Chapter 113: Selling Crazy Pork (1/3)

No matter how good the plan is, it is still just a plan before the ranch is built. Look at 1 gross 2 lines 3 Chinese net

After Qi Zheng took the time to set up the spirit array, he got out of the ranch construction.

From the construction of pastures and product processing plants to the introduction of cattle, it will take several months, and the specific work can be entrusted to Yang Ye.

Qi Zheng returned to the company's headquarters in Pucheng County.

It is almost autumn, and autumn is the harvest season.

Agriculture is an industry that focuses on accumulation.

Because agriculture has vitality, animals, plants and even farmers, growing and dying, all need time to accumulate and pave the way.

Many agricultural projects just can't bear the initial investment, and they fail.

Counting the many projects under Jiagu, the earliest layout has been a year and a half, and the latest has just begun.

Some have already been produced, while others can only wait patiently for maturity.

Last year's earliest layout of special breeding, but also the first output of the project, continue to bring income to the company; "tea fragrant rice" project took the longest, so far, only to see input, no output; the deer park project is a little later, until the middle of this year, to basically reach the break-even, do not need a large amount of investment, but only that, the profit is estimated to be achieved as soon as next year.

At the beginning of this year, the pig farm is currently the second largest single agricultural project in Jiagu, and the good news is frequent, which has given the company the biggest surprise; as for the cattle ranch, which has just started to invest, it has become the largest single agricultural project with the largest investment, and in the foreseeable next two years, it is not expected to recover the investment......

In addition, there is also Jiagu food supply chain and Qingyuan beer, as a supplementary project of the agricultural industry chain, not mentioned for the time being.

"Our pig sales are crazy!" Speaking of pig sales, Li Dongliang, the owner of the pig farm, was overflowing with joy.

Since last month, the first pigs in good condition can be slaughtered.

Zhong Huazhi, who was busy expanding the food supply chain, immediately set his sights on this batch of pigs.

"Intramuscular fat is recognized by the academic community as a key indicator of pig quality. Usually people define high-quality pigs by the intramuscular fat content4 standard. ”

"The intramuscular fat of pigs in our pig farm actually reached 59, 19 percentage points higher, delicious and delicious, fat but not greasy, and it is a rare high-quality pig. Li Dongliang said proudly.

Under the strong recommendation of Zhong Huazhi, the food supply company has signed supply agreements with more and more high-end restaurants in Hong Kong and Macau, and the local chicken and wild duck produced in Jiagu have always been their favorite ingredients, and now the pig has been added to the list.

"Hong Kong Island's Food Column has a great reputation in the food scene in Hong Kong and Macau. At the end of last month, the editor-in-chief of the column was said to have almost cried on the spot after tasting the main dish of Pearl Restaurant, which uses our pig as the main ingredient. ”

Qi Zheng felt that it was too exaggerated, "Isn't it?"

Li Dongliang smiled proudly, "It's really not a joke. The editor-in-chief grew up in the countryside, and at that time, the pigs were fed with rice bran, vegetable leaves, etc., and they were only killed after a year, and eating pigs was called a fragrant. ”

"And after entering the city, there are more pigs, but they are no longer as delicious as the pigs when they were young. Originally, he had forgotten the smell of pigs, but after tasting our pigs, he is said to have found the feeling when he used to eat pork belly. ”

Qi Zheng understood.

"Childhood" is a kind of spiritual sustenance haunting dreams, a memory of pig fragrance when I was a child, and a "soft knife" that impressed the editor-in-chief.

The childhood farmhouse fragrance is simply full of infinite space for reverie.

"What about the back?" Qi Zheng asked with interest.

