Chapter 324: The Little Overlord is Dead!

A hint of surprise flashed in Duan Yongping's eyes, he didn't expect Fang Chen to suddenly talk to him about this issue.

After pondering for a long time, Duan Yongping's expression became more and more solemn, as the so-called sailing against the current, if you don't advance, you will retreat, if Xiaobawang has no room for progress, it means regression, which hides a heaven and earth reason, prosperity and decline.

The development of Xiaobawang has reached its heyday, and the entire game console industry no longer has his opponents, occupying more than 85% of the market, does that mean that Xiaobawang is about to usher in a recession

To be honest, Fang Chen didn't mention it, he really didn't realize that Xiaobawang was facing such a crisis now.

After all, Xiaobawang is now a well-deserved hegemon in the national game console industry, and now is the time for them to reap the fruits of victory and celebrate victory.

And now the company from top to bottom, starting from him, the general manager, to the middle-level cadres, including the grass-roots employees, has been a lot slack compared with before, and has lost the spirit of riveting and dying if it is not victorious.

It can even be said that the company is now full of will, full of ambition and arrogance.

He didn't care before, he finally won a big battle and became the overlord of the national game console industry, so what's the matter if he slacks off, after all, he's been busy for so long, it's normal to take a breath, and the machine is also down for renovation, let alone people.

As for pride, they are indeed qualified to be proud, in more than half a year, from obscurity to the current status, the little overlord people are qualified to be proud!

But now, he does realize the enormous danger hidden in this atmosphere.

Now Xiaobawang has no rivals in the game console industry, and what will happen to the game console market in the future, he also knows very well, let alone maintaining such a rate of progress, if this wave of demographic dividend passes, then Xiaobawang will usher in a huge recession!

At that time, what should Xiaobawang do?

In an instant, Duan Yongping panicked, the cold sweat on his forehead couldn't stop popping up, revenue decreased, profits decreased, and even losses, and he was forced to lay off employees.

Fang Chen sighed lightly, the game console industry itself is not a big market, and it is already the limit to support Xiaobawang to reach one billion revenue, not to mention high-speed development in the future, Xiaobawang is facing the possibility of no longer growing, and after the bonus period, the market is falling sharply.

This is not only the case with Xiaobawang, it can even be said that this is a problem that any monopoly will eventually face.

In the bat, why did Baidu fall behind first, in addition to his own death, it is not because the domestic market is almost monopolized by him, and he naturally lacks the possibility of growth.

The domestic economy only grows by 6 or 7 percent a year, and even if Li Yanhong has the strength of two bulls, he can only say that he is powerless, after all, the general situation is here and there.

And why Ali and Tencent invest in so many companies is also because their main business has been developing for a long time, the market is gradually saturated, and there is no longer potential to speak, so they take the initiative or are forced to invest in other fields.

The only difference is that the search market is much smaller than the market for social communication and game entertainment.

The market for social communication and game entertainment is much smaller than that for commodity retail trade.

In other words, Ali's market is congenitally more advanced and the plate is relatively large.

That's why, the search market Baidu dominates, and the social communication market is even more terrifying, with only one company, Tencent, and the commodity retail trade market has Alibaba, JD.com, Pinduoduo, Vipshop, Suning, Gome, Dangdang, and a large number of well-known companies.

It's not because the old horse is not as good as the pony, it's just because the market for commodity retail trade is too big, and the old horse can't eat it for the time being.

This is also the reason why Tencent's development has slowly fallen into a bottleneck, while Alibaba can still maintain a growth rate of more than 40%.

However, Ali's growth rate has also slowed down a lot compared to before.

As for the market for game consoles, compared with the previous ones, it is not a small point at all, with a difference of hundreds of times, thousands of times, and it is already the limit to support Xiaobawang to reach one billion revenue.

In the near future, Xiaobawang's revenue and profits will be further compressed, which is why he wants to occupy the national game console market at all costs.

If you don't eat it now, you won't have to eat it in the future.

There is no way that the market is like this, and some industry markets are much smaller than game consoles.

Fang Chen remembers that there is a company called Shuangtong in China, which makes plastic straws, which is pitiful, it can be said that it is a worthy overlord of the plastic straw industry, and its status in the plastic straw industry is higher than that of Xiaobawang in the domestic game console industry.

After all, Xiaobawang is at most the overlord of China, and Shuangtong is the overlord of the global plastic straw industry, but Shuangtong only earns a few million a year.

