Chapter 112: A Roadshow That Isn't Too Busy (Part I)
The box office on the first day was 4.8 million, and I really didn't buy it!
How to say it, probably because of confidence, after all, it is "People in Embarrassment", and it is such a good schedule.
There are generally two kinds of movie scheduling, one is called schedule scheduling, which is the result of the distributor's game, such as squeezing into the National Day file, summer file or Chinese New Year file.
The schedule is like playing mahjong, how much you win depends not only on your skills, but also on which table you play.
There is also a type called daily film scheduling, which is adjusted by the theater manager at any time according to the attendance rate and audience demand.
"People in Embarrassment" is the first type.
First squeezed into the Lunar New Year file, there should be a comedy with a good box office in the New Year file!
The distributor is China Film...
Therefore, on the first day, 40% of the film schedule was given...
Why only 4.8 million?
Because the time of flowering is 4 p.m. ...
Moreover, there is really no celebrity blessing!
If Liu Yifei came to play the role of Huang Xiaolei, the effect would definitely be different.
Unfortunately, she refused to come...
Or Xu Zheng's role is replaced by Andy Lau, and it will definitely break 10 million on the first day!
Also, Han Geng's invitation was not very smooth.
There's no way around this, it's the end of the year, the music and commercial performance market is very prosperous, SJ is making money in various axes, and you can know it when you listen to the price code, 500,000 yuan for an event in China!
The main event in China is definitely Han Geng!
He really doesn't have time to run publicity...
However, Kim Yingmin agreed, once the box office of "People in Embarrassment" exceeded 30 million, that is, 5 billion won, he would give two days to arrange for Han Geng to return to the mainland to help promote it.
Shen Mengxi replied to him with three words: 'No need!'
When the box office broke 30 million, what was the point of Han Geng coming back?
The most important propaganda phase has passed!
Damn, I'm in a hurry, Lao Tzu personally poached Han Geng back!
......
Tong Yali, I don't really want to run publicity...
"People in Embarrassment", she acted for two days, which belonged to friendship and did not have much weight.
Also, I'm always embarrassed to take a leave of absence...
Jiang Nan persuaded bitterly: "It is very important to run propaganda, it is a face-brushing behavior, you just stand beside Xu Zheng and Wang Baoqiang, don't speak, there are also reports!"
"I'll give you leave of absence personally!"
When it comes to this, Tong Yali can only not agree?
Jiang Nan flew to Hengdian in person, led her to buy a suit, and then the two went to Shanghai together.
Being an artist agent, especially in the early stage, costs a lot of money!
Hiring a makeup artist and costume artist costs money!
You can't wear casual clothes to an event, right?
Without endorsements, you can only rent dresses, and dresses are certainly not cheap ...
However, if you lose, you don't lose...
Jiang Nan told her: "When I get to the hotel later, go find Shen Mengxi, let him take you with him in the next few days..."
"What about you?"
"I still have to run the crew for Zhao Liying..."
“... Okay, I see. ”
......
Shen Mengxi happened to be interviewed at the hotel, this time it was "Watching a Movie".
After graduation, Writer Shen has never written a manuscript for "Watching a Movie" again, there is no need, and he can't afford the manuscript fee.
But the relationship is still there.
Therefore, it is normal to accept an exclusive interview, on the one hand, to promote "People in Embarrassment", as a screenwriter and producer, on the other hand, "People in Embarrassment" is indeed popular, and "Watching Movies" also needs this interview.
"People in Embarrassment" was released for one day, both word-of-mouth and box office were very good, according to the evaluation on the Internet 'Best Comedy of the Year'...
That's right, this year's pants director filmed "Assembly Number"...
Can I really say a word about the best domestic comedy of the year!
Shen Mengxi took a sip of coffee, refreshed himself, and then said: "The script idea of "People in Embarrassment" was thought of when I went home for the New Year in 05, just in time for the Spring Festival, I thought of the big proposition of the embarrassment of the Spring Festival;"
"At the beginning, the character setting was crutchet, similar to "Dumb and Dumb", but later I felt that it was not good, because many jokes were very deliberate, but the two protagonists were made complementary to each other, completely two classes, so that the jokes were natural!"
The reporter who interviewed was Ma Fengchun, a very qualified film critic, and when he heard this, he asked: "So this script is typical?"
"Yes, it's a typical and regular road comedy!"
"Why did you find Xu Zheng as the director?"
"Because he's suitable, I've discussed the story with him, and he's closer to me, and he's directed the play himself... I can't find a Hong Kong director to make a film about the Spring Festival, do they know what the Spring Festival is?"
"Wait, Xu Zheng has served as a director?"
""Li Wei as an Official Part II" is the director he serves!"
Ma Fengchun remembered for a moment, and then asked, "Why do you want to do comedy?"
"If you don't do comedy, can you do tragedy, or imagine a work of Chineseism?"
"Imagining Chineseism?"
Shen Mengxi replied casually: "Just the kind of movie that shows China's poverty and backwardness, the streets are full of bicycles, there are no high-rise buildings, the people are ignorant and backward, and the political axe is inactive..."
"Are you criticizing the fifth generation of directors?"
Shen Mengxi shook his head decisively: "First of all, the talents of director Zhang Yimou and director Chen Kaige are outstanding, I never think they have catered to the preferences of Western judges, but their themes and awards have made future generations discover this law, so the sixth generation is keen to dig out the dark side of society..."
After a pause, Shen Mengxi said, "Don't talk about this, change the topic!"
"Then let's talk about the box office!"
Shen Mengxi thought for a moment, and then said, "... The box office should be more than 60 million..."
Ma Fengchun smiled: "Didn't you say 100 million?"
Ahem, "People in Embarrassment" is publicized externally, with a unified caliber: the box office exceeds 100 million...
"Publicity, you know, our interview should be published on the 15th, and the ending will be decided at that time..."
The two were chatting hotly, someone knocked on the door, Shen Mengxi said sorry, and then walked out of the room, it was Jiang Nan...
Before she could speak, Shen Mengxi said, "I'm still being interviewed..."
Jiang Nan smiled awkwardly: "... Shall I come over later?"
"No need, if there's anything, just text me..."
“... Okay, then I'll go find Director Xu first..."
"Who is Director Xu?"
"Director Xu Zheng!"
“... No, you better take a break, we're all busy!"
Xu Zheng should be in the determination of the itinerary with the propaganda group, Jiang Nan went over to disturb at this time, it was obviously inappropriate...
“...”
Jiang Nan left with apologies...
It's really, this sister has no eyesight!
When I decided on the publicity plan, I asked her if she wanted to bring Tong Yali, and she said that the latter was filming, I was afraid it would be inconvenient, and now she has stuffed Tong Yali back...
Didn't do that!
If I film again in the future, I will definitely not cooperate with her again!
Shaking his head, he went back to the room, Ma Fengchun was sorting out the interview script, and when he saw him, he asked another question: "I almost forgot, how many points do you give "People in Embarrassment"?"
“... Nine points!"
"Nine points, why not ten?"
"The camera transitions are still a bit jerky..."
"You don't have an opinion on the plot?"
Shen Mengxi shook his head firmly: "No!"
"Many netizens said that the junior was too virtuous and sensible, just because he glanced at the main room, he suddenly realized that he voluntarily gave up, which is a bit nonsense..."
"Haha... Then what do you say should be done? The ending is designed to be Li Chenggong's junior who succeeds in taking the position? Or does the junior take Li Chenggong's money and then go abroad? Entertainment movies, or idealized endings are better!"