Later, he vigorously promoted the food of Pearl Restaurant in the "Food Column", especially the pork main dish that almost made him cry, and he was also the director of the Hong Kong and Macao Food Association. Of course, insiders know that our pigs are of high quality, so many high-end restaurants have found Zhong Huazhi. ”

"More and more restaurants want to buy our high-end pigs, and now our pigs are in short supply. 1,500 pigs are slaughtered every day, which can meet the supply of Hong Kong and Macao. However, there are also many restaurants in Vietnam Province who have heard about this and also want to purchase our pigs. Now it is only possible to maintain the hunger and thirst of the market on the one hand, and to expand the scale of pig farms on the other. ”

Qi Zheng is staggering, selling 1,500 live pigs, according to the average slaughter weight of 250 catties, is almost 190 tons, which can only meet the needs of Hong Kong and Macao.

You know, this is not an ordinary pig, high-end means high price, these pigs are supplied to mid-to-high-end restaurants, Qi Zheng can't imagine that the mid-to-high-end catering market in Hong Kong and Macao has such a big appetite.

It can only be said that the power of foodies is endless.

Production was limited and demand was so strong that the pig farm's original plan to simultaneously open up the provincial market fell through.

"We also opened a pig shop pilot in Nankai City to test the acceptance of high-end pigs in the low-end market. Li Dongliang continued.

"How did it turn out?"

Li Dongliang was overjoyed, "The result was unexpectedly good!"

......

Jiagu's pig shop was opened on a pilot basis next to the largest vegetable market in the urban area of Nankai City.

At ten o'clock in the morning, the aunts who flocked to the city had already lined up in a long line.

"Come to two catties and five flowers......"

"Hind legs, cut three catties of hind legs for me......"

"Hey, don't squeeze don't squeeze ......"

Qi Zheng rushed over early in the morning, wanting to see what Li Dongliang called "unexpectedly good".

As a result, I looked at the aunts who were frantically sweeping the goods.

Even though Qi Zheng already knew that the store was doing well, he was surprised by this scene.

"It's crazy that there are so many people grabbing such expensive pigs!" said the stall owner of a vegetable stall next to him, looking at the crowd of people rushing to buy pigs.

"No, when it first opened, how many people waited to see the joke when I saw pigs selling for 7 yuan a catty. Other people's pigs are only 4 yuan per catty at most, which is almost doubled, and they are simply crazy about money. Another stall owner accosted.

Qi Zheng, who was watching from the sidelines, raised his eyebrows when he heard this, and continued to listen.

"So in the beginning, it was almost unattended, and business was bleak. We're betting to see how long he lasts," said the first stall owner.

"And how did they turn it down?" someone asked.

"It's still so expensive. The first stall owner said.

Another stall owner took the initiative to say, "First of all, there is a family nearby whose grandson is a very picky eater, and the adults have a headache. Probably thinking of luck, I bought this pig, but I didn't expect that other children are really not picky eaters. One to ten, ten to hundred, many families with children picky eaters, don't they all take the bait?"

Someone said, "Can this pig still cure diseases?"

"It's delicious. Don't say it, I just bought their pigs, which are expensive, delicious and really delicious, and they are very fragrant. I heard from the clerk that it was because it was fed with roughage, just like a local pig. An aunt with a pig in her hand passed by and interjected.

"Really, then I'll buy a pound and try it, if it's really delicious, I'll buy it once in a while at most......"

The aunt pointed to the long queue and smiled, "Then you have to start early, the supply of pigs is limited, and you can't buy it if you want to buy it late." ”

"No, are there so many rich people......"

Qi Zheng listened to everyone's discussion, and only then did he know that there was such a story behind the hot business of the store.

Originally, the company didn't have much hope for the store's business - after all, the price was so much higher than the average price, and it would be difficult for ordinary people to accept it.

But in order to test the market, I don't care about this small investment.

I didn't expect everyone to accept it well.

After an initial period of dismal growth, the store became famous in the city, and pig sales increased significantly.

Now this small shop slaughters 10 pigs a day, and Rao has to rush to buy it.

So it turns out that as long as the products are of high quality, there is really no shortage of buyers, especially in the food industry.

After all, eating is what Chinese are most willing to eat.

In particular, who doesn't have an only child in the family? If you catch the stomach of a child, you will also capture the heart of the family.

......

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