Chapter 329: Play by the Rules

The wedding banquet, strictly speaking, a movie that may have a production cost of only one million US dollars, and the global box office is estimated to be less than 10 million US dollars at most, but because of winning the Golden Bear Award, it directly increased the box office by more than 20 million or 30 million US dollars, and the profit rose directly from several million to more than 10 million.

This is the reason why various film awards are sought after by film companies and filmmakers every year, not only to be famous, but most importantly to be profitable.

So, when it's time for the awards season, everyone involved is getting into action.

Not only was the bodyguard selected by Twentieth Century Fox to compete for the Oscars, but the previous last emperor was regarded as the focus by Twentieth Century Fox, and Back to the Future 2 will also compete for nominations for several technical awards.

Not only Twentieth Century Fox, but even Pyra 'Mon' also selected Top Gun as a movie.

In Hong Kong, in China, the nomination of awards, or even the winning, will definitely not have such a big impact on the box office of a movie.

This is also the reason why awards are awards in China, and the annual awards season of the three major European film festivals, especially the Academy Awards in the United States, is treated as a business.

Every year, a valued film may have to 'spend' about the same as the production cost just because of the public relations costs, depending on the time, now this year is still 'spending' less, maybe a movie is enough for hundreds of thousands of dollars, and by the time of the Harvey Weinstein Oscar season in the 21st century, the public relations costs of films with a very high probability of winning awards can reach the level of tens of millions of dollars.

No matter whether the cost is high or low, if you want to join the feast of Hollywood, if you want to play in Hollywood, you have to end the game, and you have to understand the rules.

It's not that Qiao Feng makes a bunch of commercial films to make box office and make peripherals, if you want to really gain a foothold in Hollywood, not only can you make money, but you also have to play with others and play according to the rules together, so that not only can you make money, but you can also be influential.

Qiao Feng not only wants to make money but also wants to be influential, just like the original time and space of Sony, when Sony first bought Columbia Pictures, not only did he 'spend' a huge amount of money to be wronged, of course, the little devil also had money at that time, and he was not afraid of pits.

Sony Columbia can be said to be a cultural outlet of the book, which is infiltrating or participating in a variety of fields, so the culture of the book, whether it is katana or ninjutsu or karate, the deep talent of robots is so common in American movies.

Qiao Feng also wants to buy Colombia, but Qiao Feng is not as rich as a little devil, Qiao Feng is a person, and people are a consortium that cannot be compared, it stands to reason that Colombia is not so valuable, six billion dollars to grab money.

Isn't it just a matter of grabbing money, anyway, it's a foreign company, foreigners buy it, people don't rob you, who are you black, you are black, the little devil is willing to be the boss if he is rich, Qiao Feng doesn't have so much money, and of course he doesn't want to be the wronged boss, so just think about it.

The first is to actively participate in the Hollywood game, all-round participation, such as participating in this awards season, in the past, those films that Qiao Feng invested in Europe and the United States were not good types of awards, Qiao Feng did not participate, they were all 'made' by Twentieth Century Fox himself, of course, he didn't pay much attention, anyway, just casually Get a little bit of luck, get a nomination and get a little more overseas box office, and then Twentieth Century Fox can make a little more money.

But next year's Oscars will be different, first of all, the last emperor, although the director of this movie is different, but under the direction of Li Hanxiang, a great Chinese director who knows the history of the Qing Dynasty and has a special humanistic and literary background, it is not at all bad for Bertolucci, and then such a movie is very easy to be nominated and awarded.

Really, China, especially modern Chinese films, are very popular with the judges of major film festivals.

Let's not talk about whether it is to take out the bad side of China to please foreign audiences, foreign judges are like this, anyway, foreign judges like Chinese themes is certain.

Therefore, the last emperor is Qiao Feng must vigorously promote, whether it is the current public relations for the nomination, or the public relations for the award competition after the nomination, Qiao Feng and Twentieth Century Fox reached an agreement, Twentieth Century Fox provides channels, relationships and cooperative public relations companies, etc., and then the rest of the public relations costs Qiao Feng will bear it, anyway, the public relations fees when he is professional are millions of dollars.

And then there are bodyguards, this Qiao Feng will also pay, but this Qiao Feng only specializes in music awards, see if he can give Ye Qianwen a good assist.

As for going back to the future 2, that's Twentieth Century Fox's own business, how they want to 'get' and how to 'get', anyway, Qiao Feng is not interested.

In addition to these, the animated short film just made by DreamWorks Animation Studio will also participate in the competition for animated shorts, but this Qiao Feng is actually not interested, mainly because the two heads of the studio are too interested, and Qiao Feng is naturally up to them.

Qiao Feng stayed in New York, while learning about the public relations situation in Xi'an Hollywood from time to time, while occasionally looking at the filming of Home Alone 2, and the rest of the time he either accompanied Zhong Chuhong around, or stayed in the guest room of the Plaza Hotel to write.

During his days in the United States, Qiao Feng did not forget to go to Hong Kong for a period of time to provide Kunlun's manuscript to Ming Pao when he was filming.

Writing basically takes the time to write thousands of words every day, but now Qiao Feng is not writing Kunlun, but dinosaurs.

Jurassic Park, the name on the movie is definitely bigger for later audiences, especially non-American audiences, but in fact, the name of the movie is also very big, and it has been at the top of the bestseller list in the United States all year round.

Of course, the movie must be more famous in the world, but it is with this eponymous name that there is a subsequent movie.

Jurassic Park was a big box office hit, Jurassic Park was the highest-grossing movie before the Titanic, and it was also the first movie to gross more than $900 million.

And the publication was in 90, Universal Pictures bought the movie rights before the publication, and the copyright was only two million dollars, before the movie was released, these two million were a lot, but two million after the movie was released was a fart.

However, this is not important, the important thing is that it should be published at least in 90, and the earliest time that Universal bought the copyright was almost eighty-eight **, so now in eighty-six years, Qiao Feng is ready to take it out, and then he can make a lot of money by shooting dinosaurs.

This is also the reason why he came to New York, because the author of Jurassic Park was born and lived in New York, Qiao Feng felt that he might not be able to get some luck if he ran here.