The Chinese New Year stalls have always been a battleground for soldiers.

As the most important schedule of the year, from the beginning to the end, every moment affects the hearts of filmmakers in the entire industry.

The release of "The Moon" can be regarded as marking the official start of the 2008 Chinese New Year in the mainland film market.

After a few cannon fodder fights, the main event finally came.

In the early morning of November 28, many industry insiders have not yet slept, waiting for yesterday's box office to be released.

Within half an hour, the members of the Film Distribution and Projection Association first got the approximate data, and then other companies, filmmakers, and media got the box office data one after another.

"14.8 million!"

Wang Changtian read this number softly in his mouth, and in the middle of the night when no one was around, he did not hide the shock in his heart at all.

With a look of horror, everything was written on his face.

"14.8 million!"

I repeated it in my mouth again, and the excitement in my heart calmed down a little, but I still felt emotional.

This first-day box office data can already rank among the top five in the history of Chinese films.

For so many years, only the first day box office of the four films "Red Cliff", "Wu Ji", "Full of Golden Armor" and "Assembly Number" exceeded this number on the first day.

Wang Changtian believes that "Moon" will be a big hit, and all day today, the distribution department is in contact with major theaters, and will also go to some movie theaters to do research, according to the sample, the attendance rate and average number of people per game are very high.

But on the first day, he got 14.8 million, and such a high box office was still unexpected by Wang Changtian.

Is it possible that it can really break 200 million?

At this time, Wang Changtian couldn't help but start looking forward to a higher box office.

Of the four movies with a higher box office than this first-day box, only "Wu Ji" did not break 200 million.

However, the reputation of "Wuji" is too bad, and now that "Moon" has a good reputation, there should not be a big jump at the box office.

The only thing that prevented "Moon" from breaking 200 million was "Mei Lanfang" only a week later.

is 24 years old, and he is only making his second theatrical movie.

To be honest, when Wang Changtian cooperated with Li Qian at the beginning, he never thought that in just over a year, Li Qian would directly grow to this point.

However, no matter how high the box office is, the big head will still be taken by Li Qian, and even if Guangxian adds publicity income, the profit is far inferior to Li Qian.

This is the only thing that makes Wang Changtian not very satisfied, if Li Qian signs directly in Guangxian, then everything will be perfect.

It's a pity.

Thinking that the box office is likely to break 200 million, such a big piece of cake, I can only share a small piece.

Rao is at the helm of such a large company as Guangxian Media, Wang Changtian still can't help but be hot.

......

Even Wang Changtian himself was surprised by the box office of "Moon", let alone others.

Zhang Yimou has no films released this year, Zhang Weiping, who has no income, and Yu Dong, the only two blockbusters in the whole year, have all failed, these two main forces competing for the box office in previous years have all become spectators this year, not to mention how uncomfortable they are.

And Huang Zhongjun, although he is full of confidence in "If You Are Honest, Do Not Disturb" released at the end of December, he still feels a sudden feeling when he sees the box office of "Moon".

Last year, the first day of "Assembly Number" was 15 million, which is only 200,000 more than that.

It took Ma Xiaogang ten years to reach the 15 million mark at the box office on the first day, while Li Qian's two movies did it in less than two years.

"It's..."

Huang Zhongjun couldn't find any suitable words to describe Li Qian for a while, maybe the words genius were not enough.

Although there is no hope of cooperation at all, some unpleasant things happened between the two sides without his knowledge, and now they are pure competitors, but Huang Zhongjun also has to admit it.

It's just a demon.

However, this number is not enough to threaten "If You Are Honest, Do Not Disturb", last year's "Assembly" sold 15 million on the first day, this time it is the trump card combination of Ma Xiaogang + Ge Wei + comedy.

Zhang Yifu couldn't figure it out, he was confident that no one could compete with Ma Xiaogang.

Besides, "Mei Lanfang" will be released soon, Cheng Kaige is famous, and the new films of Xu Ke and Donnie Yen will be released, which is not a simple opponent.

However, although he holds the trump card of Ma Xiaogang, Huang Zhongjun is still very jealous of Li Qian, who sold 15 million on the first day of the second movie.

In his heart, he has already regarded Li Qian as one of Huayang's biggest opponents in the next few years, second only to Zhang Yimou and Zhou Xingchi

......

Several major companies are still like this, and some other medium-sized film companies, especially those that have movies to be released recently, are scolding their mothers in their hearts.

Ciwen, the investors of "Tough Guy", Poly Huayi, and Pai Ge Taihe, the investors of "Love Call Transfer", have thoughts that want to cry.

In order to avoid too much competition, it was deliberately released at the end of November.

can not only touch the light of the Chinese New Year file, but also will not collide head-on with the two blockbusters.

But "Moon" was also scheduled for the end of November, and it was not selected in December, which completely disrupted their thoughts.

