It's not all a good thing, a bunch of media follow the hype of Blind Jiba - the rise of self-made dramas means that video platforms are beginning to master content channels.

Challenge the TV station and set new rules!

And predicted: the relationship between video websites and TV stations is a life-and-death game.

That's for sure!

With the advent of the mobile Internet era, it is an inevitable trend for streaming media to advance traditional media.

Of course, it may take ten years of hard work for video platforms to compete with TV stations, and it may take 20 or 30 years to seize the mainstream position...

At this stage, TV stations still occupy the main position.

However, as soon as the media guided him like this, the TV station was very resistant, and even called Shen Mengxi to euphemistically protest...

Wu Xiaohui, content director of Tudou Video, personally came forward to explain:

"That's right, the relationship between video websites and traditional TV has never been a replacement, but a supplement, the rise of video websites. It fills the unmet viewing needs of traditional TV,Moreover, there are differences between the two in terms of genes、Audience and broadcast methods,Compared with the game,Maybe the integration of network and station,Win-win cooperation is the future。 ”

"The huge audience base and authority of the TV station have blessed the drainage of the video website, and the rich drama resources of the video website provide a chance for the second and third tier satellite TV with tight funds, and it is not impossible to complement each other's advantages to achieve a win-win situation. ”

"It's not the norm to only go online and not on Taiwan, at present, we have invested up to 20 million in self-made dramas, which is too high, and we can't afford it!"

"Traditional TV is still the media with the widest audience coverage at present, without the blessing of TV stations, although "Psychological Crime" is a hit, the click rate is currently only 600 million, which is about twice as bad as "Big Man Gets Married"!"

"After the webcast of "Psychological Crime", we will sell it to second- and third-tier TV stations and local satellite TV at a low price..."

"I think this is a win-win situation, the production company has another piece of income, and for second- and third-tier satellite TV, there is another publicity and communication channel for dramas bought at relatively low prices, and video websites and satellite TV can be described as a win-win situation. ”

"So, I don't think you need to boycott the online drama, we will still stick to the set goal, the second season of "Psychological Crime" will be launched at the same time next year, in addition, next month, we will start the online drama version of "My Girlhood", 16 episodes..."

Wu Xiaohui's explanation of this matter is the most appropriate, he used to be the deputy director of Big Pants, he has connections and qualifications...

However, Tudou Video has long offended many TV stations - the heads of their eight production teams are basically poached from major TV stations, most of which are CCTV and Mango Channel...

Shen Mengxi also discussed with Wu Xiaohui whether to start so quickly, and finally reached an unanimous conclusion: Start early!

Otherwise, when the major video platforms want to grab people, they will inevitably fall behind and others, and the price will not be the same...

After all, there are so many talents!

Therefore, the beam has long been formed, but there is a lack of space for detonation.

The matter of "Psychological Crime", a bad one, it is easy to set yourself on fire, major TV stations encircled and suppressed potato videos, and by the way, encircled and suppressed Shen Mengxi...

The probability is too small, Beijing Satellite TV can't wait to kill Guo Degang, Lao Guo is still hot!

Insert a sentence: Beijing Satellite TV's ban on Lao Guo is the last battle of the media to ban the artist, and since then, the traditional TV platform can no longer ban someone without saying a word!

From this point of view, Lao Guo is also a legend.

Why did Beijing TV fail to block Lao Guo - I remember that in those years, when Beijing Taikou punished Lao Guo, Tianjin No. 2 TV broadcast Lao Guo's cross talk circle every day...

However, there is no need to make you live and die when walking the rivers and lakes, the TV station still has some energy, and later Beijing TV joined forces with more than 400 TV stations and media to block Guo Degang for the second time...

made Lao Guo's reputation suffer for a while...

Shen Mengxi had to come forward to explain: "There is no need to be opposed, a suspenseful and reasoning drama like "Psychological Crime", even if it is broadcast on a TV station, the ratings will not be very high!"

"Why is "Psychological Crime" so popular?"

"When I decided to do online dramas, I already thought that he would become a hit, and from the root analysis, the birth of online literary and artistic works in China also has similar commonalities: in the past, due to the low overall level of China's cultural industry, short development time, and uneven development, there was no literary and artistic genre that is relatively complete like developed countries and can meet the needs of audiences at all levels. This lack has directly given birth to online literature and art represented by online literature, online dramas, online movies, and online variety shows. ”

"The TV drama industry under the traditional radio and television system is far from covering the vast cultural and entertainment consumption needs of hundreds of millions of viewers, so online dramas, as an emerging force with great vitality that can make up for the lack of traditional TV drama industry types, have naturally received widespread attention and popularity from the moment they appear on the screen. ”

"However, from the very beginning, I believed that the relationship between online dramas and TV dramas was not a simple binary opposition, but faced with a common structure of the times. ”

"With the acceleration of media iteration in the mobile Internet era, new audiences are constantly appearing on the stage of history. ”

"In the first stage of online dramas, the mainstream trend is youth, and the mainstream of the Internet is young people, so this is also the reason why "Psychological Crime" is discussed by so many people..."

"The TV audience is people over 40 years old, and these two groups of people are not opposites!"

"Therefore, our online dramas in the first three years will be dominated by youth genres, idol genres, and suspense genres, and a super web drama will be launched every year.

"By the way, push a potato video's online drama in the early years - "Mao Liar", the first season was a bit rough, and the second season slowly got better..."

His Weibo explanation is a public statement.

Yes, Shen Mengxi is not Lao Guo, and Tang Ren's family has a big business, so it is impossible to bet on video platforms all.

There is no need to stiffen the relationship with the TV station!

......

company, Shen Mengxi is reading the report.

As of the 18th, the cumulative box office of "Big Winner" was 460 million, exceeding expectations...

Comedy movies do have a market, the quality is passable, and the follow-up box office is better.

What's even more surprising is "Sherlock on the Plains", with a cumulative box office of 420 million, successfully becoming the second highest-grossing movie in A.

Plus "Psychological Crime".

The situation is very good, the first phase of Tudou financing, two billion funds will soon arrive!

"Knock knock!"

"Come in!"

Shen Mengxi raised his head and looked at Lao Zhao: "What's the matter?"

Zhao Jinsong: "The Changchun Film Festival invites us to participate... Would you like to take a trip?"

"Changchun Film Festival... I'm not going!"

"You better go for a trip, the General Administration will hold a film forum in Changchun, and many people will go!"

“... Who?"

Shen Mengxi looked up at him with interest.

"Light, Huayi, including Bona, have people to go..."

“... Okay, I'm going to join in the fun!"