Today is a stormy day for the music industry.

Long ago, the news that Taeyeon and IU would be working together and returning at the same time had already spread.

The competition between the two can be regarded as the battle of the first solo female singer. W only needs to start, and the subsequent publicity does not have to worry about anymore, and the media and netizens have ended. Even if you're not a fan, you're curious about the battle of the first female solo, and occasionally can't help but express your opinions on the Internet, and then attract support or refutation, get involved in the general trend, and add popularity to this hot topic.

If it was a few years before the debut, such a head-on collision would definitely not happen, and the brokerage company would not allow it.

But for the two who have debuted for 10 years, such a collision will have more advantages than disadvantages.

For the two of them today, the singing stage of the music program is no longer important, and the fan base has gradually fixed, and such a topic is needed to stimulate the market.

As early as a week ago, the album was pre-sold, and the "war" between the two fans had begun.

The release of the audio source in the early hours of this morning is like a formal declaration of war.

Melon, Genie, Bugs, Olleh and many other music source platforms, the two almost won the top 20!

The rankings are also up and down, comparable.

Among them, IU has a slight advantage on Melon, Monkey3, Naver, and Genie, while Taeyeon has an advantage on Bugs, Olleh, Soribada, and other music source sites.

IU's title song "Palette" had 1.45 million listens on the first day, breaking Leon's own record of 140w.

Taeyeon's title song "Fine" also had more than 1.3 million views on the first day.

In terms of sound sources, IU is still dominant overall.

This also has something to do with the company that the two worked for before.

IU is LOEN Entertainment, and its subsidiary is Melon, and it has been taking the foggy route of sound sources. And the singers under the company are all taking the album sales route. Although Taeyeon also joined. W, but it's only been less than a month, the influence is still there, and the channel ratio of .W is even more powerful!

The first week sales of the two albums were 96,906 and IU35700 respectively, setting new records for each other.

Taeyeon has the upper hand.

Her result broke the first-week sales record of a Korean solo singer since 2008, and the second place was Taemin's regular album "Pressyournumber" released in 2016 with 72,560 copies.

Overall, . W's marketing this time is very good.

Of course, it is not unrelated to the postponement of Twice's return.

Originally, Twice also returned at the end of October, but later JYP deliberately postponed the time to avoid the collision between Taeyeon and IU, which was also to give .W a face.

In South Korea, after all, combination is king, even if Taeyeon and IU are both one-person groups, there is still no advantage over the top heavenly group.

However, the group also has the troubles of the group, Twice is the standard person who is popular, and some black fans deliberately left a message to congratulate Twice on the success of the album under the news of Kim Joo-hyuk's death, which is also one of the reasons why JYP decided to postpone his return.

Coupled with the KBS and MBC strikes, "Music Center" has been suspended, so there are not too many things to disturb.

Taeyeon and IU take turns dominating the charts on major music source websites, and they have also become a landscape.

At the same time, it will be officially broadcast on November 1st. The selection program of the new W girl group was also an instant hit.

It has been prepared for a long time, and it will be broadcast directly after the filming of the first episode, and like other talent shows, the audience needs to participate in voting.

Park Ji-hoon fulfilled his original promise to Kim Min-joon. W's website, shopping malls, convenience stores, etc. have all promoted this program, and it can be said that it covers all parts of the country. Especially. W's retail supermarkets, convenience stores, etc., cooperated with the program team to launch a months-long preferential activity for win-win cooperation.

As long as the quality of the show is not bad, it is a sure thing to become popular.

Park Ji-hoon didn't want to do a talent show, but Kim Min-joon found another way and used a method similar to "Sixteen" to make selections among his own trainees, and he borrowed the advantages of the "Produce" series, so he couldn't say anything.

This in itself is a piece of publicity for the upcoming girl group.

Kim Min-joon has his own ideas as the president, and he doesn't want to interfere too much.

Judging by the audience's reaction after the broadcast, it was a success!

There are a lot of topics on the Internet about the trainees, and there are a lot of people who participate in the voting.

The popularity is far from being comparable to "Sixteen", but it is not quite the same as the "Produce" series. It is also taking advantage of Mnet, and the two seasons of "Produce101" have made the market hot,. W came down suddenly, and he was suspected of picking peaches.

But. W is not without being taken advantage of by others, and there are not too many examples of variety shows borrowing and imitating each other.

Mnet complained a few times and then ignored it.

Can't afford to mess with.

The two seasons of "Produce101" launched the group IOI and WannaOne's activities on TV stations have been greatly limited, and WannaOne, which is currently active, can only compromise if it does not want to lose the .W platform.

What's more, if you get angry, you will directly overturn the old bottom of the Mnet talent show, and you will suffer even greater losses.

It is not an exaggeration to say that the combination of the "Produce" series is a "popular harvester", but almost all of the profits are taken by CJ Entertainment behind Mnet, and neither the individual members nor the agency behind the members can get much. After CJ Entertainment harvested the dividends, the group disbanded, and the members developed individually, as you can see from the current situation of IOI members, as if it was a mess after a feast.

In addition, it has also had a big impact on the market of large entertainment companies such as JYP and YG.

This predatory model has long aroused the dissatisfaction of other TV stations and entertainment companies.

Once. W ignited the fire, and it was guaranteed that countless people fell into the well.

Moreover, this kind of behind-the-scenes transaction of the talent show is almost equivalent to an open secret in the circle, and there are so many brokerage companies involved that it is impossible to hide it at all, and it is guaranteed to be accurate one by one.

So, Mnet didn't even accuse, just complained a few words.

The entertainment industry is like this, strength determines everything.

CJ Entertainment was able to develop this predatory model, not because of its own strength! Otherwise, the various brokerage companies it cooperated with would have rebelled long ago.

In the midst of all the disturbances, November passed like this.

During this period, Park Zhixun first went to Russia to reach a cooperation on an e-commerce platform, and then went to Germany to reach some cooperation in talent exchange, and by the way took a look at the yacht he was building. Finally, I went to the English Liverpool Club to cheer for the club.

First the club changed owners, and then EA's chief operating officer, Peter Moore, was elected CEO of the club, and the pressure on the entire management was great.

Originally, Park Ji-hoon planned to give the new management team a period of time based on the principle of employing people, but he did not expect that after the start of the 2017-18 Champions League, Liverpool defeated Maribor 7-0 away under the influence of manager Klopp's strong pursuit of speed and high pressure coaching philosophy, defeated Maribor 7-0 away, beat Maribor 3-0 at home, and drew 3-3 with Sevilla away...... All the way forward, it is very likely that he will re-enter the knockout stage of the Champions League after 9 years, and he, the owner, should show up to encourage him.

It's simple, just announce the bonus system.

This is also the favorite boss of the players and management, willing to spend money and will not point fingers.

On December 6, Park Ji-hoon personally attended and witnessed Liverpool sweep Spartak Moscow with a 7-0 record at home, and entered the Champions League knockout stage with the proud record of 23 goals in the Champions League group stage as the first place in Group E.

After handing out the prize money and participating in the celebration, he returned to Korea the next day.

This result is enough to explain to the fans of the club.

He can also show up on the streets of Liverpool without worrying about being littered.