Fang Chen patted Huang Yihe's shoulder, signaling that he didn't need to have so much pressure.

His requirements for subordinate employees, in fact, are not high, can use 80 percent of the strength, he already thinks that this is a very good employee, he set the goal will never be set to that kind of point, not to force the staff to rivet, to use 120 percent of the strength to complete the point.

He believes that he does not have the ability of Ren Zhengfei, and can maintain 100% energy of employees under such high-intensity work like Huawei.

In his previous life, he came into contact with a lot of Huawei people, and sometimes he really suspected that they were iron-clad, so he didn't know what it meant to be tired.

But fortunately, he has already broken out, and the company already has all kinds of capital, which Huawei can't match.

Although Huawei's development is very good, Huawei's sales last year were about 100 million, and this year it has reached 20 million a month, more than doubled, but in fact, it is similar to the current situation of the Southeast Asian branch.

Therefore, he doesn't have to take a sword like Huawei, every step is like stepping on the tip of a knife, once he doesn't step on it well, he will be split in half with a knife, and there will be no corpse.

He has more opportunities to make mistakes and take his time, so naturally he doesn't need to push Huang Yi and them so much.

"This actually depends on your foresight, if it is not you, the supply of game consoles will become the biggest constraint of the Southeast Asian branch, Malaysian people, indeed prefer game consoles, rather than learning machines, basically sell two game consoles, in order to sell a learning machine, and now our game consoles and learning machine sales are so good, and "Street Fighter 2" is inseparable. Huang Yihe sent a sycophant without hesitation.

At least half of what he said was sincere, if it weren't for Fang Chen's advance that the sales of game consoles in Southeast Asia would be very high, or with the previous situation that Foxconn only had such a game console production line in China, the Southeast Asian branch would definitely not be able to get the current results.

And it is precisely because of "Street Fighter 2" that Xiaobawang's game consoles and learning consoles can be an instant hit in Malaysia, grabbing many consumers from Nintendo and Sony.

After all, Street Fighter 2 is exclusive to Little Fighter, and if you want to play Street Fighter 2, you have to buy Little Fighter's machine.

For the first time, he now feels that intellectual property is power, money.

A hint of surprise flashed in Fang Chen's eyes, "Street Fighter 2" sold well, he was not surprised at all, it can be said that for the whole year of 1992, everything in the game industry belonged to "Street Fighter 2".

Otherwise, Nintendo would not have condescended to talk to Capcom about the transplant of "Street Fighter 2".

He is curious that the ratio of game consoles to learning machines is two to one, which is actually beyond his expectations, and in his prediction, the sales ratio of game consoles and learning machines in Malaysia should reach three to one, or even four to one.

However, after thinking about it, Fang Chen knew that 20% of Malaysia's population is Chinese, and this part of the population will greatly increase the sales of learning machines.

"But with the company's current production of game consoles, it can only meet the more than 60 franchisees, if the remaining franchisees are open for business, then I'm afraid it will be a little too much, but to maintain a certain sales vacancy, the effect of starving sales, is not bad. Huang Yihe said.

Fang Chen nodded slightly, hunger marketing is naturally a good means of marketing, by creating the illusion that supply exceeds demand, in order to maintain the image of the product and maintain the high price and profit margin of the product, so as to force more potential customers to participate.

"But be careful, don't get out of the way. Fang Chen warned.

However, if hunger marketing is overdone, customers may be sent to competitors, and companies will limit the supply of products too tightly, so that consumers will have to wait for more than they can wait, and thus divert attention from other companies.

The implementation of hunger marketing by enterprises is fundamentally a disguised use of the short-term advantage of information asymmetry to deceive consumers.

If customers find out that hunger marketing is an economic act of self-aggrandizement, artificially inflated their appetites, they will feel that they have been fooled by the company, and even their personality has been insulted.

This is the biggest blow to consumers' purchase and consumption behavior, and consumers will hate enterprises for the rest of their lives, and the consequences will be very serious for enterprises.

Besides, the profit of the enterprise always comes from selling the goods, just playing hunger marketing, how can you make money without selling the goods?

And now is not the Internet era, and you can't play the Internet era, playing hunger marketing on the Internet, and offline, the means of third-party markup shipments.

"At this point, I have discussed it with Mr. Duan and Mr. Qin, and we will immediately open three to five more game console production lines to ensure that our product supply must keep up. ”

Huang Yihe nodded hurriedly, he was ready to play a good game of hunger marketing, but when Fang Chen warned him like this, his heart suddenly retracted a lot.

