Chapter 138: Throwing Money
"YY's model is to gather game guilds through 5173 and absorb players through game guilds. Then through the player, enter the YY channel ......"
"The whole model is a combination of game + instant messaging, simple and practical, and the cost of absorbing users is very low. ”
"YY is like a game in itself. ”
"In the end, relying on accurate positioning, YY exploded as soon as it was launched. ”
YY's model is not complicated to say.
Zhang Zhidong studied for a while, and he figured out the operation mode of YY.
However, it is this uncomplicated model that has opened another channel in the QQ monopoly.
And this channel QQ can't be left and right, and it's hard for you to block it.
To be honest, he still admires Huanyu Technology very much.
"Zhidong, how far do you think YY's registered members can grow?"
"It's impossible to predict this for the time being, but in terms of their model, how many domestic players there are, how much they can grow. ”
"Okay, got it. ”
Zeng Liqing, Chen Yizhou, Xu Chen, and Ye Qi all looked at Ma Huateng.
Among the five people, Ma Huateng has the largest shares, and he is also the most decisive one.
When it comes to major issues, everyone is the first to listen to Ma Huateng's opinion.
"To follow, or not to follow?"
Although no one said this, the eyes of the crowd told him.
Think about it for a long time.
Countless thoughts flashed through Ma Huateng's mind.
In the end, Ma Huateng shook his head: "Don't follow." ”
......
"Great, the penguins didn't move. ”
"Li Nan, what am I talking about, you are scaring yourself. ”
"It's okay, it's okay. ”
Seeing that the penguins didn't make any moves, Li Nan breathed a sigh of relief.
He was afraid that the penguins would follow him again.
You must know that although YY now has 4 million registrations, it is still incomparable with the volume of QQ.
If they also set up a chat room, then they will really have a hard time competing.
It's just that Chen Yu has some regrets about this, and said helplessly: "Li Nan, you underestimate the penguin too much." ”
"Mr. Chen?"
"Penguins don't follow up for a reason. Although YY is also an instant messaging software, its main function now is entertainment. But QQ is different, the main function of QQ is instant messaging, and the secondary is entertainment. If they follow up, it affects the positioning of their software. ”
"This is one thing, and the second is that even if they don't follow up, can we really surpass QQ......?
Chen Yu shook his head: "Look at our current registration volume, after 4 million registrations, our registration data has dropped rapidly, three days have passed, and our registration number has not exceeded 5 million." At this rate, we may not even be able to reach 20 million registrations a year. ”
"Mr. Chen, the number of registrations of 20 million is already extremely terrifying. ”
"You're right, 20 million registrations is terrifying. However, do you know how much QQ's registration can break through this year?"
"How much?"
"70 million. ”
Chen Yu reported the figure of 70 million.
"Don't say it's impossible, in my prediction, 70 million is still a lot. ”
Chen Yu continued: "After the number of registered users of QQ exceeded 10 million, the growth of QQ did not need to be deliberately promoted. All friends who use QQ, they will spontaneously help QQ promote. ”
"Of course, this is not the most terrifying, the most terrifying thing is that the growth of our domestic Internet users, the Ministry of Industry and Information Technology issued a data a few days ago, the number of domestic Internet users is growing by more than 50% per year. In 2001, there were 40 million Internet users in China, 60 million in 2002, and 90 million in 2003...... And for these growing users, their first choice will be QQ. ”
"Mr. Chen, that is to say, they don't need to do anything at all, they just keep absorbing new users. ”
"That's right. ”
Chen Yu nodded: "This is the advantage of the demographic dividend." ”
No way.
QQ has taken the lead in occupying the market, which is the advantage they deserve as the first.
Latecomers want to surpass, and the difficulty can be imagined.
This is simply invincible in the middle, as long as they don't die.
As long as they can hold on for the past few years and wait for the real explosion of domestic netizens, then QQ is the most awesome existence.
In fact, later generations of penguins did the same.
When everyone wants to make money in the game, Penguin has always insisted on itself and has always been determined to instant messaging.
It wasn't until when their instant messaging really monopolized the market and there were no rivals that Penguin entered other markets.
And users with such a size of penguins, even if they are penguins that enter the field later, they are overtaking every corner, and the last to come first is tried and tested.
"Isn't that why we haven't been able to defeat the penguins?"
Zhang Jianming asked.
"Not really. ”
Although Chen Yu said this, he never felt that there was anyone who could not be defeated.
Even if it is a strong and large enterprise, as long as you find the right strategy, it is not impossible to defeat them.
"Now why the penguins don't follow up is actually very simple, because they have confidence. They don't need to follow up, and their number of sign-ups keeps growing every day. While this rate of growth isn't explosive, every day they're an acceleration. But...... What if we grow faster than they do?"
"Of course, I don't mean the amount of growth in one or two days, but over a period of time, a year, or even two years......"
Only in this way can the penguins be truly threatened.
This is the only way to make the penguins make the wrong decisions.
"It looks like we're going to have a long fight with the penguins. ”
Zhang Jianming and Li Nan sighed.
I didn't expect the penguins to be even more powerful than I imagined.
It's just that he doesn't show up now, and he doesn't make much money, and everyone doesn't know yet.
But when you actually fight him, you will find that you can't shake your opponent in a short period of time.
"Don't worry, I've come up with a good way to hang penguins. ”
"Mr. Chen, what's the way?"
The two of them asked in unison.
Chen Yu touched his chin, with a meaningful look, and then said, "Throw money." ”
"Ah......h
The two were dumbfounded.
He thought that Chen Yu could come up with some brilliant idea.
Unexpectedly, there were two words in the back, throwing money.
"Mr. Chen, how to smash money, do we spend money crazy advertising?"
"Yes. ”
"This, this ......"
"Why, don't you think it's useful to throw money around?"
"Mr. Chen, throwing money works, but isn't it too simple and rude?"
"That's what I want. ”
Chen Yu was unmoved: "After playing the game for so long, you don't know how you can become stronger without kryptonite." It's in the game, and it's the Internet. ”
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PS: A new day, the update of Dabai is here again, this is the first chapter, and there are three more chapters to follow. Then kneel down and beg everyone to see if there are any monthly passes in the account, and they all vote for Dabai.