Chapter 1160: Difficult Negotiations

Early in the morning of the second day, Duan Yun was taken to Toshiba's headquarters: Shibaura 1-chome, Minato-ku, Tokyo, Japan.

This 45-story, 166-meter-tall skyscraper is located next to Tokyo Bay, making it a landmark even in downtown Tokyo, where there are many high-rise buildings.

After visiting the plant and equipment yesterday, Duan Yun will officially start the negotiation process with the Japanese side today.

Duan Yun was taken directly to a conference room on the 42nd floor, and this time he was negotiated, in addition to Toshiba Electronics Minister Shinichi Tanaka, Toshiba Group Vice President Daisaku Wada, and Toshiba Chip Division Director General Watanabe Amino No.

In addition to the delivery of funds and equipment, Duan Yun's construction of industrial land and factories in Shenzhen, as well as technical support from the Japanese side and personnel training from the Chinese side, must be discussed in detail.

At the beginning of the negotiations, Toshiba put forward its own demands, the first of which was to ask Duan Yun to pay the full amount of US$50 million for the purchase of equipment in a short period of time, and then the Japanese side would send technical personnel to China for technical support for plant construction and equipment installation and commissioning, and the Chinese side could also send no more than 20 technical personnel to Japan for training, and the entire training accommodation costs would be borne by the Japanese side.

In addition, the Japanese side also proposed that after the joint venture is officially put into production, Toshiba will also enjoy certain corporate decision-making rights, including the right to veto in major decisions of the joint venture, and in terms of profit distribution, the new product flash memory chip in Chinese mainland sales profit 50%, and in the international market sales profit 80% The products owned by Toshiba Corporation and produced by the Chinese joint venture cannot directly compete with Toshiba's local companies in Japan, otherwise, Toshiba can unilaterally stop technical support and withdraw all the rights to chip equipment.

It is clear that from the very beginning of the negotiations, Toshiba put on aggressive overlord clauses, relying on its dominant position in technology transfer to force Duan Yun to accept these obviously unequal terms.

But Duan Yun obviously couldn't accept the conditions proposed by Toshiba's side in its entirety, and then began to bargain with the other party one by one.

Negotiation is definitely an art, if Duan Yun is too tough, it is easy to make the negotiation deadlocked, and even lead to unhappy breakups between the two parties, and if the performance is too weak, the other party will only increase the weight layer by layer, as much as possible to squeeze greater benefits, how to grasp one of the "degrees", is the key to negotiation.

"I hope you can think about it, our Chinese population is the world's first, the market potential is very huge, think when the business was just starting, just by selling self-made simple antennas, a year to earn hundreds of thousands of yuan, and this is only in our urban area, later opened an electronics factory to produce speaker products, to be honest, this product does not have much technical content at all, in you Japan can be thrown away as garbage, but I still sell tens of millions of products a year, now with the reform and opening up of our country, the national income level is getting higher and higher, equipment can be considered, even if there is a high-income individual in 100 of us." , that's a full 10 million high-quality customers......" At this time, Yun flew straight in front of the negotiation table, and his legs were crossed.

Duan Yun's eloquence is very good, it is completely a kind of homely tone Toshiba side of several executives negotiation, but Duan Yun's words are soft and hard, he first painted a pie for several Toshiba executives, on the one hand, to help them analyze the current market potential of Chinese mainland, let them feel the importance of the Chinese market, so as to ensure that the central branch has always had a strong interest in this negotiation.

On the other hand, Duan Yun also brought out Chinese laws and local policies, telling them that some of the provisions violated Chinese law, such as Toshiba's desire for a veto of the joint venture and an 80% share of the international market, which is impossible in itself, because the joint venture in China must be dominated by Chinese personnel, and the foreign party's shares and shares cannot exceed 50%.

Then the two sides argued back and forth on these terms of cooperation, and occasionally the rhetoric became fierce.

However, Duan Yun has always maintained very good patience, although Duan Yun faced the three Japanese executives alone, he did not show weakness in the negotiation scene, and was repeatedly able to grasp the right to speak, which also made the three Toshiba executives who were eager to achieve the results of the negotiations feel a little helpless.

The first day of negotiations lasted more than 7 hours, but the result was not what Japan wanted, because the reality took into account the legal and policy issues of Chinese joint ventures, so the Japanese side agreed to cancel the veto of the joint venture chip factory, and the dividends in overseas markets could only be half of the dividends.

This is actually equivalent to Duan Yun taking out the victory of today's negotiations, but the negotiations are far from over, and the Japanese side has always insisted that Duan Yun must fully deliver the $50 million in funds for the purchase of equipment in the short term, and another point is that Duan Yun's box chip may be stationed with a senior executive to participate in the daily management and decision-making of the enterprise.

Duan Yun is not stupid, he knows that the executive sent by Toshiba is to bring himself a "tight spell", plus the factory needs a large number of Japanese technicians to be stationed in the early stage, so once Duan Yun is disobedient, it is easy to put him in the air, Duan Yun will naturally not give Toshiba such a chance.

As for the full payment of $50 million, this is also unacceptable to Duan Yun, in fact, if Duan Yun gritted his teeth, he could have made up enough for the $50 million in a short period of time, but he couldn't do this, because before the equipment and technology were all in place, if Duan Yun paid all the funds in advance, even if the other party delayed the construction period, or even blatantly violated the contract, Duan Yun had no way to counteract at all.

Therefore, this is the same as the need to pay in installments and keep the balance in a big business, there is a constraint between each other, and it is also to ensure the strength of the implementation of the contract.

"You're really amazing today, I really didn't expect the three of them to say that you can't be alone. When she returned to the hotel for dinner, Li Yun said to Duan Yun with a smile.

Li Yun is a very smart girl, he has long known that Duan Yun's ability is very strong, and today he has also seen Duan Yun's negotiation level with his own eyes, Duan Yun's patience and wisdom at the negotiation table today made Li Yun really admire.

"The three old men are all over a hundred years old, we are young, and we have the energy and physical strength to play with them. Duan Yun smiled slightly, and then said: "This is a good race, everyone is very fierce at the beginning, but in the end, whoever has strong endurance will win in the end, negotiation is such a reason, but we must also try to avoid the collapse of the negotiation, just like this, it is not soft or hard to consume with them, the other party must have a time when they can't hold their breath, unless they don't want to do this business at all, otherwise there will be a showdown sooner or later!"