Chapter 683: Reverse takeover

Huang Guangyu has always been resolute and resolute in his work, and he is extremely decisive.

Almost as soon as Ma Yun walked on the front foot, Huang Guangyu was the first to announce that Guomei's stores would completely abandon the mode of online ordering and offline delivery.

Immediately after, after the national magnesium, it was Suning.

Suning also said that, like Guomei, it no longer supports the business model of offline provision.

Of course, Guomei and Suning do not support the offline pick-up model, which has not attracted too much attention.

In fact, Guomei and Suning have always been competitors of Huanyu Technology B2C Huanyu Mall.

The two do not support the offline pick-up model, which is too normal.

It's just that......

No one could have imagined.

At this time, Yongle also issued an announcement that it no longer supports the offline pick-up mode.

As soon as this announcement came out, it can be said that it instantly aroused incomparable discussions in the industry.

Everybody knows.

Huanyu Technology has been cooperating with Yongle Home Appliances, and Huanyu Technology also owns 33% of the shares of Yongle Home Appliances.

Owning so many shares, although it is not yet in control of Wing Lok, but having so many shares also means that the cooperation between the two will be stronger than other companies. In fact, this has been the case in previous collaborations. But now, no one expected that Yongle would abandon Huanyu Technology.

"What is Yongle doing here?"

"Is this going to be separated from Huanyu Technology?"

"There must be an inside story here. ”

Although the truth has not been revealed, industry insiders understand.

This announcement could mean that a big drama will begin in the coming period.

"Mr. Chen, Yongle issued an announcement that offline pick-up is no longer supported. ”

Almost at the same time, Zhang Jianming came to Chen Yu's office in a hurry.

He almost couldn't believe it.

Why does Wing Rak do this?

Moreover, before this, Yongle did not have a word from the ward at all.

"I saw it. ”

Chen Yu nodded.

With such big news, how could Chen Yu not know it.

"Mr. Chen, won't Yongle continue to cooperate with us anymore?"

"It's also possible. ”

"That's trouble. ”

Zhang Jianming took a few steps in the office and said: "If these home appliance supermarkets do not support the offline pick-up model, this will be a very big blow to us." ”

"If that's all there is, it's nothing. ”

Chen Yu shook his head: "The key thing is that Yongle not only no longer supports offline pick-up, but it is very likely that offline after-sales may also suspend us." ”

"That's the most troublesome part. ”

Zhang Jianming's heart was cold.

Although the offline pick-up mode is important, even if these home appliance companies no longer support it, it will not have much impact on Huanyu Mall for the time being.

Because the offline pick-up model is not for the convenience of everyone, in fact, it only represents the integrity mechanism.

Offline pick-up makes everyone more assured about online orders, which increases the safety of everyone's shopping, which also makes everyone gradually believe in online shopping, especially online purchase of major appliances. Until now, although there are still some people who carry out offline pick-up operations, in fact, this is only a very, very small part.

Because everyone has believed in Huanyu Mall, they can rest assured to place an order.

As for whether to pick up the goods offline, they don't go anymore, wouldn't it be better to stay at home and wait for the staff to deliver the products to your door?

It's just that there is no offline delivery mode, but if Yongle even stops offline after-sales, it will be a big problem.

The B2C model is possible.

That is, he needs to give him absolute support offline.

This support starts with trust, and slowly moves on to offline services.

This service includes transportation, warehousing, installation and after-sales.

Although Huanyu Technology is also gradually engaged in its own transportation, it is also building its own warehouse...... But logistics and warehouses are not something that can be done if you want to, and it won't work in a few years.

In the previous life, Jingdong engaged in its own logistics system, which was ten years.

In his previous life, Ali set up his own rookie station, and it also took nearly 7 years.

But now Yongle is making a move to draw salary, which is almost a fatal threat to Huanyu Mall.

"Mr. Chen, at present, Yongle has not suspended the cooperation with our after-sales service. ”

"Not at the moment, but they could pause at any time. ”

Since Yongle can no longer support the offline pick-up mode, he can suspend the after-sales service with Huanyu Technology.

"If that's the case, then we're going to have to put a little bit off on the promotions we're going to roll out in the near future. ”

"It can't be delayed. ”

Chen Yu shook his head: "The advertisement has been played, and we can't lose faith in consumers." ”

"However, if we do a normal promotion, if they give us a stop service, not only will our reputation suffer a huge blow, but our goods may not be shipped. ”

Without logistics support, there is no need to say anything about after-sales installation.

"Don't worry. ”

Although hearing this news made Chen Yu extremely surprised.

However, Chen Yu was not too worried.

When he was able to cooperate with Wing Lok Home Appliances, he was on guard against it.

You know, Chen Xiao, the founder of Yongle Home Appliances, is not a good person.

This guy almost pitted the country miserably back then.

Working with a guy like Chen Xiao, if Chen Yu doesn't guard against it, then his brain will be in water.

"Mr. Chen, why don't we discuss it with the Shunfeng throne?"

Without the logistics support of Wing Lok, then we can only find other logistics express companies to cooperate.

At present, the largest courier company is Shunfeng.

It's just that Chen Yu still shook his head.

"It is impossible for Shunfeng to increase such a large volume of transportation all at once, unless we reach a strategic cooperation with Shunfeng. But basically it is impossible, and we have to develop logistics ourselves. ”

Logistics is the focus of e-commerce.

If the e-commerce website does not develop logistics on its own, then the e-commerce website will also be choked by logistics.

Just like Huanyu Mall was choked by Yongle.

Although e-commerce is an online transaction, without offline support, e-commerce is also empty talk.

"Furthermore, even if we work with Shunfeng, we can't solve the after-sales installation problem. ”

There is no after-sales alliance from the previous life.

It is also impossible for Chen Yu to arrange an after-sales service station in every city in the country.

Of course, in fact, home appliance manufacturers also have their own after-sales service, and they can also use theirs.

However, the current home appliance manufacturers cannot cover all locations in the country for the time being, and in many cases, after-sales can only be provided by home appliance supermarkets.

"Then what should we do, we can't sit and wait for death. ”

"Waiting to die?"

Chen Yu smiled: "If Yongle alone can kill us, then what else do we do e-commerce." ”

"Mr. Chen, do you have a solution to the after-sales service?"

"Nope. ”

Chen Yu shook his head.

"Uh......"

This made Zhang Jianming smile bitterly.

It's not so tough, this performance skill is really awesome.

"What are you laughing at, although I don't have a solution to the after-sales service, I have a way to solve Chen Xiao. ”

"A solution to Chen Xiao?"

Zhang Jianming was very strange: "What way?"

"What else can I do, just let Chen Xiao get out of the way and no longer serve as the CEO of Yongle. ”

This is the simplest and most effective way to do it.