Chapter 697: Eating Pork
Yan Chao is a talent.
This is the conclusion that Qi Zheng can come to after learning about his resume.
Before joining Jiagu, Yan Chao had been working in the field of games and e-commerce for many years, and even had a period of entrepreneurial journey, but he was unlucky and encountered a subprime mortgage crisis when he was financing...... In the end, the start-up company was acquired, and he chose to join Jiagu to help Jiagu develop the "central processing system for agricultural goods" and build a "sky net" for agricultural product dispatch covering major agricultural production areas across the country.
Qi Zheng doesn't know when he came up with the idea of starting a second business, but if you look at it from his experience and business vision, he has investment value.
Isn't that what investing is? It's not so much about investing in a company as it is investing in the people who started it. A successful enterprise must have a wise leader and a group of reliable subordinate teams.
Yan Chao understands technology, can see business opportunities that are difficult for ordinary people to find, and his execution is quite good, not to mention anything else, even if he leaves Jiagu, his investment plan should be taken by others.
But in order to get Jiagu's resource investment, he always has to get Qi Zheng's approval.
And Qi Zheng's first question was quite acute: "I saw your business plan, Jiagu can come by yourself, and with your contribution, you can also stay in Jiagu and apply for a new department or subsidiary, isn't it easier?"
Yan Chao did not have stage fright at all: "I had this idea, but in the end I gave up." ”
"Oh? Why?"
"Dong Qi, have you ever seen an Internet giant founded by a traditional enterprise?" Yan Chao asked calmly.
Qi Zheng looked at him very seriously.
Realistically speaking, this is not unreasonable.
Do you really think you have a good idea that anyone can get their hands on?
What entrepreneur doesn't think there is one idea out of all? But to put it bluntly, no idea is unique. It can even be said that most of the ideas of those who really succeed in the end are not the first to come up with them.
No matter how good the idea is, if it doesn't have execution, it will only be on paper in the end.
What really surprised Qi Zheng was Yan Chao's ambition revealed from it - he started his business to become a giant.
"Jiagu's current agricultural product supply model is BtoB from a large aspect, that is, from enterprise to enterprise, both buyers and sellers are enterprises. Yan Chao said solemnly: "I'm not saying that this model is bad, I can even say that Jiagu is doing very well, and there is no lack of basic ...... for e-commerce."
For traditional agricultural producers, the most difficult thing to change from offline wholesale to online retail is thinking.
As a simple example, the appearance of agricultural products is standardized.
In the past, agricultural products were sold in large quantities, pulled away by 1510, and then the problem of appearance standardization was handed over to the terminal retailers, who graded the size and color, and then sold them at different prices. If you are engaged in e-commerce, you must put this link in front and complete the grading in the field, at least to separate the size, color, variety, maturity, etc. Only in this way can consumers have a good experience at the first moment of getting agricultural products.
But the Jiagu system already has such a habit, which is also one of the reasons why everyone likes to join the Jiagu agricultural product supply chain from the commercial supermarket to the wholesale farmer's market - in the ToB field, a simple business model is a good business model. Jiagu's work is done too well, and everyone can worry about it.
This is also Qi Zheng's confidence that Jiagu can come by himself. As long as there is a slight adjustment, not to mention anything else, Jiagu's warehousing and logistics system is too suitable for fresh e-commerce.
"But you are afraid that if the e-commerce business stays in the Jiagu system, it will conflict with the interests of the traditional business. Qi Zheng pointed out sharply.
Yan Chao pursed his lips and acquiesced.
Let's put it this way, the style of play of the Jiagu system is like a large-scale positional warfare, it is a systematic project, and every part needs to be fought in a group, and what is tested is the fighting spirit, discipline and the strategic vision of the leader to deploy troops.
The e-commerce style of play is more like jungle guerrilla warfare, everyone can be as dispersed as possible, and the most important thing is the "sharpshooter" product manager.
Of course, the walls and moats of positional warfare are much higher than those of guerrilla warfare, but the organizational structure is different, so it is not suitable to eat in the same pot.
Yan Chao was not surprised that Qi Zheng could see this, and he could lead the giant ship Jiagu to this day, and it was impossible without a clear understanding.
"Let's talk about your plan, including financing, traffic acquisition, and cultivating user ......" Qi Zheng didn't get too entangled, and the topic changed.
Yan Chao suddenly perked up, there was a door.
“...... I think so, in many agricultural production areas in China, especially in poor areas, land resources are scattered, and individual farmers are the dominant planting mode, and the production and marketing chain is narrow and long, so far it is still impossible to achieve production and sales. First, the offline team needs to go deep into the production area to understand the pain points, combine the market demand, and upgrade the varieties at the source, which undoubtedly requires the support of Jiagu......;
"In terms of drainage, at the beginning, it must have relied on the single mode to open up the situation, so that everyone can become a communication point, so that users can develop a behavioral path, and buy agricultural products on our e-commerce platform, which also needs to be done for a long time. Later, depending on the situation, we will introduce Internet investors who can further provide traffic......"
Qi Zheng nodded from time to time, and from time to time raised some rather sharp questions, including how to break through the gap between the two e-commerce giants, how to solve the inherent impression that low price equals poor quality, and how to avoid being plagiarized...... made Yan Chao almost break out in a cold sweat.
The key is that Qi Zheng can not only point out the problems, but also add some eye-catching business strategies from time to time, which only feels promising in retrospect.
In the end, Yan Chao was convinced by Qi Zhengxin and said with emotion: "It's a pity that Qi Dong, you don't devote yourself to Internet entrepreneurship, and your level of understanding of the Internet industry is comparable even if it is comparable to the second horse." ”
Qi Zheng smiled and was noncommittal.
For the current traditional industries in China, the Internet + business model is indeed a profound knowledge, and many core contents either seem to be understood, or they have not been exposed to it at all, and they do not understand it at all.
But Qi Zheng is different, his vision is far away from six or seven years later. Although I have not personally worked on Internet projects, I can still talk about the business models of Internet + in general terms. Especially different from the social e-commerce gameplay of mainstream e-commerce, the current founder of Pinxixi is estimated to have only one concept, which may not know much more than him.
If he is engaged in operation and development, Qi Zheng can really not do much, but if he wants to "talk" on paper, what he knows is enough - has he never seen a pig run, and has he never eaten pork?
......