Chapter 386: New Book Royalty Negotiations
The domestic publishing plan for the book "A Song of Ice and Fire" is still in a serialized state, and most of the companies in the circle, including Lin Bao Studio, are now mainly focusing on film and television adaptations.
After all, if you talk about benefits alone, film and television development is far higher than now, with the impact of Internet e-books, has begun to decline the traditional publishing industry.
Even, even a publishing house invested by Tang Ren, which had cooperated with Lin Bao to publish "The Self-cultivation of Actors" last time, had contacted Zheng Rong before, but there was no too urgent need.
On the other side of the ocean, Hill Publishing Group has expressed a strong intention to publish.
As for this matter, Zheng Rong's side, from the perspective of studio operation, still attaches great importance to it.
The foreign publishing market, for the time being, is better than the domestic market. It is also because in recent years, the development of the Internet in China has been too fast, and more than one billion netizens have connected to the Internet, and the publishing industry is almost scattered.
In foreign countries, the situation in the publishing market is better.
In addition, "A Song of Ice and Fire" was originally a story with a Western background, and the benchmark was "The Lord of the Rings" and "The Hobbit". And what Lin Bao wrote is a serious Western fantasy, which is not the same as the Internet, so the studio has cooperated with some domestic experts to do an analysis before, and the importance of foreign markets is even more than that of China.
Therefore, although Lin Bao wrote the first chapter by himself, and the Hill Publishing Group had publishing intentions, Zheng Rong did not drag them down, and soon agreed to meet to discuss copyright.
Anyway, now that the book has been serialized on the Internet and published in English, it will only speed up the promotion of Lin Bao's book.
Early the next morning, Arthur and his assistant, as well as other colleagues from Hill Publishing Group, showed up at Music Square.
It's only eight or nine o'clock in the morning, and there are already a lot of people in the music square.
The whole square is full of elements decorated with music, and it is clearly a place that young people are very fond of. However, on one of the chairs, they even saw a gray-haired old man, who was there somewhat rustily pulling an oriental instrument.
Should it be called "erhu"?
Arthur withdrew his gaze from the old man, and walked with his colleagues to the building over there.
A vaulted structure, with snow-white walls, hung with huge musical symbols, makes the whole building a sharp contrast with the other buildings on the street around.
Arthur looked at the building.
Although the musical elements make the whole building seem very fairytale, it is still only a five- or six-storey building after all. Compared to the glass-walled building in New York City, where the Hill Publishing Group is located, it is much worse.
However, it is in such a building that there is a studio that has now attracted the attention of Hollywood's giants. Even, in the New York Times, Los Angeles Morning News and other well-known newspapers in the United States, as well as the media, the ranking of this studio and the owner of this studio has appeared more and more in the past two years, and the frequency is even no less than that of some top Internet companies in the East.
Arthur came this time and had some detailed understanding of Lin Bao's studio.
There are no more than 300 employees in the studio.
The whole studio, from the outside, looks nothing unusual, very ordinary.
But it is such a studio that is constantly creating legends in the East, in China, and even in the world.
Below it, there is a music platform, which has been ranked among the top three in the East, and has an important cooperation with the world's No. 1 Sony Music.
At present, 780% of the hot search music in the East, as well as some famous music charts in the West in the past one or two years, are from Lin Bao Studio.
A book on performance theory in the film and television industry, which is said to have the potential to change the whole world, came out of here.
There is also that one, which exploded at the domestic box office in the East, and was broadcast abroad, although the box office was not as explosive as in China, but the evaluation of the whole film was extremely high, and it has been selected for the Oscar, according to the grapevine, it is very likely to be nominated, and even become the favorite to win the award for this year's "Best Foreign Language Film".
In addition, at present, the music teaching videos and video collections with the highest number of clicks and plays on foreign YouTube are also from such an oriental studio.
And again, this time, Arthur and their target, the Western fantasy called "A Song of Ice and Fire".
"Hello, is it Mr. Arthur?"
In the foyer on the first floor, there was already a staff member of Lin Bao's studio, a young and beautiful girl about twenty years old, greeting in proficient English.
On her cheeks, which are typical of oriental beauty, laughed, revealing two shallow dimples, which made many young foreign lads in the group look a little stunned.
