Since the copyright of the English version of "A Song of Ice and Fire" has been determined, then the physical book of the Chinese version, Lin Bao and Zheng Rong discussed it and decided to publish it together.

During this time, whether it is the major domestic publishers or the voices of netizens on the Internet, they are still paying more attention to the physical publication of this book in China.

In fact, when the people from Hill Publishing Group came to the magic capital and began to talk to Lin Bao Studio about the publication of new books, many domestic publishers had already learned about it through various channels.

At noon that day, after Lin Bao and Zheng Rong finished talking with the people of Hill Publishing Group, they received calls from many publishers when they were having dinner.

The domestic publishing market is a little sluggish, and profits are even declining year by year, but it is precisely because of this that these publishers pay special attention to the physical publication of Lin Bao, which is destined to be a hit.

Previously, the intentions of many publishers were suppressed by Zheng Rong. Now, since we have begun to talk about the English version of copyright, there is naturally no reason for Chinese copyright to continue to press.

Zheng Rong's side has actually reviewed all the publishers' situations in advance, as well as the royalty plans they may give, etc., and then showed them to Lin Bao at lunchtime.

"Stellar Press?"

Lin Bao took it and looked at the name of the publishing house printed on it, a little surprised.

Zheng Rong finally screened three publishing houses, one of which is naturally the one owned by Tang Ren, and he has collaborated with them in "The Self-cultivation of Actors" before, which is very high in terms of strength and reliability, so it is naturally the first choice.

The second is an official publishing house in the magic capital, and it also has the intention of participating in the publication of Lin Bao's book.

Because Lin Bao's studio, including the tax payment of the entire studio, as well as related activities and operation reports, are all in the magic capital, the plan taken by this official publishing house still needs to be carefully considered.

The last one is a publishing house called Stellar.

In the first two publishing houses, Lin Bao knew about it a long time ago, when he was in college. But this stellar publishing house has never heard of it.

He glanced at the following introduction, and it turned out to be a publishing house invested by Yinhe.com.

"Stellar Publishing House, two years ago, when Galaxy Group was laying out the entire cultural industry, a publishing house wholly purchased by the Galaxy Group is not very large. ”

Zheng Rong next to him explained, "It's not big, it's mainly to help their own website authors publish some physical books of online articles, and the profit scale is very small, and they have basically been losing money in the past year or two." ”

"Is it what they wanted? Do they have any conditions?"

Lin Bao asked.

When he signed the contract for this "Song of Ice and Fire" with Yinhe.com, he did not sign any terms for copyright development and sales, but only had an exclusive right to publish.

"The galaxy wants to come and participate, and the conditions put forward are very good. In addition, "

Zheng Rong looked at Lin Bao, paused, and continued, "The studio now has a lot of cash on its books, and if you put it away, you might as well take advantage of this opportunity." ”

In fact, the studio's side, so far, is running a Philharmonic Cloud Music.

In the year before taking over the Philharmonic, the entire platform was in a state of loss due to the construction and operation of various platforms. However, after more than two years of this year, the entire platform has been fully built, and it has now fully achieved profitability, and this year, the revenue has exceeded one billion.

Others, basically the studio has no investment, Lin Bao also has a variety of new songs every year, the income of the live broadcast platform, last year, just the "Farewell My Concubine", the studio's books, one billion cash flow.

In addition, a large number of various artists have been signed, and they are basically making money for the studio.

Zheng Rong's side has actually been looking for some investment points.

However, relying on investment in film and television dramas, at present, it cannot meet the cash flow operation needs of the studio.

The filming of "A Song of Ice and Fire" has reached the sky, and the amount of investment taken out by the studio is less than one-third of the cash flow it has on its books now.

The remaining wave, in Zheng Rong's view, is a waste.

Previously, because of the in-depth cooperation with Cat's Paw, Zheng Rong once wanted to invest, but in the end, due to various reasons, she did not reach an intention.

In addition, Zheng Rong's current plan is to set up a subsidiary film and television company, and then carry out some film and television investment and shooting, including the development of "A Song of Ice and Fire" this time. But after calculating it, I found that such a company basically does not cost much money. Unless they have a couple of film projects right now.

