The commercial selling point of "Love Has an Afterlife" is almost zero!

In the original time and space, "Love Has an Afterlife" ranked fifth among the top ten cannon fodder movies in 09, why is it only fifth?

Because there are even worse ones, such as "Silver Empire", "Rabe's Diary", "Wheat Field"...

According to the fans:

"This is a work that Yu Feihong took for herself, she is not a businessman, she just wants to fulfill her wish. ”

"It's not a blockbuster movie that's a good movie!"

"Ms. Yu is a young woman of literature and art, she doesn't bother to hype, she doesn't care about other people's opinions, just do what she wants, of course it's good to have a high box office, and it's acceptable if it's not high!"

There's nothing wrong with this, the movie itself is divided into two parts: self-expression and commercial expression...

"Love Has an Afterlife" itself is a work that Yu Feihong has been preparing for ten years and shooting for herself...

But if you have to brag about 'this is a good movie, the box office is only secondary', let's break it down.

Do you need money to make a movie?

Now that it's on the market, you have to add some commercial elements!

At least you have to respect the way the market is played...

I think that the audience can ignore it, so after the movie is made, it should be hidden in the pulling room and enjoy it slowly, instead of taking it out for public screening!

It's good that you're like Mr. Chen, but the photography exhibition itself is not ready for public exhibition.

At this stage, the factors needed for a big movie hit: big-name stars, strong publicity, gossip tidbits and so-called highlights...

"Love Has an Afterlife", there is no one...

Yu Feihong is still reluctant to hype...

There's no way, Shen Mengxi can't do anything!

"Mr. Qin, there is another way to create another topic..."

"What's the topic?"

"We can invite Wu Jing and Jiao Enjun to help stand on the platform..."

"..."Xiao Li Flying Knife"?"

"Yes!"

Qin Hong hesitated: "This... Does it work?"

Shen Mengxi: "... Do you think the box office success of "Painted Skin" is only because of the movie itself? We surveyed, 40% of the audience bought tickets for Zhao Bafei, and their reason was 'We want to support Little Swallow'... What does that mean?"

"What does it mean?"

"It shows that the children who watched the TV series have grown up, and they can afford to buy movie tickets, "Xiao Li Flying Knife", Amazing Fairy, Ah Fei, Li Xunhuan, such a good topic!

Yu Feihong interjected: "... It's been a long time since I've been in contact with them..."

"It's okay, I'll go over there Wu Jing and say..."

"Then Jiao Enjun, I'll contact you!"

......

Do distribution, rarely lose money.

"Wolf's Teeth" is so bad, the publicity and distribution costs have been recovered, of course, the production cost doesn't matter about Mengxi Company...

It's the same with "Love Has an Afterlife".

As long as this drama achieves a box office of 8 million, the distribution cost will be recovered...

As for Japanese copyright...

2 million yuan should be able to sell, no matter more, it is difficult to say.

As for whether Mengxi's release of this film will affect its reputation - what kind of reputation does it have, and does the film released by Mengxi have to make money?

Insert a sentence, Yu Feihong cooperated with Wu Jing three times, and both times they were CP.

"Riding a Horse and Howling the West Wind" is worth talking about, Yu Feihong's role is called Gao Yuhan, who single-handedly raised Meng Xing's soul played by Wu Jing, and then the two of them got better...

Gao Yuhan's identity is the lover of the Central Plains Little Red, and Meng Xingsoul is the son of the Central Plains Little Red...

So when the Japanese drama "Sage's Love" came out, a bunch of people shouted what kind of high energy - if you rob my man, I will soak your son.

It's a real chicken Low, this thing, our domestic drama has been playing this routine fifteen years ago!

If, "Love Has an Afterlife" asks Wu Jing to play a leading role, even if he plays a supporting role, Shen Mengxi is sure to stir up the topic!

He is still studying the release of "Love Has an Afterlife", and the unexpected "Snail House" is on fire...

And on the premise of not paving the way without any publicity, it silently became popular.

......

"Snail House" is really a tribute drama...

At least it's a tribute drama under the banner of 'people's livelihood'!

Otherwise, I really won't let it be broadcast!

Everything is long, and people's livelihood is great!

People's livelihood dramas usually take the people's livelihood hotspots that the people are concerned about as the theme, take the daily life that the audience is familiar with as the main plot line, depict the world and human conditions from a plain point of view, and reflect the current living conditions of the people.

The core plot of "Snail House" is to buy a house!

Artistically reproduce the contradictions in life, focus on the living conditions and survival dilemmas of a group of people, and integrate a series of sensitive topics such as buying a house in real life, mistresses, and corruption into the drama, such artistic treatment can naturally arouse the emotional resonance of more audiences and touch the hearts of more audiences...

This is a clever move to balance ratings and artistry.

Many viewers compare "Struggle" with "Snail House", believing that "Struggle" also provides a trace of faith and motivation for migrant workers, while "Snail House" is like a needle, bringing the helplessness and cruelty of life directly in front of their eyes, deeply pricking the most sensitive nerves in people's hearts.

Especially Haiping's sentence 'As soon as I open my eyes every day, a series of numbers pop up, the mortgage is six thousand, and the food and clothing are two thousand five. Ran Ran went to kindergarten 1,000 and a half, with 600 personal contacts, 508 transportation expenses, 344 property management fees, and 255 mobile phone fees. There are also two hundred gas and utility bills...... That is to say, from the first breath I took when I woke up, I had to earn at least four hundred a day, at least! This is the capital I live in this city, and these numbers force me not to slack off for a day. ’

It's really poignant!

It is also this drama that the two terms house slave and ant clan have officially entered the public consciousness.

Of course, after the broadcast on the star later, the influence became bigger and bigger, the juniors, high-ranking officials, house slaves, corruption, many touching scenes made the audience feel related, and attracted the interpretation of experts and scholars, and became a new sample for overseas interpretation of Chinese society.

I was simply beaten back and re-edited...

The hit of "Snail House", no matter what kind of meaning it has or what kind of social topics it causes, Shen Mengxi, as an investor, is always most concerned about the commercial value and whether the actors will benefit from it...

The business value is not to be said...

The second round of stars, the network broadcast rights have been sold.

Profitability 150%...

Then, Yang Xiaomi was scolded as a sieve...

Really scolded all kinds of things, junior, scumbag...

Yang Xiaomi is depressed, she will play a role, can she still be scolded like this?

Even when arranging "Sword and Fairy III", there were a bunch of people who ran the crew to scold her...

As a last resort, I gave her an exclusive interview:

"I am an actor, the role is divided into positive and negative characters, the script stipulates the characters, and it is the job of an actor to perform as an actor. ”

"Seaweed is a tragic character in a sense, a microcosm of some people in today's society, but poor people must have something to hate, and when I discussed this character with the screenwriter and director, we agreed that her background is a refined egoist. ”

"I think it's normal for the audience to scold seaweed, and it's a bit too much to scold me... I played well, you should praise me!"

"Our director, screenwriter, actors, and even the entire crew of "Snail House" are very professional, and we are just trying to complete a good work. ”

"Passion play is only part of the work..."