Chapter 151: A Layer of Window Paper (Wan More Requests for Subscription!)
"I thought you'd be booked at four...... What about Ritz-Carlton. ”
Sitting on the small sofa chair, Fang Nian said with a smile.
Now there are not many five-star hotels in Pengcheng.
A relatively new one is the Ritz-Carlton, which opened at the beginning of the year.
The Four Seasons Hotel, which Fang Nian almost said, will not open until 13 years later.
And the hotel he is in now is on Shennan Avenue, called InterContinental Hotel in OCT.
Guan Qiuhe, who was sitting on another sofa, said with a smile: "The style of this hotel is good, and the other thing is that I have been living here before and am too lazy to change." ”
Fang Nian took a sip of tea and looked at Guan Qiuhe: "Why don't you buy a suite in Pengcheng, it's okay to be an additional investment." ”
"Now the housing prices in Pengcheng have risen greatly, and it is estimated that they will continue to rise. ”
Guan Qiuhe replied: "I'm thinking about it, but I haven't found a suitable one yet." ”
"Pengcheng's housing prices are indeed catching up with Shencheng and Beijing, and the development potential is very high. ”
"So I also wanted to buy a suitable house. ”
Fang Nian reacted, smiling and squeaking.
I haven't found a suitable house in the past two months, not that Guan Qiuhe doesn't have enough money, but I didn't have this idea at first.
Just come to Pengcheng on a business trip, otherwise you won't stay in the hotel all the time.
After gradually realizing the development potential of Pengcheng, Guan Qiuhe's mind changed, thinking about the possibility of settling in Pengcheng.
As for when you can think about it......
It's very simple, look at the development of 'greedy fun'.
“......”
In this life, Fang Nian has not paid much attention to others, but he has had several experiences of persuading people to buy a house.
Zhu Jianbin is one.
Guan Qiuhe is also counted as one.
On the contrary, he himself is not very keen on buying a house.
On the one hand, the capital is not enough, the house you want to buy is already very expensive, and the appreciation range in the future is not large, there is not much difference between buying early and buying late, and it is not even as fast as currency depreciation.
On the other hand, there is no demand now, and he has not yet decided which city he wants to develop......
After chatting a few gossips, Guan Qiuhe brought up the matter.
"At two o'clock yesterday afternoon, the previously filmed advertisement was officially put out, and according to the feedback from the operation and maintenance department, the web page traffic and so on did not rise much. ”
As he spoke, Guan Qiuhe clicked a few times on the open computer and turned the screen to Fang Nian.
"The ad was also shown to you, no problem. ”
The focus of the plan that was unilaterally judged by Guan Qiuhe to be worth three million was the advertising words.
It is the homework copied by Fang Nian.
There are some changes.
Even when it was finally decided to invite actors to shoot, it was Fang Nian who proposed to screen the actors from a range.
The picture on the computer moved, and the sound came out.
"I have nothing to do on vacation, try it for a second, and make a lot of money. ”
"Greedy for fun legends, click to play, subversive legendary games, all equipment is recycled. ”
In addition to this one, the remaining several more important advertising slogans were also completed between the two actors.
One is Brother Chicken.
One is Gu Zai.
are all Hong Kong stars, and they are the easiest to invite in Pengcheng, and the advertising cost is not cheap, just a few words of advertising, which cost one or two million.
This is 2009, and the aftermath of the financial crisis is still there.
It can be said that Fang Nian and Guan Qiuhe's determination is very firm.
This is also the real reason why the 'greedy fun' company, which has only been established for less than two months, needs a loan.
If you don't take out a loan, you won't have any money to burn.
You know, the game of legends looks very mature.
After Fang Nian finished reading the advertisement, he looked at Guan Qiuhe: "The advertisement is fine, it's the same as what I saw before." ”
"Let's talk about the promotion method. ”
Guan Qiuhe said: "For this promotion plan, as early as the middle of last month, it was assigned to solicit opinions. ”
"Even the employees in the operations department. ”
"Finally, after continuous screening and the collision of new opinions, according to the collection, induction and summary of market data, and then according to the distribution group of gamers, it was finally decided to place advertisements in the traditional form, and the advertisements of bus stations were put into four cities in Beijing, Shanghai, Guangzhou and Shenzhen......
“......”
Guan Qiuhe was about to say something in one breath when he was interrupted by Fang Nian.
"Wait, you mean push?"
Guan Qiuhe nodded, puzzled, "Is there something wrong?"
"If you go to the TV station to promote, the cost is too high, and everyone's collective opinion is to wait and see. ”
Fang Nian finally understood, and everyone's thinking was limited to the times.
Because after Guan Qiuhe discussed with Fang Nian, the final promotion cost was still considerable.
So the final plan is to go big.
Completely ignoring the investment where it is really needed, this is something that Fang Nian never expected.
Fang Nian smacked his lips: "If I knew it was such a simple thing, I wouldn't have come to Pengcheng." ”
"The promotion is in the wrong direction, I said how I looked for it for half a night and didn't see any promotion. ”
Seeing Guan Qiuhe's puzzled look, Fang Nian thought for a while and said, "I'll ask you a few questions first." ”
"Well, you say. ”
Fang Nian said unhurriedly: "What do you think are the mainstream groups watching TV now?"
"Children or the elderly, young people are all at work, and they have to be busy at night, so I am afraid that there is not much time. ”
"Are children or the elderly the target users of the game?"
