289. Move fast

When the show started, TV Asahi felt that it had met expectations at 13.7 because of the time slot, and for this reason, the TV producers hesitated when faced with Shinichi Iwahashi's adventurous plan to take the show to the next level.

However, when the ratings of the program have been steadily rising and becoming a super hit program of TV Asahi in this production cycle, the mentality of the TV station has changed.

There is a big difference between 19 and 20 days, and as soon as the ratings pass 20, the TV station's requirements for program ratings will also rise.

At the beginning of the show, the production team didn't feel much pressure on the ratings. On the contrary, it was only after the ratings of the show rose that it really pressed on the producers present.

Miki Yoshida could have imagined that after BEGIN won the championship, the band Heavenly Kingdom would face a ratings challenge, and the production team that monitored the show at all times was of course well aware of this.

Whether it's Dentsu's upward expectations for the show, or the fact that advertisers are favoring it, the money is about to roll in, all of which are based on high ratings.

And the rise in ratings is based on the content of the program.

Although they are given sweetness now, it is obvious that if this piece of candy wants to really eat it in their mouths, it still depends on the follow-up situation.

"So, you can't stand still and wait to eat your old book. ”

This is something that everyone in this room, no matter which side they are on, will think so.

......

"First of all, it has been determined, and BEGIN's debut will be followed up through the show. ”

The Asahi TV staff explained the confirmed plan one by one, and then followed the crowd to enrich the details.

Whether it's a band that wins and then gets eliminated and goes to take on a new debut challenge - such as the Human Chair, or a band that gets a debut pass - such as BEGIN, let the audience know their movements through the follow-up show.

This is the most basic, and while basic, it is also important.

The band that has gone out from the band kingdom of heaven, as long as the show still exists, will not completely leave the band kingdom of heaven, and this is a manifestation of the band's heavenly influence, and at the same time, this also invisibly increases the stickiness of the audience.

If the framework of the show remains the same, the audience will not refuse to see another band after falling in love with one band. As long as you watch it, you can retain the audience on the premise of ensuring the quality of the program.

And for the band, there is also an additional way to publicize.

If you really want to talk about it, from participating in competitions to being signed by record companies, and then making your mainstream debut, presenting all this on TV, the audience watching these can be regarded as completing a process of "cultivation".

Of course, before enterprising, stabilizing the old capital is the top priority. No matter what kind of new ideas are adopted, the existing rules and order of the show are the real fundamentals.

The house has been built, and the idea that comes up now is actually more like a renovation.

The refreshing premise of the renovation is that the load-bearing walls built on the house were not smashed off during the renovation process.

Therefore, it is necessary to maintain the quality of the show first, and then use small ideas to stimulate the audience.

......

The period after the meeting was dismissed was also a small social field.

Shinichi Iwahashi walked out of the conference room and was first stopped by Kazuo Hirai from CBS Sony, and the two stood in the corridor and exchanged a few words, chatting about the human chair by the way.

According to the previous sales data, it has been decided that the sale of more than 10,000 chairs in the world has been decided, just look at the sooner or later, and the debut is certain. Now, there are a dozen record companies showing interest in them, and more than half of them are small record labels that focus on metal or rock.

Although they are not famous or powerful, such a small company is more attractive to them than a well-known company for a human chair that is obsessed with their own musical style.

By the way, CBS Sony, although in charge of the release of the single, did not participate in the competition for the chair of the world. In contrast, CBS Sony is fighting for a record contract with BEGIN.

IT'S NOT JUST CBS SONY THAT IS INTERESTED IN BEGIN'S RECORD DEALS, BUT OTHER RECORD LABELS AS WELL. There is only one thing that can be confirmed, and that is the BEGIN brokerage contract.

While Shinichi Iwahashi was talking to Kazuo Hirai, Watanabe Manyumi was not idle, and was chatting speculatively with the representatives of AMUSE.

BEGIN'S BROKERAGE CONTRACT, AS EARLY AS WHEN THEY HAVEN'T WON THE CHAMPIONSHIP YET, AMUSE'S SIDE HAS SOME IMPERATIVE MEANING. And now, BEGIN has won the championship, and AMUSE has also shown the greatest sincerity in signing.

AMUSE's strong strength in music itself makes BEYOND feel trusted, coupled with the sincerity of their representatives and the relatively liberal style of the company - Osatoyoshi's management style is to respect the autonomy of artists, and BEGIN, who has come from the countryside in Okinawa to Tokyo, is already flattered and will sign a contract with AMUSE in the near future.

After the brokerage contract is signed to AMUSE, the choice of the record company depends on how AMUSE takes the lead. If the singer does not give the agency contract and the record contract to a record company, then he must also consider the compatibility between the agency and the record company, so as not to become a victim of the contract if the two sides are not coordinated well.

Unlike human chairs, people in record companies can see clearly. The Human Chair may be able to have a loyal following, but it is not as suitable as BEGIN.

......

After completing their own little socialization, Shinichi Iwahashi and Kazuo Hirai said goodbye, and Watanabe Manyumi and AMUSE's representatives greeted each other, and then the two naturally walked together again.

"I really didn't expect that the real ratings pressure turned out to be here. Watanabe said half jokingly.

Iwahashi Shen heard it and said with a smile: "This ratings pressure is much heavier than when the show started." ”

It is not difficult to go from 10 to 11, but from 20 to 21 you will have to die.

It's not very difficult to stabilize 10, but if you stabilize 20, you don't know how much effort it takes.

After the meeting, the joy shared in the morning was put into my heart, and then a new challenge followed. Watanabe Manyumi mentioned another incident, "On Kariyushi's side, the U-MIZ scouts shot after the game. ”

"Really?" mentioned this, Iwahashi put aside the ratings in advance.

It was his idea to sign Kariyushi, and now, naturally, he cares about it very much.

"On the band's side, there has been no official reply yet, but if you listen to the tone, you should be able to sign it. Watanabe said.

"Hmm. ”

Iwahashi thought about it for a moment and asked again in a confirmatory manner, "BEGIN has already decided to sign AMUSE." ”

"I just told the AMUSE representative about it. "Watanabe Manyumichi," when the next episode of the show starts, you should be able to hear Miyake-san announce it to the audience. ”

"If that's the case," Shinichi Iwahashi said earnestly, "the signing of Kariyushi is going to be soon." ”