Chapter 916

Fame and fortune company does not do much investment in research and development, but in other aspects, after all, people are profound, decades of development, not only the company's scale is second to none, all kinds of outstanding talents are also gathered together, these are Pengbo Electronics is currently incomparable.

Take the market and media publicity as an example, the two departments of Pengbo Electronics are temporarily established, but Renjia Mingli Company has been operating for many years. Even in the marketing department and within the publicity department, there are subdivisions.

Before the product was launched, the staff of Mingli Company had already subdivided the domestic media available for publicity into ten categories, and analyzed more than 20 media with good communication effect and their own needs and product characteristics in each category.

All in all, the company is like a regularized force, Guo Mingli only needs to make requests, and the rest of the departments will be well completed. Pengbo Electronics is like a local army, and has not yet formed a professional and effective management system and business capabilities, and there are even many contradictions in it.

It is difficult for Hu Mingchen to let go of Pengbo Electronics, if he doesn't stare at it, the problem will be even greater.

Isn't there a well-known saying that shopping malls are like battlefields? Since it is a battlefield, the scale of the two sides, the combat effectiveness and execution of the two sides, the quality of the personnel on both sides, and the ability to unite and cooperate on both sides are all very important factors that affect the victory or defeat of the battlefield.

There is no doubt that in this first round of the battle, Pengbo Electronics is relatively at a disadvantage even if it does not lose.

However, after Hu Mingchen adjusted his strategy and increased his efforts, sales began to increase slowly and did not show weakness.

After IPENG was launched for a while, Apple's products were also launched, and their priority was the North American market.

In terms of market strategy, Apple's choice is the same as that of Fame and Fortune, which is to give priority to occupying and consolidating its dominant market.

Of course, their market strategy will definitely not last long, at most half a year, they will expand outward with a good foundation.

In contrast, Hu Mingchen adopted a two-front battle, and at the same time occupied the domestic market and attacked the North American market.

Whether it is Apple or Fame and Fortune, in order to contain Pengbo Electronics, their advertising efforts are not ordinary, and they can even be described as bombardment. This has fundamentally changed from the original history, when Apple was the only one, but now it has become the hegemony of the Three Kingdoms.

"Davis, how about the feedback on the market situation today?" Jonas asked the senior vice president in charge of marketing across from him, holding a glass of wine and sitting on the soft sofa.

"Joe, it's not bad, although Pengbo Electronics' products are good, and they have done some publicity, but they don't have a reputation, and they have never put products in the U.S. market before......"

"They've never made their own products, let alone the American market, even in their Chinese market, they've never been involved before. Glittery put down his goblet and picked up Davis's words halfway.

The three of them poured wine when they talked about things, which showed that they were in a good mood, and when they raised their glasses, they felt a little celebratory.

"Yes, they haven't made products before, and we are different, we have been in this market for many years, and our previous desktop computers and tablets have been recognized by consumers, so after our love madness was pushed into the market, the response is not bad, this year, at least 1.5 million units can be sold, and I am already working on the Asian and European markets, once these two markets are also opened, I believe that the prospects will be better." Davis continued his statement.

"We can start the game, it's not bad, but our real threat is not from the market, but from the product, Pengbo Electronics' IPENG from the perspective of use, the performance is obviously better than our love crazy, the Internet speed is faster, they have been able to use the 3G network, but we have not reached this point, once consumers react, their products are of better quality, our risk comes. Therefore, the top priority is to increase investment in scientific research, as soon as possible to catch up with the technology, only to achieve the leading technology surpassing, we can really defeat them. Jonas took a sip of wine and looked deeply at a famous painting on the wall.

"Joe, technically, you don't have to worry, we have been doing R&D public relations day and night, the first generation of products, we are a little behind, but in the second generation of products, we will definitely be able to catch up. In terms of R&D strength, we are still the strongest. Glitterrie said.

