power plots, "Langya Bang" is a joke.

But in addition to conspiracy, "Langya Bang" is really a good drama.

"Game of Thrones" is slightly stronger than "Langya Bang", but it also puts the audience first, and does not deliberately pursue brain-burning and forced style.

If the grid is high, it often means that the audience is small.

It's really not necessary.

"Even if we want to improve the audience's aesthetic vision, at least we have to make the audience like our play first, and then slowly increase the depth. What is the value of filming a bunch of scenes that the audience is not interested in, and no matter how good you shoot them, the audience will not watch them at all? Feng Xiaogang said that there are too many garbage audiences in our country, so a lot of garbage movies have been created. Actually, I think what he said was objective reality, but it should not be up to us to say this, but to let the audience argue within themselves.

We are the ones who film for the audience, if we can't even conquer the garbage audience, shouldn't we be eliminated? Natural selection, survival of the fittest, before we can change the environment, what we have to do is first adapt to the environment, and then try to change the environment, the order cannot be reversed, otherwise we will starve to death in advance. ”

In the past few days, Feng Xiaogang's "Private Custom" has been released.

was scolded by the audience and the media very badly.

Then Feng Xiaogang opened the cannon:

It is because there are too many garbage viewers in Dragon Country that so many garbage movies have been created.

In fact, there is nothing wrong with being reasonable, there are indeed many garbage audiences in our country, so so so there are so many dramas that should not be popular, and the specific ones will not be named, everyone knows it in their hearts.

But this should not be said by Feng Xiaogang.

After all, "Private Order" is not a good movie......

Moreover, Feng Xiaogang's own identity is a director.

As a director, he scolded the audience...... Isn't this looking for death?

Yue Guan's words, everyone present listened to them.

But it's hard to say whether this kind of thing will be changed or not.

Moreover, even if you want to change it, it is not so easy to change.

Zhang Jianwei sighed: "Now the audience's tastes are too mixed, take "The Vertical and Horizontal of the Great Qin Empire" as an example, basically the audience who has watched it has given good reviews, even if I want to change it, I can't start." Ask the audience who don't like it, but there are all sorts of reasons why they don't like it, and I can't possibly satisfy all their requirements. ”

Yue Guan nodded: "That's for sure, so how to grasp the balance between this is a watershed between an ordinary screenwriter and an excellent screenwriter, and a watershed between an ordinary director and an excellent director." I can't help with this kind of thing, and you have to rely on your own understanding. ”

To be able to strike a balance between business and art is a master.

How can a master be so easy to cultivate.

It is impossible for Yueguan to do it.

He can only show them the way, and it is up to them to see which step they can take.

After glancing at a few thoughtful people, Yue Guan suddenly thought of something, and hurriedly added: "I suggest that you shoot scenes that the audience likes, and I don't let you speculate about what the audience likes." The literary and artistic workers in our country are too far away from the audience, let me give you an example, many young audiences don't like love plots now, don't always think of the audience so much. There is an anti-drug film, the director has to let the ex-girlfriend of the protagonist's comrade-in-arms fall in love with the protagonist, and then swears that it is made for young audiences, because he thinks young audiences like to watch it...... To be reasonable, the IQ of our young audience is not so low, and the quality is not so bad, I really don't like to watch this kind of plot. ”

This play is called "Icebreaker".

If it weren't for Huang Jingyu's strong opposition, the director would really have brought him and the female nurse together, and the director felt that it was for the audience's consideration......

Another similar example is "In the Name of the People", Huang Mao's plot is so appealing to the audience, and the reason is also because the director thinks that young people don't like to watch a group of old men act, and they like to watch young people's plays, so he arranges various scenes for Huang Mao......

The misunderstanding of the literary and artistic workers in our country about the audience, especially the young audience, is not ordinarily deep.

Let this group of people produce content, and it really can't be blamed on the current audience for abandoning domestic dramas and domestic movies.

Zhang Jianwei and his group were completely lost in thought.

They are generally much older than Yue Guan.

There is a generation gap in three years, and the generation gap between them and Yueguan has become a chasm.

Therefore, the generation gap between the generation and the contemporary young people is not generally deep.

And the audience is mostly young.

Therefore, how to create a play that young people like to see is a very technical thing.

At this time, Wang Chuan, the screenwriter of "Kuiba's Battle of Yuanyangjie", spoke: "Yue Guan, have you watched "Kuiba"?"

Yue Guan nodded: "Of course, otherwise you wouldn't be here." ”

""Kuiba" and "Great Qin Empire" face the same problem, whether it is popular or not, there are many comments from netizens, but the box office is not high. Yue Guan, can you help me analyze the reason?"

Wang Chuan is not only the screenwriter of "Kuiba", but also the director of "Kuiba".

The project "Kuiba" is so poor that it relies on crowdfunding from fans......

This time, Yue Guan rewarded 10 million out of thin air, which can be described as pie in the sky, and Wang Chuan was smashed very lightly.

Of course he wanted money.

However, with the opportunity to get close to Yue Guan, Wang Chuan wanted to get Yue Guan's guidance even more.

He really wants to make "Kuiba" a box office hit, but he feels that the current production of "Kuiba" is already his peak, and if he has money, it is how much post-production, and he doesn't know how to change the plot.

Yue Guan really thought about this problem.

So he gave "Kuiba" the death penalty.

"The problem with "Kuiba" is to abuse the master, Mr. Wang, you are too civil, and I can't complain about Wenqing. The premise of the main character, Kuiba, is that he is born to bring disaster to the world, so the whole world must destroy him. Then you arrange for the protagonist Quibal to lose his amnesia, and let Quibal take out the group of loyal followers of the past to protect a world that wants to destroy him......

What age is this, and this kind of plot of the Virgin still expects the audience to buy tickets?

After watching this kind of plot, the more the audience watches it, the more aggrieved they become, and the audience is not masochistic, how can they still support you. Teacher Wang, restrain your plot of abusing the lord Wenqing, the times are different, and now it is not popular as before. To be honest, if it weren't for the fact that there is really no one in Guoman who can beat now, I wouldn't have pulled the general out of the dwarf to give this award to "Kuiba". According to your way of writing the script, "Kuiba" can't be popular. ”

Why did "Nezha's Demon Boy Descend to the World" explode? Because it was both funny and not abusive, Nezha also counterattacked in the end.

What about "Kuiba"?

Filming a film would have Quibal kill one of his loyal men......

Cannibalism is fun?

Between "Kuiba" and "Nezha", there is a difference of 100 "Jiang Ziya".

This gap is not just an investment gap.

The bigger gap comes from the unknowingness of the main creative team.

Wang Chuan was stunned by Yue Guan's words.

"But...... But ......"

"Teacher Wang, don't be, don't abuse for the sake of abuse. The audience goes to the cinema for fun, don't think about how much education the audience will get, and don't instill any idea of saving the world and sacrificing others all day long. If you really want "Kuiba" to explode, just change your thinking, let Kuiba come how to highlight it, how to pretend to be how to come. Depth is something that only you can experience, but the audience can experience this kind of feeling. Of course, I'll just say that, it's up to you whether you listen or not. ”

The box office cap of "Kuiba" has been locked.

Even if Yue Guan really wants to lay out Guoman, he is not ready to start with "Kuiba".

And in fact, his interest in Guoman is not too big.

After all, the three major migrant workers are from the Dragon Kingdom in this life.