Chapter 27 Nourishing Yin and Nourishing the Kidneys
The name should have a certain ambiguity, and it is best to be popular.
Wang Yun continued.
"Not only the name has to be changed, tomorrow you have to find someone to design the latest logo, the packaging of the wine bottle should also be a little taller, the image of the whole old man, it is best to look like Jiang Taigong, and then secretly find a few people, go to the countryside to spread rumors, just say that Jiang Taigong lived to be 80 years old, that is, the Taigong wine he drank. ”
"This, this will do!" Jiang Chen's eyes were about to widen, "Isn't this a fraud?"
"What kind of fraud! This is a marketing method!" Wang Yun sneered, "So you are secretly, secretly! Anyway, these are just rumors, when a certain drink was maliciously seriously injured, it was spread that drinking too much could kill sperm, and the sales plummeted at that time, don't you know? But in the end, it still didn't happen. You won't be ignorant of the truth that three people become tigers. ”
Jiang Chen's face twitched, and his gaze at Wang Yun was a little weird.
It's really a fanciful idea of my own small hair, but TM sounds like it really makes sense!
"Have you ever wondered how much you sell this bottle of wine?" Speaking of this, Wang Yun paused slightly and continued to ask.
"This?" Jiang Chen said, "You actually want to open the rural market, so let's set a 30 yuan to open the market by price?"
"With this packaging and marketing methods, you are slapping yourself in the face if you open a 30 yuan!" Wang Yun said slowly, "You can divide it into several grades, design the highest grade, and the price will go higher, and set a bottle of 2,000 yuan." Anyway, so that others can't afford it. ”
"Then find the most famous shopping mall in the area, even if you stuff money, let them hang your wine in the most conspicuous position!
"For the rest, you're designing a wine to open the rural market, and then you're setting the price to about 50 yuan. This price is neither high nor low, and it is acceptable to the average rural person. The best sign is about the same as 2000 yuan a bottle. Let others sometimes brag that this bottle of wine is 2,000 yuan!"
"Of course, these are retail prices, but in fact, you can get a little bit lower the ex-factory price and the wholesale price. Give dealers and retailers some money, and then give good dealers some sweetness, and the discount is a little bigger, you should know better than me. ”
Jiang Chen felt that his brain was not enough, so he couldn't help but say.
"Wang Yun, can you really do this? We don't have a market in the countryside now, wouldn't the price of 50 yuan be too high?"
"Jiang Chen. Wang Yun looked directly at Jiang Chen and said, "This is the grasp of your vision and people's hearts." This price is really not high at all, let me ask you, do you know what are the characteristics of your wine?"
"What characteristics?" Jiang Chen frowned, "Isn't it under the Jiang Group?"
"You, I've told you, Jiang's Group is not a big brand like Moutai, and it can't control the scene. Moreover, your current wine is Taigong wine, not Jiang family wine!" Wang Yun patted Jiang Chen's shoulder and said, "Wine culture has been our Xia Huaguo for a long time, drinking other people's wine is drinking, drinking your wine is also drinking, so why do others drink you and not drink other people's? So you have to let others remember that you must have enough characteristics!"
Jiang Chen lowered his head and thought about it, and suddenly his mind flashed.
"What you just said you can live long after drinking?"
Wang Yun nodded, looking teachable.
"You're not stupid, your family is characterized by neutrality, docility, and health. In addition, you can ask someone if you can put some wolfberries and Liuwei Dihuang pills in the wine, the most important thing is to have a nourishing effect. ”
Jiang Chen waved his hand, indifferent.
"I don't have to ask, I know it, you can. ”
Wang Yun laughed and said.
"That's great, let's talk about another advantage of Taigong wine. ”
Jiang Chen stretched his neck and said with a confused expression.
"What are the advantages besides longevity?"
Wang Yun squinted at Jiang Chen's lower body, and said lightly.
"Take it for a long time, nourish yin and nourish the kidneys, be a groom every night, stand outside the entrance of the village, and each mother-in-law. ”
"Poof!" Jiang Chen almost sprayed Wang Yun to death with a mouthful of salt soda, cold sweat broke out on his forehead, looking at Wang Yun, he muttered in his heart.
My brother usually doesn't see it, but I didn't expect there to be so many ghost ideas now.
"However, our wine doesn't have these two effects!" Jiang Chen couldn't help but say.
"You don't care if he has it or not, it's okay if others believe in it!" Wang Yun looked like he hated iron but not steel, "I said it all, secretly, secretly, you don't understand! However, you remember to speak in three points, the more mysterious the better." No one else must be allowed to grab the handle!"
These are just some propaganda methods, such as people who can't help themselves when they reach middle age, and soak wolfberries in a thermos cup.
Who knows if the wolfberry can really work! As long as there is no official explanation of the curative effect, then no one can do anything about it.
But when everyone spreads it like this, it's not true, it's true!
"Can this really work?" Jiang Chen scratched his head, still a little suspicious.
"Do you have any other choice?" Wang Yun said lightly, "Anyway, this series of operations doesn't require much capital. At most, it is to let your salesmen run more, and the company will subsidize some fuel costs. ”
Wang Yun's words made Jiang Chen sigh in his heart.
yes, do you still have a choice?
The whole thing is already imminent, if you don't do this, you will be waiting for yourself to step down!
It's better to fight with Wang Yun!
"Okay, I'll do it!" Jiang Chen is not a submissive person, if he wants to succeed, he can't give him so much time step by step, so he can only find another way!
Wang Yun paused, walked to this window, and looked at the huge winery.
"Jiang Chen, you must first settle inside, I guess there are many people in this branch now, who don't listen to your orders. ”
Jiang Chen nodded, a little surprised, "Although I am a member of the Jiang family, I am a separate family after all, and a direct descendant of Jiang Yuanyang is also here." Most of those subordinates are yang and yin. But how do you know that?"
In fact, these are all said by Jiang Chen himself and Wang Yun, of course, it was ten years later, when the two reunited again, Jiang Chen said, about this, Wang Yun naturally will not say it.
However, he also thought that Jiang Chen would ask this, and he was also ready to say something, and said with a smile.
"I have read the financial statements of your branch on the Internet, and the annual turnover of such a large factory is only that little. If you can't see this bit of cattiness, I won't be called Wang Yun. ”
For his good brother, Wang Yun knows in his heart that he is not the decisive industry elite in his previous life.
It's just a playboy with a little ability, if you want to talk about pickle girls, among the people Wang Yun has heard of, Jiang Chen is the second, and no one dares to talk about the first, but if you want to talk about the grasp of people's hearts, it is far from being compared with the reborn Wang Yun.
Now, he wants Jiang Chen to rely on the advantages of his family to help him contact a big man who is enough to influence Jinling First Hospital, but Jiang Chen's current identity is far from enough.
At least the absolute person in charge of a branch factory, the kind that says the same!