Chapter 68: The Second Contact with Little Times (3/5)
In this year's Cannes, Chinese-language films were absent.
The jury list includes two Hong Kong filmmakers, namely producer Shi Nansheng and director Adu.
So, apart from the red carpet, there's really nothing to report.
Fortunately, there is Shen Mengxi.
"Hunting" can be regarded as a salvation, after all, he is the director and screenwriter of this play.
The media only has a topic to report, otherwise the whole Cannes will revolve around the red carpet, which is not interesting!
After all, the Cannes Film Festival is first and foremost a film festival, and then everything else.
"I heard that "Walking with God" also touches on the concept of the underworld?"
"First of all, "Walking with God" is a Sino-Korean co-production, this script is adapted by the Korean team based on a comic, and its setting is that after the death of a good person, with the help of god-level lawyer Chen Jihan, through the 49-day trial of the Ten Kings of Hell, he was finally found innocent and successfully reincarnated, which essentially belongs to the story of good people with good rewards;"
"Secondly, this story is very suitable for making a big scene, and we have been preparing for three years just for the construction of human purgatory!"
"In the end, this is a big project with an investment of 500 million..."
The main thing I want you is because this is a Chinese-Korean co-production...
The Film Bureau is not qualified to do the final review.
After a pause, Shen Mengxi added: "Recently, this year, the censorship has been loosened a lot, and in a few years, we should be able to achieve whatever scale we introduce films, and we will be able to shoot at any scale!"
......
There are two flowers, one on each branch.
In other words, Mengxi has made several genre film attempts in recent years, oriental magic, youth, thriller, police and bandits...
One of the most talked about is the youth genre.
Why?
Because of the low cost, the shooting is simple, and it is easy to make a hit!
"Those Years", "My Girlhood", including "Back to Twenty Years Old", are all youth films, and the highest cost is only 38 million, or because of Liu Yifei's high salary.
The box office of these three movies is more than 300 million.
The yield is high!
The average profit is at least five times that - the cost is equal to nothing, and the cost is covered by ad placement.
In other words, find good actors, and then get a similar script, youth films, we can also play!
Of course, the income of the "Painted Skin" series is very high, but the investment is also large, the investment in "Painted Skin 3" alone is close to 180 million, counting the box office alone, and it has not yet returned to its original cost!
Moreover, there was a gap of four years between "Painted Skin 1" and "Painted Skin 3", and Mengxi Company was willing to do it because they had channel advantages.
By virtue of copyright, they can recover half of the cost, do other companies have it?
This kind of investment has never been liked by capital!
Capital likes youth films, 20 million cost, two months of project approval, two months of shooting, two months of post-production, two months of publicity... The box office broke 100 million!
"Since I Can't Keep My Youth", "My First Love Is Not Enough", "Youth Pie"...
Insert a sentence, the first thing to play is the micro-movie, "Adolescence" - which one has a picture of Zhao's big breasts!
In the youth of the 90s, I have to mention two: Han Han and Guo Jingming!
When it comes to Guo Jingming, I have to mention the S card, no, it's "Little Times"...
The project has already been launched.
Chief producer An Xiaofen, she was worried that she wouldn't be able to do it alone, and then she pulled in Mingxi Company and Lu Xiaoran...
That's right, it's Shen Mengxi's assistant, he thinks that his assistant can go out for training, so he asks him to go to Mingxi as the executive manager, and the first project he thinks about you is "Little Times"!
Moreover, the cast list he opened is gorgeous: Liu Yifei, Yang Xiaomi, Tang Yan and Guzheng...
Gu Zheng is a comedian who loves to laugh in the conference room, and has recently begun to emerge - "Dick Silk Man" with Qiao Shan...
"Little Times" needs a comedy responsible, pick and choose, and find her...
Not only is this an actress, but he also circled Hu Ge, Wang Kai, Chen Xiao, Lin Gengxin in a frenzy...
When Shen Mengxi received this fax, he was stunned.
Are you going to ruin the Dream Creek Company?
Shen Mengxi ignored him for the time being, and directly refused, and after returning to China, he would teach him how to be a man!
......
Cannes, that's it.
There are many more people who sell films than watch them!
That's right, Cannes' signature is high-profile receptions, glorious red carpet ceremonies, and lavish galas that are staggered.
Like a luxury brand from France, the festival is a luxury summit on the theme of cinema, and filmmakers from all over the world use this gilded platform to promote and sell their products.
By the time of the festival, the population of the otherwise quiet town had tripled to more than 200,000.
With around 4,500 journalists and flashing lights, it was a great opportunity for luxury brands to get the word out. From champagne to jewellery to cosmetics to haute couture, every brand is throwing a lot of money at risk to take a place in this highly focused media spotlight.
For them, it's definitely a cheaper and more targeted deal than advertised.
In recent years, the mainland market has begun to rise, and luxury brands are in urgent need of the Chinese market, so how to pry open the door to the market?
Celebrity endorsement!
You see, this is the opportunity for the post-85s flowers...
It is also an opportunity for the actors under Mengxi to show themselves.
What Burberry, Chanel, Louis?? Vuitton, L'Oreal, and all kinds of sponsors of celebrities in Cannes, from the toes to the hair, will be licked for you!
Also, don't say that China can't produce luxury brands?
The world's largest luxury goods company is Moutai, with a market value of more than 1 trillion yuan, surpassing LV at 124.2 billion euros and Diageo at 65.7 billion pounds.
Even Shen Mengxi has sponsors!
His trip was commercially sponsored.
Suit LV, watch Cartier, even the car is sponsored by Mercedes-Benz...
No way, the cards in "Hunting" are so awesome!
"The Tree of Life", Brad Pitt + Sean Penn, but neither of them appeared in Cannes.
Xiao Li Zi of "Hunting" is the biggest movie star in the audience!
This time he didn't pretend to be forced - Leonardo only stayed for two days, and then he had to go back to the United States to continue his own shooting.
So, there was no chartered island, let alone a luxury yacht, and it departed directly from the hotel.
The crew of "Hunting" also appeared in the penultimate position, waiting for the judges at the gate of the Movie Palace as usual...
This year's jury lineup is luxurious, led by Robert De Niro, Uma Thurman, Jude Law, Argentine filmmaker Martina Guzman, Norwegian film critic Lynn Ullmann, French director Olivier Assayas, Chadian director Mahamant Sareharon, as well as Johnny To, Shi Nansheng...
Shen Mengxi looked at Jude Law's hairline and couldn't help but sigh: "The British are so miserable!"
Jude Lowe, who was horribly handsome when he was young, is now...
Nine out of ten men are bald, and one is going bald.
Xiao Lizi couldn't understand Chinese and asked him, "What?"
"It's okay, let's go say hello!"