Song Shan is responsible for formulating strategic deployment, he has established his authority in the harvest year, with seven days of direct sales, opened the road to the harvest year, and now the sales situation of the seller is getting better and better, so that the harvest year is excited.

So he made a strategic deployment, and the whole harvest year began to rotate, the factory was non-stop 24 hours a day, and the office was full of people.

Rounds of negotiations began.

Fengnian's loan negotiation with ICBC Provincial Bank is the most critical, it was not very smooth at the beginning, even if there is a Yudu County Government, it is very difficult to get the 30 million loan down.

Qiu Yongsu was really attentive, and even dispatched some personal connections, but Yudu was so poor that the bank couldn't trust it at all.

But then a voice suddenly came out of the city, which even Song Shan was a little surprised.

I heard that at an economic meeting, the top leaders of the city government praised the development of the Yudu Fengnian Edible Oil Company by name, talked about the central government's strategy for the large-scale development of the western region, and expressed the government's determination to support the local economy.

As soon as this news came out, it was simply a divine help.

Three days later, the loan was approved, and it was personally approved by the governor of the provincial bank.

This made Song Shan breathe a sigh of relief.

With 30 million, Fengnian can take this step and become a brand in the northwest.

"Manager Wei, after the 30 million loan is down, 3 million is the advertising budget!" Song Shan said to Wei Anqing in the office.

"Three million advertising budgets?"

Wei Anqing gasped.

What is the concept of three million in '97.

It was a big deal she couldn't have imagined.

"At present, we don't have an advertising department, and we don't need an advertising department, and the public relations department of advertising is also in charge of it!" Song Shan said: "Three million can be invested in all, I have only one requirement, the entire northwest, at least sixty percent of the people know the existence of the harvest year!"

This advertising fee is not for just one province, but for the entire northwest, and the concept of northwest refers to the five northwest provinces, headed by Qinchuan, Xihai, Ninghui, XC, XJ.

Don't ask why Song Shan cares about advertising, and even invests a huge amount of advertising money.

This is his consciousness from the Hereafter.

Advertising and marketing are the only means that Song Shan can use now, otherwise he wouldn't know how to sell his cooking oil.

"Xiao Song, Qin Chuan can understand, now advertising is also conquering other cities, day by day dealers are increasing, I believe that the power of this advertising is not small, but the other four provinces, the development value is not large, but waste our advertising money, why not to Shuchuan, Zhongzhou and Jinxi these places marching?" Wei Anqing did not understand Song Shan's strategic deployment very well.

"It is precisely because the northwest is poor that we have no opponents, so we have to blossom everywhere in the northwest and lay a good foundation for us!"

Song Shan said: "I dare to say, now that we dare to go to Zhongzhou in the harvest year, we will definitely be suffocated to death, we are still a little far from those coastal edible oil brands, so first of all, we must defend our own territory, take down the northwest, it is already the best market!"

"Got it!"

Wei Anqing is extremely smart, and he can understand it at one point.

She thought for a while and said, "Mr. Song, I think the advertising plan you used before is the best, can I borrow it!"

She is also a layman in advertising.

"Yes!"

Song Shan said: "But to change it appropriately, it's okay to be arrogant at first, but now it must be a long stream, and there is no such a big capital consumption on this in the harvest year, understand!"

"Got it!"

Wei Da Mei smiled sweetly, and then twisted her slender waist and left.

"Mr. Song!"

On the afternoon of the 29th, Zhao Yongnian rushed back from Yongshi and reported the progress of the negotiations: "Haizhong Refinery has been won, and the final price is 5.2 million, but Guiyue Refinery has been won by Ankang Food one step ahead of schedule!"

"Healthy food?"

Song Shan squinted.

"Hmm!"

Zhao Yongnian said: "When I found them, they had already negotiated with Ankang!"

He paused and said: "I inquired, Ankang lost in Yudu before, but they have not given up their peep into the edible oil industry, they have acquired several edible oil factories, and they are about to launch Ankang soybean oil!"

"It's good to have opponents!"