Therefore, in the end, Zheng Rong set her goal in the online literature industry.

In fact, she and Lin Bao share the same point of view on this point.

Whether it is IP development, investment in film and television dramas, or the layout of various entertainment platforms after that, the future entertainment, including games, etc., is the world of stories.

Mastering a good story is an IP source.

Hollywood's big IPs for so many years have been built on those that are very popular, or even not very popular, but especially suitable for adaptation, scripts, and comics. The Japanese side is too, and the level of Japanese comics has always been at the forefront of the world. Among them, they have their own mature system and experience, but it is obvious that it is all because there is a story library behind it.

This is also why in the past few years, the IP of domestic online texts has been very hot.

Therefore, Zheng Rong herself, when helping Lin Bao and the studio choose the direction of investment, the first thing in the list is the investment in online articles.

"You mean, you want to invest in the galaxy. ”

Lin Bao looked at her.

"Hmm. ”

Zheng Rong continued, "Among the three major online literature platforms in China, the only one that may allow us to invest is Yinhe.com. The other two companies, which have a very stable shareholding structure, will definitely not accept our investment. Although the galaxy has had a difficult time recently, and the profitability of the entire company is not good, after all, it has a lot of previous accumulation, and it is still very potential. ”

Lin Bao nodded.

Although he himself, in terms of judging online articles, especially many online articles now, is not particularly optimistic about their current efforts in film and television dramas, but on the whole, this is a very potential market.

In fact, the current online text is a kind of game mode of online text, and its direction and adaptation are more like a game, which is upgraded through customs.

This kind of online article is not suitable for adaptation now, but in the next five to ten years, or even fifteen years, with the emergence of virtual technology, many virtual games, and even some script killing, etc., online articles are still very potential.

Moreover, in many current online articles, especially those that are biased towards girls, there is still great potential for adaptation.

Lin Bao himself has some interest in some content guidance or content creation in this area. But in terms of investment, he himself doesn't have much mood and motivation.

However, after all, he is now running such a studio, and he has invited a top entertainment industry boss like Zheng Rong, so naturally he will not be complacent, and if he has the right investment, he can still give it a try.

"When people from Stellar Press came to talk to me before, I asked them about this. After they went back, the reply to me from the galaxy network was that they were interested. ”

Zheng Rong said, "Yinhe.com is not in a good situation now, although the entire online literature industry is valued, but it has even been surpassed by the other two websites, and it is constantly being excluded." They have this intention, and they also want to use your reputation and the fame of the studio to help them get out of their current predicament. ”

In fact, it was for this purpose that Yinhe.com came to Lin Bao to talk about the exclusive serialization copyright of "A Song of Ice and Fire".

And Lin Bao's book has indeed brought a lot of benefits and popularity to their website, but a book is just a book after all, even if Lin Bao and this book are still irretrievable, the current decline of the galaxy.

"Okay, let's count this star as well. ”

Lin Bao said.

"That's going to be a joint publication of the three of them. ”

Zheng Rong looked at the information of the three publishing houses on the table.

On the Tang side, because there was a cooperation before, and there will be a cooperation in the IP development of "A Song of Ice and Fire" in the future, it is most suitable to cooperate with them now on the physical publication of this book. But the official publishing house of the magic capital must not be shirked, so simply, just add the publishing house of Stellar.

Although, this seems to be a bit of a fuss, after all, except for the star, the other two, each of which can support the physical sales volume of "A Song of Ice and Fire", but since none of the three can shirk it, the three will jointly publish it.

......

In the afternoon, Arthur returned to the office after contacting the headquarters, bringing the news that the Hill Publishing Group had agreed.

Subsequently, Zheng Rong began to contact three publishing houses in China, and finally determined the publishing plan of the domestic Chinese version.

Due to various factors at home and abroad, it is not possible to achieve simultaneous listing, but basically it is advancing according to the normal publishing plan.

The day after the contract was signed, Lin Bao's studio, as well as the other three official media, made corresponding publicity.

In an instant, it caused heated discussions on the domestic Internet.

