In 2013, in fact, the concept of Spring Festival stalls has been established, but it has not been taken too seriously.

In the previous life, it was also "Journey to the West" that won a box office of 1.2 billion during the Spring Festival in 2013, which made people see the potential of the Spring Festival stalls beyond expectations.

But in this life, "Journey to the West" is definitely hopeless.

In its place, it is "Heaven and Dragon Slayer: The Supreme of the World".

The data of 110 million at the box office on the first day is enough to shock everyone.

After Xu Zheng learned the news, he immediately made a phone call to Wang Changtian, the president of Guangxian: "Labor and management really withdrew the right gear, but fortunately they did not compete with this livestock at the same time." ”

Wang Changtian was also very happy: "I guessed that "Heaven and Dragon Slayer: The Supreme of the World" would explode, but I didn't expect it to explode to this extent, this is rushing to break the record again." ”

"It's normal, "Heaven and Dragon Slayer: The Supreme of the World" has not yet been released, and everyone's expectation for it is to break the record of "Heaven and Dragon Slayer: The Demon Sect Master", and even break through one billion, so that domestic films will also enter the billion mark. Xu Zheng was very envious: "Judging from the current box office, it is very promising." ”

"There is indeed hope, this time "Journey to the West" will sit on wax. ”

Wang Changtian and Xu Zheng were fortunate, but fortunately they were not iron-headed.

"Journey to the West: The Supreme of the World" has to compete with "Heaven and Dragon Slayer: The Supreme of the World", and now "Heaven and Dragon Slayer: The Supreme of the World" has a box office of 110 million on the first day, and "Journey to the West" has 40 million.

Judging from the data, it can't be too bad.

But counting the schedule, counting the publicity, and counting the lineup, the box office of "Journey to the West" on the first day of 40 million will definitely not satisfy the producer's investors.

And it is foreseeable that the film schedule will continue to tilt towards "Heaven and Dragon Slayer: The Supreme of the World", and the box office of "Journey to the West" will be less and less in the future.

The market only chases the winners.

Yue Guan was also shocked when he learned that the box office of "Heaven and Dragon Slayer: The Supreme of the World" was 110 million on the first day.

His original expectation was around 90 million.

The box office on the first day can be 90 million, and there is basically a drama if it breaks one billion. Although the number of moviegoers will be greatly reduced after the Spring Festival, it is the box office of these few days that is grabbed.

And the reality was more successful than he expected.

"The Demon Sect Leader of Heaven and Dragon Slayer" has accumulated too much popularity for "The Supreme of the World", and many fans of "The Demon Sect Master" watched "The Supreme of the World" for the first time. Wang Jing had already made a lot of calls at this time and got some relatively accurate data: "Yesterday, "Heaven and Dragon Slayer: The Supreme of the World" was almost full, and the attendance rate was basically not less than ninety percent, which shows the enthusiasm of the audience. ”

"What about word of mouth?"

Wang Jing smiled happily: "The opening score is 9.5, the highest rating among all my movies." ”

In the group of directors, Wang Jing belongs to directors who don't care much about movie ratings.

He cares more about the box office.

But you ask him if he wants a higher rating?

It's a personal thought.

He doesn't have a hobby of being scolded.

"It's definitely going to drop later, and it's impossible to keep it at 9.5. Wang Jing was not carried away by the victory: "But maybe it can be maintained above 9 points, which is very awesome." ”

Of course it's awesome.

There are only a handful of commercial films that can score more than 9 points.

Most of them are old films with emotional points, so that they can rush to more than 9 points.

"Let the Bullets Fly" is basically a recognized classic, and the score is only 8.8 points.

In the previous life, after 2010, there was only one movie with a domestic commercial film score of 9 points - "I Am Not the God of Medicine".

But the theme of the god of medicine has a bonus, and the shooting is really touching, and it is not very commercial.

"Heaven and Dragon Slayer: The Supreme of the World" is different, this is a pure commercial film.

"The difficulty of 9 points is a bit big, today is the second day of release, and all the people who come to score are true love fans, which will gradually decline in the future, and there will be black fans who will make trouble with one star. However, judging from the current trend, a score of 8.5 or more is definitely stable. Yue Guan doesn't care much about this: "As long as it can be above 8.5 points, the quality is enough to attract the audience into the cinema, anyway, our goal is the box office, not the score." ”

As we all know, scoring is more like TV series and variety shows, and it is more demanding on movies, especially for domestic movies.

A domestic movie with a score of 8.5 is already a quality that can be watched in the cinema for the second time.

"Wolf Warrior 2" and "The Wandering Earth" did not reach 8 points, but the box office was higher than the other.

Hearing Yue Guan say this, Wang Jing also nodded: "Indeed, the current word-of-mouth is enough, and the box office trend is also very good, now it depends on how much box office can be held during the Spring Festival." ”

"So we also have to work hard, run a few more roadshows, and participate in a few more variety shows. Brother Jing, fat people are generally weak, can you hold on?"

"Just kidding, how are I doing with the Ten Nightmaidens at night?"

Yue Guan was silent for a moment, but still did not expose his lies.

Last night he saw a woman enter Wang Jing's room.

It came out five minutes later.

We don't dare to say, we don't dare to ask.

Anyway, calculate the time, tsk, that can't be counted.

......

The box office of "Heaven and Dragon Slayer: The Supreme of the World" broke a record on the first day, and the follow-up publicity was also in full swing, and the box office was released the next day, which did not disappoint.

130 million.

Compared with the box office on the first day, it is 20 million more.

The power of the Spring Festival stalls has been taken seriously by everyone at once.

It's just that everyone can't tell now, whether "Heaven and Dragon Slayer: The Supreme of the World" is too awesome, or the Spring Festival schedule is too awesome.

Because the box office performance of "Journey to the West" did not meet expectations.

"Journey to the West" reported a box office of 35 million the next day, and the decline was not high, indicating that this movie was not as bad as imagined.

In fact, there are none.

Yue Guan has always felt that the quality of "Journey to the West" and "The Mermaid" is at the same level, and it may even be slightly better.

But the box office of "Journey to the West" is 1.2 billion, while the box office of "Mermaid" is 3.3 billion.

Many times, the box office and quality of a movie are really not exactly proportional.

For example, this time, the starring role of "Journey to the West" was complained about by too many people.

In addition, the crew of "Heaven and Dragon Slayer: The Supreme of the World" has been leading the rhythm:

"Don't contribute to the box office of "Journey to the West", only if Xing Ye understands that he directs and acts himself, the audience is willing to watch it, and he will continue to direct and act himself. ”

Many netizens responded, including many fans of Zhou Xingchi, who also responded spontaneously, saying that they did not support "Journey to the West", and they preferred to see actor Zhou Xingchi.

Zhou Xingchi: "MMP." ”

But looking at the box office of "Journey to the West" being crushed by "Heaven and Dragon Slayer: The Supreme of the World", Zhou Xingchi really felt very uncomfortable.

Being stepped on to the top, who has experienced this kind of taste, who knows.

In Zhou Xingchi's mind, the idea of a comeback really moved.