This smile also made Arthur feel that the whole person's mood was very relaxed, and he also responded with a smile.
After a brief exchange, the little girl led the group up to the second floor and into the office.
It wasn't until she left with a smile and closed the office door that many of the young men in the team reluctantly withdrew their eyes.
"Mr. Lin Bao, Ms. Zheng Rong. ”
Arthur retracted his thoughts and looked at the young man and middle-aged woman sitting directly across from him.
He is no stranger to Lin Bao and Zheng Rong.
When the copyright of "Actor's Self-cultivation" was negotiated before, he had met the two of them. After that, I also came to the East many times to report to them about the sales in the West.
Especially for Lin Bao, he was very impressed.
Such an Oriental with the same talent as a demon has such an indifferent, even somewhat approachable temperament, which is absolutely very unique.
Therefore, after saying hello, Arthur directly chatted with Lin Bao about Lao Huo: "Mr. Lin Bao, do you know, my father, Mr. Hopkins, because he read your book, he was actually obsessed with acting! Moreover, some time ago, he even auditioned for a very important role in a Hollywood movie!"
"Oh? really?"
Lin Bao was also a little surprised when he heard it.
He wrote this book to let more people who are interested in acting, or those who are engaged in the industry, understand acting better and faster, and then improve the performance level of the entire domestic film and television industry.
This book is also very down-to-earth, young people like Fang Bo, and even dragon sets, many of them have embarked on the road of real performance because of this book.
Such examples are not uncommon in the East.
However, this is still the first case that Lin Bao has heard about people in the West who have been influenced by his own book.
"It's true!"
Arthur smiled, "It's Mr. Lin Bao, your book is really wonderful! Moreover, it is very practical, my father is an amateur performer, and even before reading your book, he has no acting experience at all." Before, I took home a copy of the English version of your book, and he flipped through it himself, and he was fascinated by it for two months! I didn't exaggerate, he really read it repeatedly for two months! Then, he began to mingle with some performance lovers in New York, and even entered college, exchanging experiences with those young people, and was very interested! Then, just over half a month ago, he actually went to audition for a movie, at the beginning, he applied for a supporting role, but he didn't expect that because the performance was so good, he was directly selected by the director as the leading role!"
"Ha, did you become the protagonist?"
Not only Lin Bao, but even Zheng Rong couldn't help but be a little surprised when she heard what Arthur said.
Arthur's father, that Mr. Hopkins, such an experience was literally like a dream!
Moreover, nothing in the dream is so magical!
Maybe, there are only many popular online articles in the East at present, and such a big brain hole can write about the experience!
"It is indeed the protagonist, and the director is Director Demi, and this movie is still one of the six major projects!"
Arthur's tone was also a little proud.
"Mr. Arthur, can you ask if your father is seventy years old this year?"
Zheng Rong asked.
"In another month, it's going to be eighty!"
Arthur said.
"Eighty!"
Zheng Rong glanced at Lin Bao next to her.
Boy!
The old man, just because he watched Lin Bao's, started directly from scratch, learned acting, and even auditioned to become the protagonist of the movie.
In this network, I don't dare to write like this!
And in Zheng Rong's mind, it naturally flashed quickly, this is a news that creates a hot topic, and then it seems that it has to be arranged.
After chatting about the magical story of Arthur's father, everyone also turned their attention to the official work.
"Let me first introduce the sales of "Actor's Self-cultivation" in the United States. ”
Arthur took the information from his assistant's hand and began to quickly read through the strings of numbers.
Although these digital reports have been passed on to Lin Bao's studio, this sense of ritual is still indispensable. Moreover, Arthur also wanted to hint to the two Orientals on the other side in this way that the Hill Publishing Group was working very hard to help them sell books. And the Hill Group, in the cooperation with the next book "A Song of Ice and Fire", will also try their best, and they are the best and most suitable partner in the West.
Up to now, the sales of the English version of the entire "Actor's Self-cultivation" have exceeded the Chinese version, and although the sales stone is not as good as when it was just released last year, it still maintains the number of tens of thousands of copies per month.
It is already very rare for such a theory book, or even a performance theory book, to have such sales and durability that are not weaker than best-selling story books, and it can even be said to be a miracle in the Western publishing world.