Now, both Lin Bao's fame and the popularity of this book are very high. In terms of domestic physical publishing, although it has passed the heyday of a few years ago, with such fame and popularity, coupled with such three publishing houses behind the scenes, the physical publication of this book is naturally no problem.

Moreover, like "A Song of Ice and Fire", it is actually more serious literature, serious, and it is different from other various information books, or pure saliva such as online literature, which is very valuable for physical book publishing. After all, there are still many people who prefer to read books through books rather than electronic screens. And most of the audience fans are also willing to pay for such a book.

That night, the topic of the upcoming publication of the first volume of "A Song of Ice and Fire" was on the hot search.

At the same time, on the other side of the ocean, Hill Publishing Group also announced its own plans to publish a new book by the author of "The Self-cultivation of Actors".

For the fans on the Dragon Sword forum, they are naturally very happy.

Such a phenomenal dragon sword type that can be expected is definitely their favorite. And Hill Publishing Group was able to talk about this English copyright in such a short period of time, although it will take a few months or even half a year before it is officially published, but it is enough for these fans of the Dragon Sword Forum to want to give them a thumbs up.

On the same day, the entire fan base, just like the festival, everyone was very excited, and even agreed to go to the East together after the new book was published, or when the author of the East had any plans for a new book signing.

I want to see for myself the author of that young, like a legend, who can write such a legendary dragon sword.

......

Music Square.

After finalizing the publication plan of "A Song of Ice and Fire", the studio began a formal investment cooperation plan with the galaxy network.

As the second commercial asset investment project since the establishment of the studio, the entire studio still attaches great importance to it.

As an old man in the industry, Zheng Rong is still very familiar with this set of processes. However, I still invited an investment consulting company from outside to design the relevant plan.

The whole plan is basically in accordance with the normal investment plan, and the studio invested 500 million yuan to acquire nearly 4% of the shares from Yinhe.com. The beneficiary of the entire share is a "Lin Bao Film and Television Culture Co., Ltd." that Zheng Rong helped register as Lin Bao before, of course, the 100% shareholder of this company is Lin Bao.

Lin Bao, who owns 4% of the shares, although he does not have the final decision within the entire galaxy network, he also has a certain right to speak. At the same time, as a shareholder, he naturally has the obligation to give some help to Yinhe.com in some publicity.

It takes a certain amount of time for the whole investment process to go down. However, when the relevant news came out, the entire domestic network caused a lot of sensation in the industry.

In fact, the ambition of Lin Bao Studio, as well as its huge internal cash flow, are estimated by the outside world. Including the previously established "Lin Bao Film and Television Culture Co., Ltd.", everyone once thought that Lin Bao Studio was going to enter the military film and television industry, especially the copyright of "A Song of Ice and Fire".

But unexpectedly, the first news revealed was that Lin Bao was going to invest in an online text company.

Lin Bao and his studio, the last investment was Philharmonic Cloud Music.

After that time, Lin Bao almost relied on his own personal strength to prop up the entire platform, and finally became the top three music platforms like this.

Therefore, in the past two years, many people have actually speculated about where Lin Bao and his studio will invest.

For the creation and investment of works, after all, it is just a small fight, and the real industrial investment is heavyweight.

Before, Lin Bao's promotion of opera and folk music made everyone think that he would lean on this aspect. However, in these two aspects of the industry, Lin Bao Studio has not carried out too much layout, even because of him, the entire two industries, all aspects have made great progress, and the benefits have skyrocketed.

After that, as Lin Bao began to shoot "Farewell My Concubine", it was rumored on the Internet that he might be entering the film and television industry. However, apart from registering a shell company, Lin Bao Studio has not made any moves.

On the contrary, in the end, he put his next investment plan on the online article.

In any case, Lin Bao's investment in the online literature industry is very welcome for the entire online literature industry itself, especially Yinhe.com.

As soon as the news was revealed, and there was no official announcement, the capital market has significantly improved the valuation of the entire website of Yinhe.com.

Originally, the high-level executives of the Galaxy Group, who had already felt powerless, seemed to vaguely feel a little hope.