I want to cry without tears.

......

It can be said that in the early hours of this morning, as soon as the box office of "Moon" came out, it directly brought a small-scale earthquake to the film industry.

A 24-year-old young director, with 14.8 million on the first day of his second movie, is simply incredible.

This box office feast, of course, is indispensable to the media, and in the morning, the box office information on the first day of "Moon" has been swiped on the entertainment page.

"The Lunar New Year file broke out in full swing, and Li Qian's new film "Moon" hit a box office of 14.8 million on the first day, creating the second best first-day result of the year!"

"A sci-fi blockbuster made at a cost of 30 million, "Moon" won 14.8 million box office on the first day of release!"

At 0:00 a.m. on the 28th, "The Moon" was officially released in China, and it was late autumn in China at this time, and the weather was getting cooler, but the release of "The Moon" made the national film market heat up rapidly, and many fans ran to watch the film in the middle of the night. In the end, the box office of the film was as high as 2.7 million.

After dawn, "The Moon" continued to ferment, and the attendance rate of many theaters in major cities exceeded 50% during the daytime, and after 5 p.m., the movie tickets for the prime-time period in the evening were almost sold out, and it was difficult to find a ticket.

As of 24 o'clock in the evening of the 28th, according to the rough statistics of mainstream theaters across the country, the box office of the film on the first day was about 14.8 million (excluding zero point screening), and this first-day data also entered the top five first-day box office in the history of Chinese films!"

"Chang'e still has people who miss her, the real loneliness is that others don't know that you exist, and you always think you are among them. The loneliness that goes straight to the heart has created the box office myth of "Moon"!"

"There are no gorgeous special effects, no eye-catching Star Warp mecha, "Moon" as a science fiction film, the scene is a little shabby, but the story told is more touching, Li Qian used this movie to tell domestic filmmakers that science fiction films can be made at a small cost, opening a new door for Chinese films!"

"The late autumn that began to have a cool feeling did not stop the enthusiasm of the audience, and "Moon" swept the New Year stalls!"

"The box office of the second movie at the age of 24 was 14.8 million on the first day, and Li Qian handed over a perfect answer sheet for the audience!"

"From 3.6 million on the first day of "Frequency of Life and Death" to 14.8 million on the first day of "Moon", Li Qian proved with two movies what a real genius is!"

......

Every time there is a box office hit, it is a carnival of the media, and for the good results of "Moon", the media naturally does not hesitate to praise the worthless praise.

And after a whole day of release, the online movie-related websites, forums, and post bars were basically swiped by "Moon".

For the first science fiction movie in China since the new century, it is still such a wonderful movie, and the audience can see lively discussions everywhere on the Internet.

Li Qian got up in the morning and flipped through various forums and websites, in addition to similar evaluations such as awesome and too favorable, there were many netizens arguing about the plot in the movie.

And the film reviews of professional film critics have also come out one after another, and they are also highly praised for the commercial film "Moon", and the film reviews are exploring deeper things.

"The Moon" - the loss of human nature in the era of high technology, the movie is set in the distant future world, where the rapid development of science and technology allows human beings to land on the moon to exploit rare energy and solve the energy crisis on the earth, but human beings are blinded by greedy desires while satisfying their own energy needs and pursuing the benefits brought by high-tech development, and lose their humanity and moral ......"

"It's been a long time since I've seen such a shocking movie, and after watching "Moon", I can't help but sigh at what happened to the clones in it, and the first few clones but their hearts happily burrowed into the dormant chamber in their hearts, and the incineration process was only a few seconds, and they didn't have a trace of pain.

In their last memory, they closed their eyes and looked forward to being reunited with their lovers and children, wishing that they would fly to three days later, the day they would have returned to Earth, when they could watch a ball game, hug their wives in the afternoon, take their daughters to the park, or go to the beach.

They don't suffer at all, because they don't know anything.

It was Number 5 who was really suffering, because he knew that his life was over, he knew that he was a clone, and he knew that neither his wife nor his daughter belonged to him, and never belonged to him.

He knew that the company would not send him back to Earth, he knew that the dormant chamber was actually an incinerator, he knew that Sam 1-4, who looked like him, had turned to ashes, he knew that hundreds, if not thousands, of himself in the basement would repeat his sad fate, he knew that the love in his mind was fake, even the pain was fake, but it was so real.

I used to think that no matter how painful and difficult the truth was, I would choose to know rather than live happily in ignorance

However, now, I suddenly understood that sometimes, when the pain is too great for a person to bear, no matter how strong this person is, he will hope that he doesn't know anything.

Sometimes the satisfaction of the ignorant is not bad. ”

There are endless film reviews that analyze movies from various angles and express their own opinions, and there are constantly audiences leaving messages and expressing their opinions.