There is no way, the market is so big, and he doesn't know whether a pack of straws makes eight cents or eight cents, he can't remember.

And Xiaobawang, after a few years, will probably be able to survive, half-dead, and barely survive, but in the Internet era, with the emergence of online games, Xiaobawang basically declares that it is cool and dead.

This is also the reason why after Xiaobawang, there are almost no game console companies, that is, because the market is dead.

Looking at Duan Yongping, who was in a cold sweat on his forehead, Fang Chen grinned, he seemed to scare Duan Yongping, the scare was a bit too much.

But the conscience of heaven and earth, he just wanted Duan Yongping to be in danger in peace, but he didn't want to scare him to death!

Duan Yongping suddenly came to his senses, his eyes were blank, sweat slid down his sideburns, his whole body trembled slightly, and he muttered to himself: "The little overlord is dead!

After speaking, Duan Yongping held his head, squatted down, tears silently came out of his eyes, he calculated and calculated just now, but no matter how he calculated, Xiaobawang is a dead end, and after the bonus period, the game console market will enter a period of recession, although it will not continue to fall, and will eventually enter a period of moderation.

But this so-called lull period is at least ten times smaller than the size of the current console market, after all, there are only so many newborns every year.

It also means that Xiaobawang has to lay off at least four-fifths of his staff in order to barely survive, a situation he never wants to see.

The little overlord was pulled by him with a drop of blood and sweat, and the little overlord is also the place where he realized his dreams, he pinned too many hopes and dreams on the little overlord, it can be said that the little overlord is his life! He must not watch the little overlord fall into death like this!

But the reality is so cruel, the market is like this, he has no power to change it!

In fact, he knew these things before, but he had never thought about them carefully, but after thinking about them carefully, he had already found that the bell of death had been ringing!

Fang Chen rubbed his face fiercely, and he was stunned.

Fang Chen pulled Duan Yongping up, looked at Duan Yongping intently, and said seriously word by word: "Old Duan, you made a mistake, Xiaobawang will not die, it is only the game console industry that will die!"

Duan Yongping was in a trance, and said in a hoarse voice: "The game console is dead, what is the difference between the little overlord and the dead!"

Fang Chen solemnly said solemnly: "This is the time to reflect the value of you and me, we have to lead Xiaobawang to the quagmire of game consoles, to other more and bigger markets, at that time the game console market will die, but with other markets, Xiaobawang still survives, and even has better activities, which is why I have always wanted the company to make computer learning machines." ”

Hearing this, Duan Yongping's eyes gradually lit up, and he said to himself: "Indeed, we can go to other markets and produce other products, so that Xiaobawang can survive." ”

Seeing that Duan Yongping had figured it out, Fang Chen put Duan Yongping on the chair, then made him a cup of tea, and then sat quietly, waiting for Duan Yongping to think clearly and figure it out.

After a long time, Duan Yongping completely relieved himself, his eyes regained clarity, and he said with some embarrassment: "Mr. Fang, I lost my temper just now. ”

He was shocked by the situation that Xiaobawang might face in the future.

Fang Chen waved his hand and said nonchalantly: "What's this gaffe, it's just that you have too many and too deep feelings in the company and on the game console, so you can't accept this matter for a while." ”

Anyone who has just reached the pinnacle of his life and is full of will suddenly tells you that you will die in a short time, and you will not be able to stand it.

"Besides, even if the console market enters a recession, it will be two or three years later, as long as we know what is in times of peace, what is the crisis, know when it will come, and make adequate responses to it, then the crisis is not a crisis. ”

The natural law of prosperity and decline, all things in heaven and earth must follow it, not a certain person, a certain company can change, all he can do is not be the last person left on the ship.

Duan Yongping nodded, he is now sober, and he has figured it out, the game console market will enter the decline period, what is so terrible, it does not mean that Xiaobawang will also enter the decline period.

The great thing about being a good helmsman is that you avoid the boat before it hits the reef and make it sail to another great course.

He has faith in this and must have faith in this!

Looking at the sky, Fang Chen sighed faintly, he actually has never had any sense of security, this era is developing too fast and too fast, especially in China, the survival period of a company, especially a high-tech enterprise, is only a few years. I want to talk about "The Top of the Rebirth Wave" with more like-minded people, "Chat with more book friends about your favorite books."