Song Shan didn't care very much: "Since Guiyue didn't take it, forget it, I didn't like the refinery in the city very much, as long as our second phase of the plant is completed, this is the best production base!"

Fengnian has its own land, more than 100 acres of land, after the establishment of the second phase of the plant, as long as it goes well, there is also the third phase of the plant, if these plots are well used, the whole Fengnian plant can become the largest oil refining base in the northwest.

"As for the sea!"

Song Shan said: "Rectify it immediately!"

He said to Zhao Yongnian: "You supervise the whole process, the health standards must be the same as the general factory, and our soybean oil is sold, but the brand can be single, the product can not be single, I remember that the sea is made of corn blended oil, you are responsible for the technology, you must let the brand of Fengnian hit the second shot!"

"Good!"

Zhao Yongnian said: "But Mr. Xiao Song, with the current ability of our technical department, we still have some experience in soybean oil, and corn oil may be a little worse!"

"If you want to do it, sit the best!"

Song Shan said: "Do you have a recommendation from a technical expert in this area?"

"There is a senior brother, you can contact him!" Zhao Yongnian nodded: "He said before that he wanted to go south, I don't know what the situation is now, his skills are above his grasp, not under me!"

"Skilled talents, hired with high salaries!" Song Shan said.

"Good!"

Zhao Yongnian nodded.

......................................................................................................

........................

August 30.

At night.

It's rare for the whole family to have dinner at home, because of the expansion trend of the good year, everyone is busy like a dog, and it seems that there are too few scenes of people eating together tonight.

"School is almost starting!"

After dinner, everyone crowded into the hall to watch TV, Song Shan looked at the calendar, and suddenly looked at Song Xiu: "From now on, you are not allowed to take jobs!"

Song Xiu is really a small model now, starting from the advertisement of Fengnian, Wei Xiaozong has taken on a lot of work with her image, and in this Qinchuan, it can be regarded as a little well-known.

"What about the advertisements for the harvest year?"

Song Xiu held her mouth and asked.

"You just need to cooperate when you are on vacation!" Song Shan said: "Now we are all opening the outside market, and with the previous advertising films, there are not many places for you to cooperate!"

"Oh!"

Song Xiu thought carefully, hum, you don't let me take it, I'm biased, why don't you take it if you can make money.

"Brother, I've decided!"

Song Jin has been back for a few days, she brought back 100,000 quick money, but because of this huge amount of money, she was almost annoyed by the two elders, she took refuge and came back, at this time, she thought about things for many days, and finally decided, and said to Song Shan very solemnly: "I want to go to the design college!"

Song Shan started planning before, and he didn't know if Song Jin had talent, but she planned the trademark and packaging plane of this harvest year, and now after it is listed, the effect is good.

But her knowledge is too low, and after graduating from junior high school, she can't understand the involvement of a higher level at all, so Song Shan plans to recharge her.

If you want to go to school, you either have to take night classes or go to the university to audit at your own expense.

Song Shan believes that it is better to go to the university for further study, on the one hand, the university atmosphere is better, on the other hand, Song Jin has time, there is no need to go to night school, and the general colleges and universities are not as strict as later generations, and they can still go to school if they have money.

He has come into contact with a design college in Xijing.

"Then go ahead!"

Song Shan nodded, and he said softly: "I have already arranged it, just enroll in September, but you are alone in Xijing, you have to take good care of yourself!"

"Hmm!"

Song Jin nodded, she was a little excited.

"Third brother, the eldest brother is the boss, he is busy until ten o'clock every day and can't come back, the second sister goes to school, I also go to school, we all have work to do, what are you doing!" Song Xiu asked: "I see you day by day, so idle!"

Song Shan is indeed idle, he is a strategic deployer, so as long as he arranges big and small things, he commutes to and from work on time every day, and he can be regarded as the most leisurely one among this group of people.

"Me?"

Song Shan's eyes were confused, he had been out for a long time, he was homesick, he wanted to be that side of the landscape, now although the harvest year is not stable enough, but with the harvest year's funds, it is enough to support his plan in the early stage of Fengsheng Village, you can go back, he replied faintly: "Of course I went back to farming!"