"It's not. ”
"So what about ......"
Guan Qiuhe answered this question with a frown: "So, there is no need to put advertisements on TV stations at all. ”
"Yes, because it's all for the blind. Fang Nian said.
Then he asked, "I won't ask the second question, you should understand what I'm talking about." ”
Guan Qiuhe nodded, but his expression became more and more confused: "It's meaningless to push the ground, because most of the people who can see these advertisements are office workers, and they won't bother to find games." ”
Then his eyes lit up and he was surprised: "You mean to put ads on the Internet?"
Fang Nian spread out and said, "Online games and online games, naturally have to find a way on the Internet." ”
"But I think this is only the first step, and the next step is to analyze the behavior of the target user group more deeply, so that we can deliver the ads to them according to their needs. ”
“......”
Guan Qiuhe followed the conversation and asked, "But how can you do it just right?"
Fang Nian replied: "Conduct online questionnaires through mass mailing and the like. ”
"So now we should focus on the Internet, not according to traditional thinking, so how to say, we have to have Internet thinking. ”
Guan Qiuhe's face began to be a little admiring: "This word is very vivid, Internet thinking." ”
Then he said enviously: "Your thoughts are very active, and it is really God who appreciates food." ”
Fang Nian: "......"
“......”
In this direction, Fang Nian told Guan Qiuhe about some operational measures in the direction.
Specifically, there are not too many complications.
It is nothing more than a change in the stereotyped thinking of the past.
In fact, what Fang Nian said is big data analysis, which is often put forward in later generations.
It's just that the corresponding supporting facilities at that time were more developed, more data information could be obtained, and suitable things could be pushed more reasonably after screening.
Nowadays, network information services are not very developed, so in most cases, it is still necessary to rely on various questionnaires to complete.
The other is the difference in thinking patterns.
Fang Nian copied the homework, another person will copy it, and he will say things like this.
This thing is called a mindset.
It's not how smart Fang Nian is, it's not that Fang Nian has been President Fang, but that he has experienced that era.
In fact, Mr. Fang's identity did not bring too much convenience to Fang Nian in his life for the time being, but allowed him to float up......
"Is there a need to set up a market analysis department?"
In the end, Guan Qiuhe cautiously raised this question.
Fang Nian also fell into thought, and only said after a while: "It shouldn't be needed for the time being." ”
"Let's put the promotion down first, and then we'll see the effect. ”
Guan Qiuhe pondered for a moment and nodded: "Okay." ”
After discussing the matter, Fang Nian said: "Since it's just like this, then I won't go to the company tomorrow." ”
"It's better for ordinary employees of the company to know that there is a general manager like you, at most, the operating officer knows that there are shareholders. ”
Fang Nian's proposal was for Guan Qiuhe's sake.
In fact, there is a little taboo in the grass company, and there are multiple leaders.
After all, people's minds are the most, especially when Fang Nian is very young, which will make people have more ideas.
Guan Qiuhe frowned: "You finally came to Pengcheng, and you didn't want to take a look?"
"Would you like to see the Operations Officer?"
Fang Nian shook his head: "No, I'm a hairy boy, what's there to see." ”
Guan Qiuhe: "......"
Although this is true, it sounds so bad.
"It's not early, I'll go back to my room to rest first, and you can rest early. Fang Nian got up and said.
Fang Nian's room was not on this floor.
And Fang Nian didn't have the same as Guan Qiuhe, he wanted an executive suite, as long as he had an executive room.
It's not about saving money, either.
Instead, Fang Nian had decided from the beginning that he would not stay in Pengcheng for long.
There is no need to build a suite, it will make it look like a long-term stay, and it will make Guan Qiuhe have a certain degree of dependence and so on.
Fang Nian sometimes does things in detail.
Regardless of whether Guan Qiuhe can understand this meaning.
Although Guan Qiuhe grew up in a merchant family, he also received an elite education in addition to compulsory education.
But her mindset is of this era.
Moreover, to be honest, Guan Qiuhe's family is not very rich, and it is Guan Qiuhe's hard work to be able to handle the dishes so quickly.
Otherwise, in just one and a half months, there is a workplace smell on my body.
So, a lot of things that are easy to say just can't be imagined......
Guan Qiuhe got up to send Fang Nian out and asked, "Then what are your arrangements for tomorrow, you won't leave right away, right?"
Fang Nian replied, "Not really. ”
"I'm going out tomorrow to buy something, to be honest, this time it came a little suddenly, I didn't get a pass in advance, otherwise, I should go to the opposite side to buy something and bring it back." ”
Fang Nian's whole impression of Hong Kong is that shopping is convenient, crowded, and some people have no brains.
The ease of shopping is determined by history and location.
Even if another Oriental Pearl, Shencheng, is not necessarily comparable to Hong Kong in terms of shopping convenience.
Hearing Fang Nian say this, Guan Qiuhe spread out his hand: "Okay, then I won't care about you." ”
"Good night. ”
Seeing Fang Nian leave, Guan Qiuhe exhaled deeply.
Less than an hour later, it sounded like a bland conversation.
But only Qiu He knows how tumbling her inner world is.
Although some of the measures are so simple that anyone seems to have thought of them.
Even after being broken, there will be a sentence, that's all?
But in fact, the difference between the window paper of many things on the first floor is the result of heaven and earth.
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Put a broken bowl and smash it.