After leaving the mayor's office, Duan Yun fell into deep thought.

How to get tens of millions of dollars in orders at this Canton Fair is definitely an extraordinary challenge for Duan Yun.

In fact, for the average enterprise, a year can get hundreds of thousands of millions of dollars of orders, is already a very proud thing, but for today's Tianyin Electronics Factory, a net profit of more than 100 million, has become a trump card in Shenzhen's electronics industry, if there are only tens of millions of foreign exchange earnings, this is obviously not commensurate with the current status of their enterprises in the country, no wonder Mayor Li Hao will put forward such high requirements for them, but also for them for the first time to strive for the same foreign exchange retention as state-owned enterprises.

But as far as the current Walkman produced by Duan Yun is concerned, if you want to earn foreign exchange through exports, only the price card can be played, but after all, the product has a cost, and the state cannot subsidize it without restrictions, so Duan Yun has to find ways to achieve the ultimate in product price.

After returning to the electronics factory, Duan Yun immediately found Zhao Xuewu, the chief engineer.

"Manager Duan, do you mean that you still want to reduce the cost of our factory's colorful freewheeling?" Zhao Xuewu asked.

"That's what it means. Duan Yun nodded, and then said: "And it will drop significantly, at least about 13!"

"This is impossible!" Hearing this, Zhao Xuewu's head suddenly shook like a wave drum, only to hear him continue: "Let's take more Walkman, the current cost has been compressed to the extreme, if it is compressed again, it will be difficult to ensure the quality of the product......"

"There is no inevitable relationship between product cost and quality, low cost can produce high-quality products, but the performance is not so good. Duan Yun pondered for a moment, and then said: "My suggestion is that we produce a low-profile version of the colorful Walkman, the shell can be made of hard plastic, the shape is a little fancy, and the other is that the Walkman speaker adopts some of our subwoofer production technology to strengthen the super bass and weaken the treble part, so that it sounds comfortable, and the internal movement gears can be replaced with hardened plastic, and all of them can be replaced with plastic......

"But this Walkman is not so durable...... Zhao Xuewu said with a frown.

"You get what you pay for, if you want to reduce production costs, you can only do this, Professor Peng's profession is not to deal with materials? I think there should be a way. Duan Yun said.

At this point, Duan Yun can only make a fuss about the cost of products.

Like the previous Canton Fair, Duan Yun still focused on Southeast Asian countries this time.

In the mid-to-late 80s, Southeast Asia was the time when the economy took off rapidly, Indonesia, Malaysia, the Philippines, Thailand and other countries created an economic miracle in Southeast Asia, and the national living standards rose rapidly.

Despite the rapid economic development of Southeast Asia and other countries, the gap between the rich and the poor in China is very large, and the people at the bottom have not enjoyed the dividends of social development, their income level is still very low, and most people are still struggling to make ends meet.

In addition, from the perspective of the development history of Walkman products, well-known Walkman companies in Japan, such as Sony and Aihua, also set up branches in Southeast Asian countries in the late 80s and early 90s, and the products produced are mainly low-end products, and until the end of the 90s, Southeast Asian countries still have a large demand for low-end Walkman products, which can also reflect the general consumption level of citizens in Southeast Asian countries.

"Manager Duan, it can be done to reduce the cost of products with cheap raw materials, but this is easy to cause the life of the product to be reduced, and the brand reputation that our factory has built up in China may be ......," Zhao Xuewu said with some embarrassment.

After all, Zhao Xuewu is engaged in technology research and development, and compared with Duan Yun, a "profiteer", his personality is too weak and too kind, he always feels that this practice is undoubtedly to deceive consumers and make money with a conscience.

"New products are not sold domestically, they are exported. Duan Yun interrupted Zhao Xuewu's words and said.

Hearing this, Zhao Xuewu was stunned for a moment and said, "This is impossible, right?

"Master Zhao, you are an expert in technology, and you know too little about business. Duan Yun smiled slightly, and then said: "The products have always been divided into high, medium and low-grade, of course the rich will buy the best Japanese products, but what about the rich?" There are too many poor people in this world, they can't afford Japanese products with low incomes, and they want to experience this kind of product, which requires them to provide them with some low-end products at relatively low prices, you don't have to worry about the products not being sold, the lower the price of our products, the greater the profit margins of those foreign dealers, they will try their best to sell things, besides, those foreign businessmen who participate in the Canton Fair are not just trying to buy Chinese products cheaply? As for the quality of the product, they know that they get what they pay for, and if they really value quality so much, they won't buy Chinese goods. ”

"Uh......" Zhao Xuewu nodded lightly when he heard this.

"In addition to reducing costs, we can also add an FM radio function to the Walkman, and the function does not need to be too complicated, just stop a local radio station. Duan Yun paused, and then said: "And I need you to make samples before the Canton Fair starts on the 10th of next month, and talk to the people in the design department, let them work overtime recently, design a few more tape recorder shells, as bright as possible, more fancy, Southeast Asian countries have different aesthetics from us, they like bells and whistles, in short, all samples must be made before I participate in the Canton Fair, and the mass production will be considered later!"

"Okay! It's easier to just make samples, I'll arrange it when I get back. Zhao Xuewu said.

"By the way, you go back and talk to Li Yun, the translator of our factory, to see if she understands the languages of Southeast Asian countries, try to replace the text of the product shell logo and function keys with Malaysian, Thai or Burmese languages, and do some Southeast Asian localized design as much as possible. Duan Yun added.

"Okay. ”

"Then you go get busy. Duan Yun waved his hand and signaled that Zhao Xuewu could leave.

Seeing Zhao Xuewu leave, Duan Yun lit a cigarette and took two puffs.

And at this time, his assistant Guo Kairan ran over quickly.

"What's wrong?" Duan Yun asked when he saw this.

"Manager Duan, there was a call from Japan just now, and Fujio Masuoka said that he would fly to our factory today, let me inform you. Guo Kai said.