Chapter 17: Bleakness (5/5)
In fact, the most beautiful scenery in Cannes this year is Hua Yi and Uncle Long!
Holding "Zodiac", it is said that it has sold the rights of more than 100 countries.
I don't know the specific number of transactions, but it will certainly not be lower than "Nine Tails"...
After all, Uncle Long really eats all over the world.
On the plane, Shen Mengxi was summing up the experience of selling films with Song Hang: "Action movies are still the business card of Chinese films to foreign countries..."
"I agree, but... Pure action movies are not very popular in the domestic market!"
"That's a problem..."
"Moreover, there are only a few popular action stars now, and they are so expensive!"
"yes..."
Shen Mengxi sighed, then thought of Sammo Hung and Yuan Biao, and by the way, thought of "Fast Pursuit"...
This story can be grafted onto a Chinese kung fu movie, and the identity background is set as a retired mercenary, and the place of occurrence is set in Thailand.
As for the trial.
Let's put it this way, bloody violence and eroticism, it is the latter one who is seriously targeted, otherwise, there is no possibility that films like "Drug War" and "Slaying the Wolf 2" will let you be released.
Song Hang waited for a long time, but didn't see him speak, so he asked, "What do you want?"
"Nothing..."
When selling films overseas, foreign filmmakers buy the distribution rights of a country or region, as well as copyrights.
But there are not many that really go to theaters, because there are also considerations about distribution fees.
Films that can win awards at the three major European film festivals generally go to art theaters and will not be released on a large scale.
Even blockbusters such as "Walking with God" and "Nine Tails", although they are screened in mainstream theaters, are only a few theaters.
Taking the French market as an example, these films will enjoy a schedule like other films, take the commercial operation route, and the best selling movie in Mengxi is last year's "Big Man", which grossed as much as $4 million in France!
That year's "Heroes" box office in France was only $5.1 million;
By the way, the highest-grossing Chinese-language film in France is "Enter the Dragon", which is close to $32 million at the box office!
Generally, movies with a box office of more than $1 million will have a relatively good TV copyright and network copyright, a bit of a pity, the French box office of the "Painted Skin" series is basically around 110,000 viewers, converted into a box office, less than $800,000...
The German box office is okay, basically more than $1 million, and "Big Man" also exploded at the box office of $3.6 million...
So, it's still action movies that are popular overseas!
......
At the airport, Shen Mengxi appeared, and was immediately surrounded by reporters...
Ask about Walking with God.
The publicity has begun, and the press releases are ""Walking with God" debuts in Cannes, Chinese-style fantasy impacts Hollywood", "The copyright of "Walking with God" is exported to 97 countries and regions, setting a sales record for Chinese-language commercial Cannes", "Walking with God" Cannes publicity ended, and the chairman of the film festival cheered"...
It's about creating a feeling of overseas blooming!
Shen Mengxi had no choice but to pause for a moment, probably accepted an interview, and basically asked about the overseas sales data of "Walking with God"...
This is a trade secret, and it is difficult to disclose it to the public.
Shen Mengxi didn't say a few stupid things, but simply said: "It's a little better than last year's results..."
"The distribution model of Chinese films in overseas markets is different from the past, and the distribution companies of overseas films are also changing. ”
"The next step for us is to set up branches in several large European countries, break the overseas sales agency market monopolized by European companies such as France, Germany, and the United Kingdom, and independently act as an agent for the overseas distribution of Chinese films. ”
"It's hard... But if you don't do it, the distribution will always be in the hands of other companies..."
"Wanda... It's not convenient for me to judge my peers..."
After getting rid of the reporter's entanglement, Shen Mengxi got into the car.
After the driver Xu Muyang saw the boss, he licked his face and greeted: "Boss, you are back!"
“... Well. ”
"Back to the company?"
"Hmm. ”
Through the perspective glass, he looked at Shen Mengxi, his face was like a peachy eyebrow...
Shen Mengxi's driver is, in a sense, his closest person.
Because of this, he was valued by many tabloid reporters and wanted to ask him about Shen Mengxi.
Of course, he can be selected by Shen Mengxi as a driver, and the most important thing is that he is honest and honest.
And Shen Mengxi is very generous!
"What's wrong?"
"It's okay!" Xu Muyang hurriedly changed the topic: "Many people on the Internet say that the domestic movie is over..."
"How can it be so easy to finish..."The End of the World" was imported into China back then, and many people said that Chinese movies were out of play, and now it's not good!"
"Yes, yes, yes..."
Xu Muyang hurriedly continued to drive...
Shen Mengxi took out his mobile phone and searched it, and sure enough, there were a bunch of similar remarks - "Great Box Office, Who Dominates the Ups and Downs", "Hollywood is fiercer than a tiger, and Chinese films are in full collapse", "The Avengers", "Titanic" 3D and "Super Battleship" When the three sets of carriages were in theaters, domestic films were so miserable that they only accounted for less than 20% of the box office
The most annoying thing is this pessimistic statement!
Why did you go to the horse early?
"Avengers", from the 06 "Iron Man" project, Marvel layout for six years, it makes sense that people can sell well!
During the same period, what are the domestic films on the market?
"Chasing the Murderer", "Shadow Lover", "Fifteen-year-old Smiley Face", "Me 11"...
What do you compare with other people's $200 million blockbusters?
......
It's really miserable...
As of June, the box office in the first five months of 2012 was 7.4 billion, and domestic films accounted for only 3.2 billion - or even if "The Guy in My Body" was a big hit...
"If Love Has Providence" finally had a box office of 390 million, temporarily ranking sixth, "Titanic 3D", "Mission Impossible 4", "The Guy in My Body", "Hunting", and "The Avengers" ranked in the top five;
Especially in May, the monthly box office sales were 1.7 billion, of which "Avengers" accounted for more than 600 million, and "Men in Black 3" was released on May 25, taking over "Avengers", with a box office output of 260 million in five days...
Coupled with "Titanic 3D", "Super Battleship", as well as "Three Musketeers" and "Soul Chariot 2", several Hollywood movies have won 1.3 billion box office...
"If Love Has Providence" won a box office of 130 million in a single month, which can be regarded as retaining a trace of dignity for domestic films.
But it's only a hint, because May is more of a movie like "Book with a Wife" that has little market...
Insert a sentence: "Book with Wife", Tong Dawei + Xu Qing, a one-day tour of the theater, the box office did not reach 150,000...
This movie is very famous, at least in the industry - Hairun didn't dare to make a movie for a while, and even caused Hairun to fail in its IPO!
Huang Zhonglei directly posted on Weibo: "I can't fight Hollywood..."
There are also many filmmakers who sighed: "It's a good thing that the movie wasn't released in the first five months"...
What's worse is that the price of online copyrights, which accounts for a large part of the surrounding income, has also fallen - last year, a film video website offered 1 million, but this year it is only 200,000.
- Because of the garbage you made in your movie, no audience watched it...
It's a good thing for potatoes, you can take the opportunity to include a few more domestic movies and enrich the film library...
Under this premise, the Shanghai Film Festival has opened!