Chapter 323: Listing (4/5)
On the 30th, at eight o'clock in the morning, Shen Mengxi was in a meeting.
"Everyone knows that the cinema chain must be a battleground, of course we must do it, and strive to have 40 in Shanghai and Beijing next year... Count twenty theaters!"
Now to build a six-hall, 1,000-seat cinema, the cost is 8 million...
The location is not too good.
If it's good, the cost will have to go up!
But it's really making money!
16 years ago, the measured output was basically calculated based on the box office of 10,000 per seat per year, that is, the annual income was at least 10 million at the box office alone!
After the theater chain has finished dividing the account, there is 5 million left, plus 10% of the sold products, plus 200,000 advertising revenue, plus all kinds of messy income - the film company uses the venue to promote, and you have to pay the publicity fee!
The gross profit of a year is at least 6 million...
Expenditure: 800,000 labor, 500,000 water and electricity, about 800,000 rent, plus 10-200,000 equipment maintenance, the annual expenditure is less than 2 million.
In other words, it pays for itself in three to four years!
If you're lucky, you'll be able to pay for it in two years!
Therefore, "Riding the Wind and Waves" said, do a movie theater and make money lying down!
The theater is a long-term investment, your biggest expense is the initial construction cost of the theater, and the cost is relatively small after the later operation, that is, even if you have a poor box office, you can basically maintain daily operations, and some small and medium-sized cinemas may take ten years to pay back...
But this initial investment is really scary...
Mengxi Company can only guarantee to expand less than 30 companies a year at most...
It's too much, it's really fun!
In the previous meeting, Shen Mengxi said something above, and a few people below were responsible for listening, and then Zhao Jinsong added...
But today Shen Mengxi is finished, and Zhao Jinsong is very rare and does not pick up.
"Lao Zhao, why don't you speak?"
“... Boss, let's pay attention to Huayi's listing..."
"What is there to be concerned about, I am their shareholder, I don't care, what do you care about?"
"Of course, we need to know a little bit about the first listed media company in the mainland..."
"Let me correct it, TV and radio media is the first media company to be listed on the A-share market, and it was listed on the Shenzhen Stock Exchange in 99!"
......
Well, Shen Mengxi is actually very concerned about Huayi's listing...
The first batch of listed companies on the GEM!
On a very formal occasion, Hua Yi did this kind of thing for the first time, and he didn't do anything out of the ordinary, the Huang brothers plus Feng Xiaogang...
Which is like the later generations, a bunch of celebrity bell ringers, Zhao Bafei, Zhang Ziyi, Li Lianhua, Fan Xiaopang, Sister Gaze...
The bell-ringing ceremony was made into a Cannes red carpet...
In the office, Zhao Jinsong, Song Hang, and Li Yiping are staring at the computer...
"If Huayi is successfully listed, it will only add a small and medium-sized company to the capital market. However, as the largest private film and television production group in China, this event is of milestone significance to the development of China's cultural industry, especially the development of private cultural industry. ”
"This matter is very important, it represents that our cultural industry has entered the industrialization process, which is also the trend of the times. The docking with the capital market can make this industry more scalable!"
"I know..."
Song Hang suddenly smiled: "In fact, the industry also has bad reviews about Huayi's listing, they are worried that Huayi's listing will have an impact on state-owned film companies, especially the market-only theory has become the soul of private companies, they may think less about the heavy responsibility of social orientation, but form unspoken rules in theme planning, schedule selection, hype point publicity, promotion methods, etc., occupy a large market share, and over-cater to the audience." ”
Shen Mengxi was speechless: "These people are still living in the past..."
"The Sino-US film agreement is about to start a second round of negotiations..."
“... I've heard..."
"Hollywood is menacing, and if we want to make good movies, we need the film industry, how can the film industry come?
"So, you're also in favor of going public?"
"Hmm... If we don't go public, our capital chain will be broken!"
Since the movie theater, Dream Creek has indeed had a shortage of funds...
