"What are you thinking?"

"Well, nothing. ”

"Where did you just go?"

"Speaking of mp3. ”

"Oh yes, speaking of mp3s. ”

Chen Yu nodded: "You are very interested in our pear mp3?"

"Yes. ”

Liang Bo nodded: "I want to apply for the position of pear mp3 designer in your company." ”

"I'm sorry, but for the time being, Pear MP3 doesn't have a plan to recruit designers. ”

“？？？”

Liang Bo is a little blindsided, don't recruit, don't recruit, what do you do if you don't recruit me?

"Don't be surprised, it wasn't for mp3 to call you before. Tell us what you think about mobile phones. ”

"Mobile phone, is Pear Technology going to make a mobile phone?"

"It seems that Pear Technology has never defined itself as an MP3 company. ”

"I'm sorry, I'm sorry, I misunderstood. ”

Liang Bo patted his head, yes.

Pear Technology does so well in MP3, why can't it make mobile phones?

MP3 is common to mobile phones, and there are no difficulties.

"I'm not from a professional background, and I don't know how to say it. ”

"It doesn't matter, I'm not a formal electronics major, as long as you can fool me. Let's talk about a topic, from 2000 to 2002, Bird ranked first in the domestic mobile phone market, why was it overtaken by Nokia this year?

Chen Yu threw out a topic.

"I do have a few opinions. ”

Although he did not graduate from a formal electronics major, Liang Bo was very sensitive to the changes in mobile phones in Huaqiangbei.

"In terms of data, Nokia is slightly better than the waveguide, and it cannot be said to be completely better than the waveguide for the time being. However, judging from the trend, if the waveguide does not make corresponding countermeasures, it will be surpassed by Nokia sooner or later. I believe that the reason for the slowdown in sales of Bird is the competition of mobile phone manufacturers on the one hand, and the backwardness of technology research and development on the other hand. ”

"Not to mention Nokia, domestic mobile phones such as Gionee and Jinzheng Lenovo are also huge challenges to Bird...... In addition, hundreds of mobile phone brands are born in China every year, and the pressure on Bird will continue to be huge in the future......"

chatted with Liang Bo for more than 1 hour.

Chen Yu is still quite satisfied with Liang Bo.

Although Liang Bo is not from a professional background, he is the most sensitive to the market.

Of course, many of his views are not necessarily correct, but this is normal.

Not to mention him, even if he is an expert, a series of bigwigs in the mobile phone industry may not be able to really see the market.

In the end, Chen Yu recruited Liang Bo into Pear Technology as a product designer.

Of course, Pear Technology is not only a product designer of Liang Bo.

Although Chen Yu is optimistic about Liang Bo, Liang Bo still has a lot of room for growth.

However, for the time being, the positioning of the Tianyu series of mobile phones is low-end, no, it is ultra-low-end.

Therefore, the design of the whole product is not particularly important, it reflects more of a creativity and ideas.

For example, Liang Bo has a lot of experience in the design of mobile phone product functions.

In his philosophy, he wanted to develop as many mobile phone functions as possible.

For this, Chen Yu also agrees.

Therefore, the first mobile phone in the Tianyu series is a Speedmaster invincible mobile phone that combines all the functions.

Support MP3, support MP4, support recording, support radio, support photography, support Internet access, support game ,...... And, of course, the super standby function.

In particular, the super standby function, which is a small function, but has a very high market acceptance.

This ultra-long standby function is already reflected in MP3.

Put it on the mobile phone, it caters to the pain points of users.

"I'll go, Chen Yu, this phone has too many functions. ”

Holding the design of Tianyu's mobile phone, Wu Kai was a little excited: "Seriously, I want to buy such a mobile phone, and the Motorola I use doesn't have so many functions." ”

"Don't talk about you, I want to too. ”

Zhou Yifei also nodded: "With so many functions, there are at least 1,500 yuan on the market, and if it is a mobile phone like Nokia, at least 2,000 yuan." ”

"How much do we price?"

"It's not decided yet, you say. ”

"800 bar. ”

"It's too much. ”

"700 is fine. ”

"It's also a bit expensive. ”

"600, couldn't be cheaper. ”

"600 is also expensive. ”

Chen Yu shook his head: "I did a survey on the Internet, and more than 70% of people want the price of their mobile phones to be 500 yuan. ”

"Of course, users want to be as cheap as possible, and with such a feature, our cost has exceeded 300 yuan. ”

"Isn't there still a lot of profit?"

Chen Yu said: "Since so many people want 500, then according to what they say, we will set 500 yuan." ”

"No, not 500, just 499 yuan. ”

Chen Yu determined this number.

"Chen Yu, 499 yuan is too low, although we still make money, but excluding the cost, plus the price we give to the dealer, we can only earn 100 yuan at most. ”

"Isn't 100 yuan also very profitable, if we sell 100 million units a year, we will not make 10 billion. ”

"Don't, I was fooled by you last time, how could I sell 100 million units. ”

Wu Kai shook his head.

The last time I heard Chen Yu say 100 million units, Wu Kai was excited for a long time.

But then I thought about it, Nima, it's impossible.

Last year, only about 200 million mobile phones were sold in China.

Although it has increased a lot this year, if you account for 100 million, it will not account for half of the domestic market.

If this is really done, other mobile phone manufacturers must not go crazy.

"Really, don't believe we'll give it a try. ”

Under normal circumstances, it is basically impossible to sell 100 million units.

However, Chen Yu knows that the domestic market is far from being developed.

As for the reason, the most important reason is that the mobile phone is too expensive.

At the price of 1000-2000 at every turn, how many people can afford it, and how many people are willing to buy it.

But if the phone is directly killed to 499 pieces, the potential contained in it will erupt like a volcano.

"Wu Kai, have the parts suppliers negotiated?"

"It's been negotiated, but the price has only dropped a little bit for the time being, not too much. In addition, they ask us to pay a third of the deposit. ”

"It doesn't matter, we just made mobile phones, so naturally these suppliers can't drop too much. As soon as the production of our mobile phones increases, they will naturally lower the price of us. Even, when the time comes, we only need to pay a small deposit. ”

Everything is difficult at the beginning, but Chen Yu is full of confidence.

Moreover, if production increases in the future, this will further reduce costs.

The current cost is about 300 yuan, and in the future it can be pressed to 200 yuan, or even 150 yuan.

Don't think it's impossible.

In the future, with the development of technology and the increase in industrial scale, the cost will be lower and lower.

really achieves 100 million sales a year, and just fighting a price war with other mobile phone manufacturers can consume them to death.

This is why there were hundreds of mobile phone brands in the previous life, but in the back, there were only a few oligarchs.

It's not that their technical level is awesome, but what he's meowing about is completely fighting a price war.

Of course, other mobile phone manufacturers can also fight price wars.

But the problem is that if there is no terrible sales, his costs will not go down.

The cost cannot be reduced, and this price war only needs to be fought for a year or two, and the capital flow of the entire company has to be cut off.

Making a mobile phone is not making the Internet.

Although the Internet is a bottomless pit, it is relatively good, and there is no hope of cutting it off directly.

It really has to be said that the manufacturing industry is a bottomless pit.

And this bottomless pit is not yet accessible to small players.

Once the market is controlled by some oligarchs, all players in the entire market can be cleared in minutes.

This is how the domestic smartphone market played in the previous life.

It's realistic, and it's brutal.