In addition, other foreign language versions, Lin Bao Studio's side is basically licensed to Hill Press, so they have also begun to be sold on the market and sent to some non-English-speaking countries, which is expected to be a lot of income.
Considering all of them, including foreign and domestic, the current royalty income of "Actor's Self-cultivation" in the world has exceeded 200 million. It seems like a lot of numbers, but after deducting other expenses such as costs, operations and taxes, Lin Bao can get less than 50 million in the end.
And just "Farewell My Concubine" alone gave Lin Bao a net income of nearly one billion.
This is the difference between physical books and copyright development.
Therefore, this is also the reason why Lin Bao and Zheng Rong are basically focusing their main goals and directions on the development of the film and television drama of "A Song of Ice and Fire", and do not pay too much attention to the domestic publication of this book.
Hill Publishing Group naturally wants to discuss the copyright development of the new book with Lin Bao's studio, but it is obvious that Lin Bao and Zheng Rong are not interested in this. What they are interested in is just using Hill Publishing Group to spread the entire "A Song of Ice and Fire" to the West, and then pave the way and build momentum for the promotion of film and television drama copyrights in the future.
"Mr. Lin Bao, Mr. Zheng Rong, regarding the copyright of the new book, this is the cooperation plan that our Hill Publishing Group has come up with, you can take a look, it is absolutely sincere. ”
Arthur took two more cooperation plans from his assistant, gave one to Lin Bao and Zheng Rong, and then briefly introduced the specific details.
Lin Bao took it and flipped through it roughly.
The main thing is that it's a royalty issue.
In fact, he talked to Tom Hanks about the royalties of "A Song of Ice and Fire" last year. At that time, Tom Hanks said that the number was 15%.
This time, Hill Publishing Group gave a royalty of 16.5%, which exceeded the normal average royalty, but it was still half a percentage point less than the last "Actor's Self-cultivation".
For such a royalty, Lin Bao and Zheng Rong are naturally not satisfied.
Such a story, a Western fantasy story, in terms of the desired audience and popularity, is definitely better than the previous "Actor's Self-cultivation". Hill Publishing Group got such a distribution copyright, and it definitely earned a lot more than the previous one.
And the point is that such a story is very vibrant. Later, Lin Bao found people here and filmed film and television dramas, and at that time, sales may even explode. According to Lin Bao's plan, the first film and television drama will be listed in at least five years, and the cooperation plan of Hill Publishing Group has a authorized distribution period of more than five years, and at that time, it should bring profits to the sales brought by copyright development, which are all areas where Hill Publishing Group can benefit.
And in the same way, because they knew that their film would definitely be popular in the West, and if the film and television drama came out, it would become a hit, Lin Bao and Zheng Rong signed the publishing contract so quickly without hurry.
When the film and television drama is listed and signed, this royalty ratio will be even more exaggerated.
The only thing that makes Zheng Rong feel more excited is that Hill Publishing Group is reliable and has a foundation for cooperation. Moreover, it is still at that point, through the story, it is still very necessary to drive the expectations and enthusiasm of Western audiences for film and television dramas.
At least two or three years before the film and television drama was launched, it was definitely very beneficial for the film and television drama to be able to spread such a story to Western audiences.
So, next, it's basically Zheng Rong and Arthur engaged in tug-of-war negotiations.
Zheng Rong also knows the rules of the entire industry, especially the publication royalty ratio of many best-selling books in the United States, and she did not open her mouth and proposed a royalty ratio of 19%.
Such a proportion has exceeded the royalties of the vast majority of bestsellers published in the United States.
Arthur, on his side, naturally wants to fight for profits for his own company group.
In the end, after more than half an hour of negotiations, the figure was fixed at 18%.
Arthur also knew Lin Bao's attitude here, and he was not in a hurry to publish this book. On the side of Hill Publishing Group, it has to prevent such a book that is likely to become a hit and be signed by other publishing groups.
Moreover, without Lin Bao and Zheng Rong bringing it up, he also knew that this book would definitely take the IP development route after that, and the sales of the final physical book would definitely be explosive, the kind that exploded to popularity.
However, he and Zheng Rong finally conceded to 18%, which was beyond the scope of the plan given by Hill Publishing Group this time. Therefore, he still has to wait for the meeting to contact the publishing group to make a final decision.