It is impossible for Shen Mengxi to throw his money on the company infinitely!
Now that the drama is playing, there are basically banks that provide loans...
"The data is out!"
At this time, the rolling news broadcast: "The average increase in the opening of 28 stocks has reached 46%! Among them, the highest increase is Huayi Brothers, with an issue price of 58 yuan and an opening price of 66, an increase of 74%!"
"What does that mean?"
What do you mean?
It means that Shen Mengxi's 6.8 million shares are now worth 448 million!
Shen Mengxi grinned: "It means to make money... Don't worry about it, hire a brokerage representative tomorrow, and you can start preparing for Tang Ren's listing!"
......
The next day...
It doesn't take until the next day, the close of the day.
An article 'The first day of the GEM was "crazy", and it was once doubled by speculation, creating 98 billionaires'!
Among the 28 companies, the richest man is Huang Zhongjun, chairman of Huayi Brothers, who holds 43.908 million shares, and yesterday's "paper wealth" was 3.11 billion yuan.
This number is among the top 100 on the Forbes China Rich List!
Huayi Brothers closed at 70.82 yuan, an increase of 147.8%, and the net worth of star shareholders also doubled, and Feng Xiaogang made a net profit of 200 million in one day
Among the star shareholders: Feng Xiaogang holds 2.88 million shares with a book value of 204 million yuan, Zhang Jizhong holds 2.16 million shares with a book value of 153 million yuan, Huang Xiaoming holds 1.8 million shares with a book value of 127 million yuan, Li Lianhua, Ren Quan, Zhang Hanyu, Hu Ke and Kang Honglei hold 360,000 shares with a book value of 25.5 million yuan...
Among the celebrity shareholders: Ma Yun holds 13.824 million shares, with a book value of 979 million yuan, and Shen Mengxi holds 6.8 million shares, with a book value of 481 million...
The others are understandable, but Shen Mengxi actually holds 6.8 million shares?
What do you have to do with Huayi?
Well, insiders pay attention to Huang Zhongjun's next speech: "This achievement still puts a lot of pressure on us, and the funds raised this time are mainly used for some big-budget movies, such as Xu Ke's new work "Di Renjie", as well as Xiaogang's "If You Are Honest Do Not Disturb 2", and "Tang*shan Earthquake" and so on. In addition, Huayi is also preparing to build its own cinema brand, and will also invest in the construction of the company's "flagship" cinema in key markets. The overall development goal is to invest in the construction of about 15 theaters nationwide in about five years. ”
Then, take the money to make a side hustle, invest in technology companies, and engage in Internet entertainment...
Why not do cinemas?
The money is slow, what else can it be for?
......
"I just invested once, and I didn't expect the benefits to be so good..."
Liu Yifei accepted this explanation, and then advised: "The next time you have this kind of opportunity, you must tell me!"
“... Even if I tell you, they may not want to sell it to you!"
When people are looking for shareholders, they look at their strength, their fame, and their own resources!
Shen Mengxi is satisfied with all three, Liu Yifei...
Why did Huayi sell the original shares to you?
As far as Shen Mengxi's current coffee position, he wants Ali's shares, do you guess Ma Yun hangs him?
"Will you hold it for a long time?"
“... Why should I hold it for a long time, this is originally an investment behavior, when the ban is lifted, I will cash out!"
Shen Mengxi looked at Liu Yifei, and then asked, "You shouldn't be able to play stocks, right?"
"I don't understand any of this, but my mom bought a little..."
“... I'm really convinced, if Auntie is too idle, you can open a shop for her!"
"Open a store?"
"Pet shop, coffee shop, flower shop... You can also sell celebrity merchandise... Don't let her touch finance, I don't dare to touch it casually!"
"Then you didn't make hundreds of millions!"
Shen Mengxi was speechless, you take me as an example?
I am a child of the plane!
"Tang Ren is preparing to go public and is subscribing internally, do you want to buy a little?"