538. Signboarding
In the first week of the new year, DREAMS COME TRUE's new album gained momentum.
On the second and third days after the New Year, 36,000 copies were sold in two days.
After that, the sales momentum did not weaken, but continued to maintain this sales pace, and more than 47,000 copies were sold in a few days from the fourth to the seventh day.
In the current era, it is already a remarkable "miracle" that a band that has not been out for a long time and has a small basic market can sell this number of albums in a week.
Combined with the 20,000 copies sold a year ago, the band's new album has sold more than 100,000 copies on the list so far.
After the New Year, waiting until the first update of the charts, the album was on the top 10 and top 5 charts. Even higher rankings are not impossible to expect.
After all, although it is in the midst of a national mourning period, the record store is not closed.
On the one hand, the album sales are rising, and on the other hand, the three songs in the album that appear as the main songs in TV commercials have been repeatedly on-demand on radio stations, especially the song "Future Forecast II", which has always firmly occupied the first place on the radio on-demand chart.
Nowadays, no radio station will dislike the long time taken by this song and play the whole song directly on the program.
With three title song-level songs on an album, the public will no longer wonder if it's worth buying this album. And when they bought the album home and listened to it from beginning to end, they found that no matter which song in the whole album was of good quality, even if it was not the title song, it would never disappoint.
Not only that, but the clever connection between the songs makes the whole album sound cohesive. There's no need to skip songs, and it's perfectly fine to loop an entire album repeatedly.
DREAMS COME TRUE's album, is it so high?
The album of DREAMS COME TRUE is a well-deserved boutique album!
Satisfied people, on the one hand, supported with practical actions - buying albums and broadcasting them on demand on the radio - on the other hand, they expressed their love for the band, the new album, and one of the songs on the album by writing letters, calling the audience hotline for radio and television stations, recommending them to friends, and so on.
The band's office has been receiving a steady stream of letters from the public these days.
The word of mouth is good, and the daily sales are quite stable, and it seems that it is going to become a long-selling classic album. On the record company's side, there are constant requests for replenishment from record sellers.
Even, because of the good reputation of the album DREAMS COME TRUE, it has also driven the public's curiosity about their other albums, and "LOVE GOES ON... The restocking request for this album was sent along with an order for the band's debut album DREAMS COME TRUE.
TV programs during the national mourning period will be affected, but it will not affect the advance notice. The band's new album is a big hit, and there is a golden song like "Future Forecast II", and music invitations from various TV stations have come.
Late-night music programs, interviews, and of course, there are also many mainstream large-scale music invitations, such as Fuji TV's "Night Boom Studio" and "THE TOP TEN", TBS's "THE BEST TEN", and TV Asahi's "MUSIC STATION".
Such a bunch of music invitations are first selected by the manager in charge of the band in the office. Then, it was decided which tone to go to, and it had to be divided again.
PROGRAMS THAT ARE INVITED BASED ON THEIR RESULTS ON THE LIST, SUCH AS "THE TEST TEN" AND "THE TOP TEN", MUST SING "FUTURE VISION II" WHEN YOU GO TO PARTICIPATE.
It's not the music of the chart-playing program.,Negotiate with the program team.,Sing other songs in the album.。
So far, in every way, the new album has been a huge success. So the next thing to do is to maintain the heat while waiting for this album to move forward towards better results.
Participate in the show, be in the limelight on the list, and spread the word of mouth...... While creating heat, it is also maintaining heat.
While the album was a huge success, Shinichi Iwahashi mentioned that the outdoor tour was also urgent.
After the album was a huge success and gave the public the impression that "DREAMS COME TRUE's album must be a high-quality product", the next step was to convey the message that "DREAMS COME TRUE is a top-notch scene".
Taking advantage of the popularity of the album, a huge tour will be launched this year, and as long as the tour can end perfectly, the two advantages of the band will be conveyed to the public.
When I was in Osaka, I had already conveyed the idea of an outdoor tour to Manyumi Watanabe, and at that time I had already agreed that I would hold a planning meeting when I returned to Tokyo, and then talk to Sony.
The preparation period for the concert is too long, and if you want to do it this year, since you are going to do an outdoor tour, you can't choose the cold season in winter, and you have to start before the end of summer at the latest.
If you're going to do an outdoor tour this year, you have to make a charter by January and negotiate the venue.
The agency in charge of running the concert is the office, and as long as it is approved by the U-MIZ plenary meeting, it will be a sure thing.
It's normal for a band on the rise to go on a concert tour. Concerts are essential for singers and bands in their careers, and live singers are ready to tour every year.
However, there is a difference between an indoor tour and an outdoor tour.
In particular, it is necessary to build a mobile stage. The mobile stage had to be transported nationwide in the footsteps of the band's tour, and it had to be built after it was transported to the venue.
The biggest problem is the high cost.
Moreover, because it is an outdoor venue, the investment in security is about three times that of an indoor venue, and the cost of labor is also a large expense.
It's easy to lose money in the concert itself, so it's a big investment.
However, this outdoor tour is of great significance.
This is not just a regular tour of a live band, but a huge tour to convey the strength and charm of the band.
In other words, it's the same as "LOVE GOES ON... ", in order to completely start the band's signboard.
Because it is so important in the long run, even at the risk of losing money, the staff of Watanabe Manyumi and the office decided to make a tour after a meeting and discussion.
Such a unanimous determination is consistent with LOVE GOES ON... The album's success also has a lot to do with it.
The success of the album gave the entire studio the confidence to realize the project of outdoor tour.
The most important first step is to take the most important step to do it, and then there is every step to the destination.
The office approved the plan, and Manyumi Watanabe contacted Shinichi Iwahashi.
After that, Shinichi Iwahashi ventilated with two of his teammates, and the three of them went to the office together for the next round of meetings.