"Glitory, the last time you came back from China, didn't we have to take measures against the Fame and Fortune Company? Why is it stopping now? If you don't beat the fame and fortune company, it is extremely unfavorable for our products to enter the Asian market, their price is lower than ours, and the company is also a super large company, I think their threat is much stronger than Pengbo Electronics. Davis said.

Davis was clearly asking Glittery, but in fact, he was asking about Jonas.

Because this kind of thing must be made by Jonas to lead and decide. Without Jonas' approval and support, Glitteri would not have made a move.

"That's what I asked, we can't do anything to Fame and Fortune right now. Jonas glanced at Davis.

"Why? Why do you keep it?"

"Because Fame and Fortune is not very big as a whole, but it is actually much easier to deal with than Pengbo Electronics, and this company can beat it back to its original shape at any time if we want to. The reason why I want to keep it now is that I hope they will help us weaken the strength of Pengbo Electronics, as far as the market is concerned, I would rather be owned by Fame and Fortune than fall into the hands of Pengbo Electronics. Jonas put down his glass and stroked his thick cheeks.

"If we attack Fame and Fortune now, it is very likely that Pengbo Electronics will be cheaper in turn. Glittery added.

"Oh...... I see. But...... We can't completely adopt a policy of appeasement for fame and fortune companies, you know, if the time drags on, it will be a legacy of tiger breeding, and fame and fortune companies are still very powerful, once they really occupy that market, and then let them spit out, it will be almost impossible. They have a lot of engineers themselves, and if they get to the second generation of the product, they have their own intellectual property, wouldn't we make a wedding dress for someone else?" Davis said.

Davis's thinking is completely market-oriented, which is very different from that of Jonas and Glittery.

"At first, I was pretty much what you thought, but then, I changed my mind. Although IPH has made extensive use of our technology, I have also seen the shadow of Pengbo Electronics' technology in it, in other words, Mingli Company should have stolen Pengbo Electronics' technical information. So even if I want to do it, I have to wait for Pengbo Electronics to do it first, only if they do it first, we can grab greater benefits. Jonas said.

"Qiao, you're guessing after all, otherwise, Pengbo Electronics is so close to Fame and Fortune, it shouldn't be possible for them not to find the problem, and if they want to start, they will do it a long time ago. Davis said.

"Half a year, maybe Pengbo Electronics is also waiting for us to start, they want to reap the benefits of the fisherman, so I decided to wait for half a year, if half a year later, Pengbo Electronics is still like this, then we will do ours. Anyway, half a year is enough to do a lot of things. Jonas said.

The same question was also asked by Hu Mingchen in Pengcheng, but the person asking was not a business or technical executive of the company, but Pei Qiang, the manager of the security department.

"Fame and Fortune Company is now conquering the city, and the progress is still relatively fierce, don't you bury a **? Why don't you start it yet? Is it difficult to wait for Fame and Fortune Company to occupy the market before considering it?"

"Brother Qiang, don't be impatient, do you think I don't want to? No, I think, but I can't do that, at least not now. Hu Mingchen replied to Pei Qiangdao.

"Why? Why is that? I don't understand. ”

"Brother Qiang, you will know in the future that now, we are comparing endurance with others to see who can be more calm. Hu Mingchen said inscrutablely.

Due to the efforts of the three companies, the market's awareness and acceptance of smartphones is significantly higher than that of the original time and space. Although sales are still far from being comparable to physical mobile phones, sales have increased by three or four times.

Three months later, Pengbo Electronics sold nearly 400,000 mobile phones, and Apple sold more than 300,000 units.

Due to the efforts of the three companies, the market's awareness and acceptance of smartphones is significantly higher than that of the original time and space. Although sales are still far from being comparable to physical mobile phones, sales have increased by three or four times.

Three months later, Pengbo Electronics sold nearly 400,000 mobile phones, and Apple sold more than 300,000 units.

However, there is a saying that the praying mantis catches the cicada, and the yellow finch follows.