Chapter 346: "Avatar" is Here (5/5)
This wave of propaganda is aimed at the three days of New Year's Day...
Although the single-day box office has fallen to 8 million, and the film schedule has been cut to only 20%, it can't be coaxed for three days on New Year's Day...
According to the trend of the market, in the three days of New Year's Day, there will be a box office of 90 million.
It's not too much to take 20 million in "Those Years", right?
For the rest, "October Siege", "Three Guns" and the newly released "Midnight Taxi", "Poker King", "Fugitive", "Agent Next Door"...
No, "Agent Next Door" will be released on January 12, and the hard steel "Avatar"...
......
Four Seasons Hotel, Tea Party...
Searchlight is the inviter, and most of the people who accept the invitation are the judges of the Golden Globe Awards.
It's a salon party for hospitality.
Of course, you can also say stealth PR.
Fox searchlight still has to be faced, not as good as Harvey, they all say that Harvey is an Oscar public relations expert, in fact, his really powerful public relations is for the Golden Globe Awards, basically nine out of ten!
How did he do it?
Just send a Rolex directly to the judges, and find the judges with a box of money...
In contrast, this kind of obscure PR is a fart!
"I thought Leon was going so well, so, I wrote the script for Manchester by the Sea, so that he could experience what it was like to lose everything!"
“... Don't you think it's a quick thing to see Jack on the big screen fall to such a point?"
Shen Mengxi chatted with a few Brits...
I don't know why, he participated in several projects in Hollywood, except for Xiao Lizi, the others are basically foreigners, Duncan Jones, the director of "Moving Maze", is British, and Wen Ziren is Malaysian-Chinese...
Maybe that's the best thing about Hollywood!
Let's talk about the facts, Hollywood does bring together the world's best filmmakers, directors, actors, playwrights, special effects artists and other top talents...
There are people from all over the world, and he was chatting with a reporter from The Guardian...
"Then what would you do if Leonardo couldn't win Best Actor with "Manchester by the Sea"?"
"Keep making works, I have a hundred ways to torture him..."
"Haha..."
chatting happily, the young lady came over with Fei Wen in her arms, and complained as soon as she came: "I can also play "The Price of Salt"!"
“... But this is Kate... Another Kate took the initiative to find us, and then we did the project..."
"Is that so?"
"You can ask Nancy, she's the producer..."
After Leonardo finished greeting the judges, he sat down: "What are you talking about?"
"I'm talking about "Avatar", I went to watch it with Qianqian yesterday..."
"Isn't it amazing?"
Liu Yifei nodded: "It's really amazing, but we found out that Director Cameron really loves the name Jack, and the actor is actually called Jack Sully!"
Xiao Lizi nodded awkwardly...
He really didn't like Jack and changed the subject: "I heard that you invested in Avatar?"
"Hmm... If I knew it was so fierce, I should have thrown a little more!"
“... Fox actually allowed you to invest in Cameron's project?"
"I gave Divergent to them to develop... By the way, they should have contacted Kate?"
Fei Wen nodded: "There is contact with me..."
"Don't lower the price, the main investors of this movie are Koreans, they have money!"
“OK!”
Shen Mengxi smiled, dragged a small cake before putting it in his mouth, thought of something, and complained: "One thing, I'm very dissatisfied, why are there so few IMX theaters in your United States?"
“... IMX theaters are mainly in Canada, IMX is Canadian, and there are only three IMX theaters in Los Angeles..."
......
Shen Mengxi just complained...
In fact, China Film Golden Harvest Cinema Line only has an IMX giant screen...
Because the cost is too expensive!
An IMAX theater and a giant screen theater, the cost of a giant screen is too expensive, equivalent to an ordinary movie theater...
What does it mean to be a regular cinema – a six-hall cinema!
The point is that there are too few IMX movies, just those few...
Of course, it will be different after the release of "Avatar"!
As of January 3, the box office of "Those Years" successfully reached 321 million, ranking second in the year of domestic films, and the box office of "October Siege" stopped at 230 million...
- Anyway, the public data is 230 million...
The cumulative box office of "Three Guns" is just 201 million...
Why is it so low?
Because of the three days of New Year's Day, the market was a little weak, with a total box office of 88 million, and "Those Years" took away 24 million...
And then what?
Whatever else, let me lie down!
On January 4th, "Avatar" was released...
Ninety percent of the films on the first day were scheduled!
It's a little unscientific...
It's still very scientific, before its release in China, "Avatar" was released worldwide for 17 days, and the box office broke one billion US dollars...
And "Avatar" accounted for 98% of the market on the first day...
The next day, "Avatar" received another 49 million...
What box office record, in front of it, is just a piece of paper, and it will be shattered when you poke it...
How outrageous is it?
Even the 3 a.m. session reached 60% attendance.
can't play at all, Shenzhen China Film Golden Harvest Cinema, just the 12 halls, originally planned to reserve a hall for "October Siege" and "Those Years" and "Three Guns" to take turns to schedule films, but simply lined up all of them for "Avatar"...
The audience is rushing to buy tickets...
The IMX theater, which is directly operated by Jimengxi, which is regarded as a waste, has an output of more than 280,000 in two days!
By the way, at this time, the media must sing and decline:
A bunch of film experts and celebrities wrote: ""Avatar" reflects the shortcomings of Chinese films!", "Do we still need Chinese blockbusters to rest on our laurels?", "Cold thinking brought by "Avatar": What do Chinese films lose?"
Of course, there is the sentence that disgusts Shen Mengxi the most: 'Technically, Chinese films are 50 years behind, and Chinese films are 5,000 years behind in terms of human nature.'" ’
How is it 5,000 years behind?
Also human...
If it is the trust of the scalper ticket seller at the door of the theater, I express my deep understanding that it is not easy for everyone to eat...
But these words actually came out of the mouths of a group of "cultural elites", and I really don't know how they were calculated.
By the way, this sentence is what Li Chengpeng said - cultural elite, well-known, those who know Chinese football should know him, criticize the national football team to be famous - criticize Xie Yalong, criticize the Chinese football system...
But speaking of movies?
Do you know a ball?
As for the story of "Avatar", can you still talk about human nature?
Also, if you don't praise "Avatar", how can you belittle Chinese movies? If you don't belittle Chinese movies, how can you belittle the Chinese system, how can you belittle your physique, how can you belittle China?
But there is one thing that I really can't figure out, why did Thailand release a "Genius Gunman", and there were a bunch of media who followed it and touted it?
Shen Mengxi simply posted on Weibo: "Don't show off your poor reading volume, you blow the technique of "Avatar", blow Cameron's ingenuity, I can understand, how can you blow the story of "Avatar"? All of Cameron's movies are a very simple story, and I can't stand you fools!"
"Also, I was sitting with Cameron at the Golden Globes, and here is a group photo!"
Pull Cameron to take a group photo and send it to Weibo...