As the vice president of the company, he still has some rights.

Speaking of this, Huang Yihe didn't know what to think, and suddenly hesitated.

Fang Chen didn't urge, just looked at Huang Yihe quietly.

After a few seconds, Huang Yihe looked a little embarrassed, and said to Fang Chen: "I asked Mr. Duan about something, but Mr. Duan said that he still wants you to make an idea." ”

Fang Chen raised his eyebrows in surprise, he didn't expect that there was something else in Malaysia that Duan Yongping couldn't decide, so he had to make up his mind.

"Say it. ”

Huang Yihe froze, and then said: "There are businessmen in Malaysia, I don't know how to know that we produce FC game cartridges in China, so they want to cooperate with us and get some cartridges." “

Speaking of this, Huang Yihe looked at Fang Chen a little nervously.

If it comes to the company's game consoles and learning machines, he is also confident that he will bypass Nintendo's patent and not be sued by Nintendo in court.

And this cartridge is a complete infringement of Nintendo's interests, almost all the games on the cartridge are ported from the original Nintendo cartridge.

Fang Chen rubbed his brows, no wonder Duan Yongping couldn't make up his mind, it turned out to be a cassette matter, this is indeed a big deal, if he is caught by Nintendo, it will be troublesome.

This is also the reason why he did not allow the Southeast Asian branch to sell cassettes in the first place, even if he is now engaged in promotional cartridges, it is also a game made by Capcom Co., Ltd. and their game companies.

After thinking for a while, Fang Chen asked directly, "What do you think?"

"If we can sell the game cartridges we produce, it will be better, not only the cartridges themselves are a huge profit generating point, which is also a great promotion for the sales of the company's game consoles and learning machines. Huang Yihe said stubbornly.

Fang Chen fell into contemplation again, he naturally knew that more and better games had a strong pull effect on the sales of consoles.

In later generations, it is auspicious, and the popularity of eating chicken tonight has had a huge pull on PC hardware sales that have shrunk for several years, but how to avoid Nintendo, especially Nintendo's legal department, is a big problem.

If Disney's legal department is known as the world's most powerful legal department, then Nintendo dares to claim to be the world's second most powerful legal department.

In the 80s, Universal Pictures sued Nintendo for infringing on the intellectual property rights of King Kong.

At that time, Nintendo had just entered the United States, and had just earned $180 million from the 600,000 cassettes sold in "Donkey Kong", and Universal Pictures was 70 years old and was one of the largest film and television entertainment companies in the world.

turned out to be a huge Universal Film and Television, which was bitten back by the weak Nintendo, and finally lost $1.8 million.

Then, when the nemesis Sega clearly owned the copyright of "Tetris", he won the lawsuit, and you must know that "Tetris" bought a full 30 million copies.

There are countless examples of battles like this, which is why he has been careful and careful in the field of intellectual property.

After all, if you lose the lawsuit, not only will you lose money, but the market will not be able to keep it, and the most important thing is that you will be embarrassed.

After a few breaths, Fang Chen had an idea in his heart, and said slowly: "In this way, you let these Malaysians directly contact the country, and then let the country deliver the goods to them, and the Southeast Asian branch should not touch this hand, in this way, even if Nintendo wants to sue, it can only sue those few Malaysian businessmen and the country." ”

Speaking of this, Fang Chen sneered, if Nintendo has the ability, he will go to China to sue him, he can guarantee that Nintendo will not only not win the lawsuit, but will also compensate him for the loss of reputation in the end.

But really, Fang Chen is now suddenly looking forward to Nintendo going to China to sue him.

But Fang Chen estimates that the possibility will not be too great, probably in the eyes of Nintendo, China is a barren land without any laws to speak of, otherwise he would not be able to indulge the little overlord so much in his previous life.

Huang Yihe's eyes couldn't help but light up, this is indeed a good idea, in this way, the matter of the cassette will be cleared up with the Southeast Asian branch, and the money will be made of nothing.

As he spoke, Fang Chen came to everyone.

His eyes swept over everyone's faces, and a trace of inexplicable excitement flashed in Fang Chen's eyes, his business finally went abroad and entered the world.

After pondering for a few seconds, Fang Chen said slowly: "The work you are doing now is of extraordinary significance, you are a little bully, and even Qingtian leads to globalization and becomes an advance army and bridgehead based on China and facing international multinational enterprises, your success or failure will be directly related to whether the company can take the first step to become an international company." ”