Discussions like this one about the pain of sobriety and the happiness of ignorance, and how to treat clones and whether they should be treated as a tool that can be discarded at will, have caused a lot of discussion on the Internet.

......

I have made movies by myself, and I have enough understanding of what topics "Moon" can cause, and most of them are also in medical treatment.

However, it is also quite interesting to watch others do reading comprehension here, and even Li Qian sometimes looks at these movie reviews and thinks about it.

It's an hour to watch, and it's time to watch the comic.

The ratings of the two websites are also quite high, with the compass reaching 8.3 points, and the time is as high as 8.6 points, which is very rare in domestic movies.

Li Qian watched it with relish, but Tong Liya next to him felt a little bored.

"Why do you think it's so powerful?"

Li Qian said with a smile, "If you read more of the opinions of the audience and film critics, you can also know how they feel after watching the movie, and you can also use it during roadshows and interviews to face questions from the audience and the host." ”

“... You're copying other people's movie reviews. ”

Tong Liya was amazed, a director should know his own movies best, but he has to learn from other people's opinions, which is really incomprehensible to her.

"How can this be called plagiarism!"

Li Qianyi said in a straight manner, "These are all articles they wrote based on my films, and they are just used for use, Lu Xun's works are now added to a lot of annotations in textbooks, doesn't Lu Xun himself even have the right to use those annotations." ”

"What does this have to do with Lu Xun. ”

"For example, that's what it means. ”

After watching for an hour, the time was almost up, Li Qian turned off the computer, had breakfast, and continued to embark on a propaganda journey.

......

Relying on Li Qian's fame, as well as the name of science fiction films, and previous publicity, "Moon" completely ignited the Chinese New Year film market.

And this is just the beginning, after a full day of release, the whole network applauded, and discussions about the movie can be seen everywhere, which also makes the audience who are still watching itch and walk into the cinema one after another.

On the following Friday on the 28th, "Moon" received a single-day box office of 16.7 million, once again refreshing Li Qian's personal best single-day box office.

On Saturday the 29th, the first rest day, as word of mouth spread completely, the media, the audience, and film critics became popular, and Guangxian once again invested 100 copies of film, and the box office exceeded the 20 million mark for the first time.

20.9 million!

The single-day box office exceeded the 20 million mark!

The continuous breakthrough box office has made the entire film industry look sideways, even if the 14.8 million on the first day has exceeded their tone, but even so, they never thought that they could conflict with the 20 million mark in a single day

The media also climaxed, and all sorts of praise were pressed on the head of "Moon".

The popularity of movies on the Internet is also getting higher and higher, but any website and forum with a little traffic can see discussions about movies everywhere.

And other movies in the same period will inevitably become cannon fodder.

"Peach Blossom Luck", which was released on November 20, received 15 million in the first week, and the box office plummeted to 6 million in the second week with the release of "Moon".

This can't be regarded as diving, and jumping off cliffs is worse than this.

This is a Chinese New Year film starring Ge Wei, and the other actors are also famous.

Ma Xiaogang said after the release of "Assembly" last year that the only actor with box office appeal in the mainland is Ge Wei, saying that he did not cooperate with Ge Wei this time, and he was a little apprehensive, but in the end he satisfied the audience.

Although he has the meaning of boasting, he Ma Xiaogang left Ge Wei, and it was still a big hit at the box office, and it was higher than the box office of any previous movie.

There is some truth to it, if the mainland has to find an attractive actor, there is only Ge Wei.

However, this time the romantic comedy "Peach Blossom Luck" did not hold up.

"Witness", which was released on the 21st, only got 3 million box office in the second week after 5 million in the first week, which is estimated to be a box office of more than 10 million.

and "Love Call Transfer 2", which was released one day earlier than "The Moon", is even worse, the previous two movies sold some money in the first week, and they didn't hit each other at the beginning.

After 3 million on the first day of Wednesday on the 26th, on the day of the release of "Moon" on the 27th, there was only 1.9 million left, not rising but falling.

The following weekend, 2.1 million, 2.6 million, 2.2 million, that's what this sequel to the all-star cast delivered.

11.8 million in five days, I'm really sorry for that all-star lineup.

Although "Tough Guy", which was released on the 28th, has two male stars, Liu Ye and Sun Honglei, it is directly facing the impact of "Moon", and it is not even a million on the first day.

80 on Friday, 1.1 million on Saturday, 900,000 on Sunday, and 2.8 million on the first three days of the weekend.

"The Moon" occupies 70% of the film schedule, and occupies most of the prime film schedules, leaving only some leftovers for other films.

It's a crushing game!

On Monday morning, Li Qian looked at the detailed box office data of the past week and was also emotional.

enjoyed the treatment of a big director, and it felt different.

What is the overtaking of the latter, the counterattack after the word-of-mouth explosion, how can there be this kind of crushing from beginning to end feels cool.

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