October 11th.

Bright Health Mutual Fund was established, and Liu Qing, as one of the initiators, participated in the whole process.

At the same time, the Guangming Health Food Company controlled by Liu Qing applied for a loan of 100 million yuan from the bank.

Subsequently, Liu Qing arranged for Guo Deguan and a deputy director of Yunfeng Pharmaceutical to go to India with Cheng Yong and Huang Mao to implement the relevant matters of the joint venture.

Due to the establishment of a good cooperative relationship with Granmark, at the request of Liu Qing, Granmarker produced a batch of generic Glenin drugs at full capacity under pressure, which was not sent to China, but was stockpiled through the relationship of Rabadir Khan, the younger brother of Rababar Khan.

Immediately afterwards, Cheng Yong and Huang Mao invested and cooperated with Rabadir Khan to register a trading company, mainly engaged in retail business.

In China, the e-shopping network designed and developed by Liu Qingren was officially launched. This site consolidates some shopping information for classified ads. In addition, an online shopping area was built, inviting merchants to settle in and establish an online store, and attracting customers to browse the items on the merchant's online list and choose to buy them through discounts.

In just three days, dozens of small shops have settled on them, selling everything from daily necessities to souvenirs.

In fact, these businesses are all mobilized by some reliable patients.

These patients are scattered in different regions, and their families are either indeed running grocery stores, or they have recently applied for industrial and commercial licenses to sell local products.

In the shopping exchange section of the website, in addition to everyone's chat and watering, as well as some purchase information, there are several operation processes for shopping directly overseas through the Internet, including the overseas shopping strategy of Gleevec drugs in India.

Soon, the number of inquiries from Rabadir Khan's trading company increased.

Cheng Yong and Huang Mao took turns answering the phone, and then arranged for the medicine to be mailed according to the order.

A box of medicine costs 30,000 rupees, which is equivalent to about 2,900 yuan in Huaxia, plus the mailing fee, the total price is less than 4,000 yuan, which is cheaper than what Cheng Yong and others sold in China before.

Soon, many patients began to mail order, and more and more patients knew about this way of purchasing.

The traffic of the e-shopping network gradually increased, and Liu Qing asked Wu Xiaoyan to register and set up a Tiangu supermarket to carry out offline and online synchronous retail business, first with the help of the channel of Bright Health Food cooperative distributors, to open online shopping and delivery services in some key cities.

"I feel that this way of online shopping is very convenient, and maybe it will be a development trend in the future. Wu Xiaoyan said to Liu lightly with some excitement, in half a month, Tiangu Supermarket has sold tens of thousands of yuan of goods online, which surprised her.

She also knew about online shopping methods such as online book shopping, but she never imagined that supermarkets could be moved online like bookstores.

Liu smiled slightly and said: "In the future, the Internet will become one of the lifestyles of all people, and online shopping will also become a norm. Including e-shopping network, it is an online mall, in which countless merchants are settled, people come to this mall through the Internet, visit the store to buy things. ”

"We operate this website to provide a reliable platform for merchants and customers. Free, safe, convenient, is the core of the website, as long as we do these well, we will be able to attract more and more merchants, customers, and then as long as we have transaction data, we can do a lot of things. ”

"For example, the precipitation of funds, will be bigger and bigger, after the customer places an order and pays for the merchant on the website, his money is first placed in us, and after the customer receives the confirmation, we will put the funds into the merchant account, which has a time difference of at least 7 days or more, and the accumulated funds in the short term may not be very large, but as long as we attract enough merchants and customers to make online transactions more frequent, the funds will become more and more huge. ”

"This is just one aspect, in fact, it breaks through the limitations of space and time in a certain sense, so there are many things that can be done in the future, and I will tell you slowly in the future. ”

Wu Xiaoyan listened very carefully, she was surprised, and felt that Liu Qing seemed to have built an online business kingdom.

Looking at Wu Xiaoyan's adoring eyes, Liu Qing secretly laughed in his heart.

In November, Jiaduohao Golden Crown Herbal Tea was successfully launched, and the advertising slogan "Afraid of fire, drink Jiaduo is better".

On November 18, Jiaduohao herbal tea won CCTV's 2003 bid at a price of 108.9 million yuan.

"Why is this?" Panda Mobile, which was originally ambitious to win the bid, lost by 10,000 yuan, and Ma Zhiping, the boss of Panda Mobile, was furious.

He was bound to win, and even had already talked to Hong Kong star Liang Chaowei about the endorsement, but he was caught off guard this time, he suspected that the bottom of the bid was leaked, but there was no evidence. Because Jiaduo good herbal tea came out of nowhere, the person in charge of the company did not communicate with anyone before bidding, and filled in the numbers very randomly.

When Ma Zhiping received the investigation report, he was so angry that he vomited three liters of blood, feeling that he had lost too much.

In reality, after the Panda mobile phone got the standard king, its popularity in the industry increased rapidly, and the sales volume reached 2.51 million units in the second year, an increase of four times compared with 2002, and the profit also increased several times.

Now Ma Zhiping's wishful thinking has failed, everything has to be rearranged, and the formation is chaotic all of a sudden.

And Jia Duo Hao became a dark horse born out of thin air and became famous.

CCTV Biaowang is actually a publicity package, in addition to prime-time advertising, there are other time periods of publicity, and the advertising effect is naturally needless to say.

All of a sudden, the advertising slogan of "afraid of fire, drink more" resounded throughout the land of China.

It only took one month for Jiaduohao to become a well-known herbal tea beverage brand in the country from its inception.

"Why is this happening?"

In the conference room of Daohong Group, Chairman Chen Daohong slapped the table, his face turned blue, and the roar spread far and wide.

On the opposite side of the conference room, there was a row of group executives, brand and marketing managers, their faces were also very ugly, full of anger and puzzlement.

"Is there a ghost inside who leaked our plan?" someone asked in a whisper.

Daohong Group operates the herbal tea brand Wanglaoji, and its sales have been tepid before, but it has taken a lot of effort this year, and it is estimated that it will have more than 100 million sales.

So Chen Daohong specially hired foreign brand experts to analyze and plan, and finally determined Wang Laoji's brand positioning, that is, to focus on the point of promoting and drinking it without fear of getting angry, and form a clear consumer psychological positioning.

However, who knew that the first draft of their planning plan only came out, and suddenly an unknown herbal tea brand appeared and played an advertisement that was not afraid of fire, and it also won the CCTV standard king, and the advertisements were overwhelming, and it quickly became the first well-known brand of herbal tea.

"Check, check well, you must find out!" Chen Daohong said angrily.