Chapter 153: History Finally Changed (2/3)

For several days, Qi Zheng was smacking the ability of foreign capital groups to run the government. See. Wool, Chinese net

If Jiagu wants to become an international grain merchant, similar abilities really need to be cultivated.

However, in Qi Zheng's eyes, the ability to run the government, in addition to facing his own government, is more important than foreign governments. It is also a good thing to use this rare public relations battle to train a public relations team that can fight tough battles.

Therefore, the strategic public relations department of Jiagu Group was not idle, and contacted the relevant media one after another, and released various introductions and comments on foreign capital "taking advantage of the fire" to rob domestic soybean crushing plants.

Qi Zheng and Wang Yuye also spread heroic posts, running between major crushing plants every day, contacting major crushing factories to discuss how to deal with foreign investment threats.

There was a lot of time to chat, and Qi Zheng was also taken out a lot of dry goods. In particular, the development model of the whole industrial chain of multinational grain merchants and the trend of international soybean price changes have been recognized by many people.

It didn't take long for Qi Zheng to contact others, but more people took the initiative to invite Qi Zheng, all they did was to chat.

This also includes members of the national team in the soybean crushing industry.

Jiusan Oil is a wholly-owned subsidiary of Beidahuang Group, and Qi Zheng knows its reputation because, in later generations, among the top ten soybean crushing enterprises in China, Jiusan Oil is the only remaining enterprise without any foreign participation.

Tian Renli, who was born in the military, is the general manager of Jiusan Oil, and he said impassionedly to Qi Zheng, who was invited to come, "We have actually been targeted by foreign capital for a long time, and AD is the first foreign businessman to extend an olive branch to us, but labor and management are not good at them." ”

"Don't you want to make a joint venture? Yes, but I have three principles that must not be broken: first, Jiusan must have a controlling stake, second, we must not mention the need to buy imported soybeans; and third, foreign parties must not evade taxes. Look.Mao.Line.Chinese.Text.Net"

"Hehe, I haven't come to the door again. ”

Qi Zheng gave a thumbs up.

Because of the backing of the Great Northern Wilderness Group, Jiusan Oil is relatively less stressful, but it can show such hardness, and it also depends on the support of national beliefs.

"We are not having a good time, and we can't do anything about the industry's predicament. But I support your Jiagu to enter the soybean crushing industry, as far as I know, there are many peers who can't survive, and it is better to be taken over by national capital than to fall into the hands of foreign capital. Tian Renli clearly expressed his support for Jiagu.

Qi Zheng nodded and said, "In fact, what Jiagu can do is limited, and it is inevitable that foreign capital will encroach on the domestic soybean processing industry, but we can't let them easily do it, right? ”

Tian Renli praised, "That's the reason! Now some people just can't see the situation clearly, and they always like to kneel and lick foreign capital." I'm not talented, but I can still do my best in this matter. ”

Qi Zheng thanked him for his help, after all, in essence, the two sides are also competitors in the future, and it is already very heartfelt to take the initiative to do this.

But in addition to the support of media resources, Qi Zheng also has another idea: "Mr. Tian, domestic capital is generally at a disadvantage. You have to seek support from the state, and it depends mainly on your national team. I have an idea, I don't know if you are familiar with the relevant person in charge of Guoliang Group......"

After rounds of visits, there was support from other crushing plants, which solved the dilemma of insufficient media resources in Jiagu.

After all parties intervened, one press release after another on "endangering the security of national grain and oil and protecting national capital" was issued, and the "national sentiment" card was vigorously played.

"China's local soybean industry has reached the most dangerous time", "China's soybean processing industry has fallen into crisis", "how long will we have to subsidize foreign investors" and other reports, as if a media war has started.

Local warfare, coupled with national sentiment, foreign capital has been defeated by the joint attack of domestic soybean manufacturers in public opinion.

The call for domestic production has become the mainstream, and no one in the local government dares to risk the world's condemnation to support foreign investment to compete with Jiagu.

The complexity of foreign investment in China's soybean industry lies in the fact that it is intertwined with the issues of national industry, food security, farmers' income increase and development strategy.

As a result, the media war quickly attracted the attention of the state, and under the appeal of the national team led by the national food group, the implementation of a policy to support domestic soybeans began to be brewed.

Among them, in response to the plight of domestic soybean processing enterprises, the main thing is to strengthen financing services and promote the deep integration of real industry and capital market - at least some soybean processing enterprises with excellent assets can be financed through banks or domestic social capital to preserve their vitality.

This policy to support domestic soybeans was introduced four years earlier than the original history.

As an indirect promoter, Qi Zheng is really honored.

......

Although this wave of back-and-forth acquisition wars has not yet ended, compared with parallel time and space, history has been completely changed.

Jiagu's acquisition was unstoppable, and it soon mastered one-fifth of the country's soybean processing capacity; other soybean processing enterprises that would have been acquired or invested by foreign capital survived the crisis with the support of the state; and the rest were foreign vegetables, which at least doubled.

Compared with the original history, it was not until four years later, after the state officially implemented the policy of supporting domestic soybeans, that the situation of the soybean crushing industry did not deteriorate further.

However, at that time, the soybean crushing industry had formed a three-legged market pattern of "foreign capital leading, large state-owned enterprises secondary, and private enterprises supplementing". It should be noted that the so-called state-owned enterprises and private enterprises often have foreign participation, and the proportion of foreign control is actually higher.

Finally, after foreign grain merchants control more than 60% of the actual crushing capacity in China, they also monopolize 80% of the domestic soybean imports.

They buy cheap soybeans from South America, soybeans from the United States, which enjoy huge agricultural subsidies, and resell them at high prices to domestic crushing companies to make monopoly trade profits. At the same time, their wholly-owned or controlled processing enterprises can also earn processing profits – the equivalent of peeling several skins from a cow.

Now it is just the opposite, and the actual crushing capacity controlled by foreign capital will not exceed 40. Although the proportion of foreign-controlled crushing volume may increase with the soybean supply they still control, at least it is unlikely that nine of the top 10 domestic crushing companies are wholly owned or participated by foreign investors.

Of course, in this way, the situation of the domestic soybean industry has become more complicated.

In essence, the current soybean industry crisis in China is no longer a question of foreign capital control, but a problem of low competitiveness of soybeans and soybean enterprises.

If we do not improve the competitiveness of domestic soybeans, it is easy to go back to the old path of "history" after all......