Chapter 559: People's Desert, People's Cattle (1/2)
It is not difficult to get Middle Easterners to accept "Sanqin Niu" beef, but it is the key to make Middle Easterners willingly accept the high-priced "Sanqin Niu" beef.
For ordinary consumers, eating beef is not something that needs to be "known for what it is, why it is for it". But for local tyrants with higher requirements, eating beef also needs to know "how good your cow is".
Qi Zheng is teaching this lesson to Salman, whose taste buds have been conquered.
In the pastures in the oasis, herds of "Sanqin cattle" paced leisurely.
Today's sky is so blue that even a cloud feels superfluous. The grass under the feet is naturally sparser than the natural grassland, mainly alfalfa, mixed with some drought-tolerant plants: satawang, caragana, and a few unknown small flowers.
"The pastures carved out by the desert are a good place, although the pastures are not natural, but the air, water, soil, and pasture are all pollution-free. Qi Zheng said to Salman, who strongly requested to visit the ranch.
Salman has no objection to this.
The desert is an isolated place, as long as Jiagu controls the head of agricultural resources, does not use chemical fertilizers, pesticides, and genetically modified organisms, it can be said to be "pure and pollution-free".
"You 'Sanqin Cow' are completely free-range?" Salman asked in surprise as he looked at the round and plump cow.
In Salman's shallow understanding, the fat and round body doesn't look like it's free-range.
Of course, he was not dissatisfied with the large body of the Sanqin Niu. In fact, the larger the cow, the more expensive the steak can actually be cut.
The same cow, when it is raised for 100 days, the steak cut out is all tender meat, and it is basically difficult to find obvious fat, and the so-called marbling is naturally impossible to talk about. And if you want a high-priced steak with a lot of oil, you must cut it from a big cow of more than a few hundred catties, so that there are more choices.
Qi Zheng was not afraid to say frankly: "It's not completely free-range, after all, this is not New Zealand, and there is not lush grass all year round......"
The sky is blue, the wilderness is vast, the wind blows the grass and sees the cattle and sheep. In most people's minds, beef raised on natural pastures must be the best product, and it should be more delicious, safer and healthier than beef raised on a large scale in cattle farms.
But this is not true all over the world.
Let's take the island country of Wagyu beef. Island Wagyu is recognized as the best quality beef cattle in the world today, and its meat has obvious marbling, also known as "snowflake meat".
But island nation Wagyu cattle are not free-range from head to tail. Like most beef cattle, the growth of newborn calves in island Wagyu cattle begins with cow feeding, is only fed with pasture after weaning, and is fattened with grain after reaching a certain weight standard.
Of course, its growth environment is more superior, the feed is more scientific, and the feeding is more refined.
In fact, in addition to the countries of Oceania, there are very few cattle and sheep at home and abroad.
In the face of the huge consumption of the vast number of consumers, and in the face of the demand to ensure the supply of sufficient and affordable meat and dairy products of all kinds, "free-range breeding", "grass" and "pastoral songs" must give way to industrialized animal husbandry and food processing.
Jiagu's "Sanqin cattle" is positioned as high-end beef, otherwise, it will also enter the captive mode of 10,000 dairy farms like Jiagu cows.
"Each cow occupies an average of about four acres of pasture, can move around freely, and has a clean diet. From birth to death, there is a 'ID card' chip for the whole process of tracking, and the body condition and feeding of each cow can be queried on the system at any time through the chip to ensure that the whole process of growth can be traced. ”
"I don't know if you know, island Wagyu cows are fed beer to help digestion, or music and massages are played to relieve the cows......"
"We have similar animal welfare, and it's more natural. We introduce desert-grown Juncao, which is fermented into silage with a sour aroma, which is one of the most popular and digestible foods for Sanqin cattle. ”
"As for relaxation, I don't think the herd has any psychological problems in such a natural, healthy and relaxed environment. Qi Zheng said with a cross of his waist, and Salman nodded unconsciously.
There was a "moo" cry from the herd, as if it was also responding to Qi Zheng's words.
Although the grassland is in the desert, the sun overhead is a bit like the sun in the south, emitting incandescent light, but it is not vicious, because this vast space is full of dry breeze, blowing back and forth, leaving only indescribable comfort.
The wind was not like the seven or eight strong winds in a wind farm, and it was so gentle that it didn't look like they were in the same desert area, which also surprised Salman.
Like all the anti-industrial concepts of "small freshness", "traditional handicraft", "craftsmanship", "family inheritance", etc., Salman takes the anti-industrial breeding model of "Sanqin cattle" for granted—otherwise, how can it reflect its "noble" identity?
Well, there's only one question left.
"Is this 'Sanqin Cow' breed a stable breed?" Salman asked, staring into Qi Zheng's eyes.
The beef is very good, and he admits that it has reached the world's top level. But he heard that it was a cross between Angus cattle and Chinese cattle, well, Chinese cattle? It doesn't seem to be a good breed in the world, does it? This makes him very skeptical about the stability of this breed.
Well, strictly speaking, island nation and cattle are also "hybrids". But it was bred over decades of crossbreeding in the island nation, and it is now forbidden to cross with exotic cattle to ensure the purity of their bloodlines.
Even if Jiagu was just established, it was invested in the breeding research of "Sanqin Cattle", and it was only a few years?
Salman is very optimistic about the business of "Sanqin Niu", but the premise is that it will not be short-lived.
Qi Zheng laughed: "For this, you can rest assured. The Sanqin cattle breed is certified by the authoritative institutions of our country. In fact, you don't have to worry about the quality of the meat at all, you need to worry about how high the meat will rise with our continuous improvement......"
Salman laughed, thinking that Qi Zheng was joking.
In his opinion, the appearance of the "Sanqin Cow" is already a miracle. Looking at the world, the improvement and cultivation of a good breed of cattle does not last for decades; Jiagu can have such achievements, probably also absorbing the achievements of the Chinese over the years.
Qi Zheng smiled mysteriously.
Players who can only krypton gold, how do they know the confidence of the opener?
Seeing this, Salman laughed: "You can't be serious, right?"
Qi Zheng shrugged his shoulders and did not explain.
Salman turned his head to look at the pastures and cattle in the desert, but he had a hazy thought in his mind - probably, maybe, maybe it was really not a joke?
It's the same desert, but look at people's deserts, look at people's cows!
For a large country with a complete industrial system, is it impossible that a steady stream of new varieties are bred and new technologies are developed and applied?
Although for Saudi Arabia, which is seriously "biased", it is unimaginable to breed the world's top beef cattle breeds.
Salman was melancholy at first, and then glad to think, fortunately, we still have money!
......